NFL's 'Shoppable Moment' on Instagram Is a Case Study in the Future of Retail
Expecting the majority of draft viewers to also be scrolling Instagram on their smartphones, the NFL partnered with the social media giant to market retail products worn by draftees.
MORE STORIES LIKE THIS
Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising
Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.
Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground
Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising