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<a href="https://www.oathpizza.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">Oath Pizza</a>, the fast-growing craft pizza franchise is disrupting the industry with a new brand refresh. The brand is moving away from bold, abstract, and masculine overtones and introducing a fun, fresh new look to compliment its delicious, better-for-you food.&nbsp;“There is too much of the same in the pizza industry,” says Oath Pizza’s Chief Marketing Officer <a href="https://www.linkedin.com/in/staciecolburnhayes/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">Stacie Colburn Hayes</a>. “We knew that a cookie-cutter system with lower-quality ingredients was too widespread, and for us to succeed, we would have to be different.”Inspired by its flagship location on Nantucket Island, the refresh features inviting colors, breezy interiors, and a feel-good environment everyone will love.&nbsp;“That’s been our vision for Oath’s <a href="https://www.oathpizza.com/brand-refresh?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">new look and feel</a>,” Hayes adds. "We want to show the world who we are and what we believe so we can attract the right customers and also set ourselves apart in the market."Oath Pizza will debut its new design in West Hartford, Connecticut, during the first half of 2022. Its company-owned and franchised locations will follow suit with the new design as well.&nbsp;"It's exciting when a design change will better your business too," says Oath’s Director of Development <a href="https://www.linkedin.com/in/tiannaalfieri/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">Tianna Alfieri</a>. "We'll be updating our interior design quickly and thoughtfully at all of our existing locations, so we can continue to hark on the scalability of our new look and layout."The streamlined, flexible footprint at the new Oath Pizza locations will complement a seamless purchasing and pick-up experience and an ongoing commitment to help cater to the needs of a growing customer base. The brand’s operation model supports lower labor and higher throughput with faster cook times, reduced overhead costs, and a better customer experience.Oath has succeeded in modernizing its approach while maintaining its identity and steering clear of industry trends and fads, a difficult balance for franchises to navigate.&nbsp;"A good brand can help to grow your business," shares Oath’s Brand and Production Manager <a href="https://www.linkedin.com/in/merissa-zaltzberg-9a7065113/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">Merissa Zaltzberg</a>. "We've been able to secure our market positioning with an updated brand strategy and a team that understands the importance of design in a customer-first approach."Covid-19 has forced many businesses to deprioritize branding efforts, but Oath Pizza felt it necessary to focus on and fine-tune its visual identity in order to ensure long-term growth and success. The consistent demand for better-for-you pizza options has enabled the team to look beyond the latest wave of trends that would only temporarily set brands apart.Oath Pizza has grown into nationwide acclaim with a vision driven by the brand’s leadership, former <a href="https://www.chipotle.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">Chipotle Mexican Grill</a> executives, and its experienced and committed corporate team.&nbsp;“We’ve found a great balance of adapting with the times, updating our formulas, but still staying true to what has made us successful to this point,” Zaltzberg says. “This is a critical selling point that we like to show our prospective franchisees, and it shows that people are truly buying into a brand that has principle.”With the brand’s <a href="https://www.goldbelly.com/oath-pizza?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">award-winning</a> avocado oil crust and thoughtfully sourced toppings like fresh veggies and organic proteins, Oath Pizza has set itself apart in the space while offering a genuinely feel-good experience, from the restaurant atmosphere to the menu itself. Oath Pizza has stayed true to its roots without compromising. A bold and deliberate move to reflect the brand’s Nantucket values in each restaurant ensures Oath Pizza will continue to stand out from others in the industry for years to come.The cost to open an Oath Pizza franchise ranges from $380,000–$550,000, including a $30,000 franchise fee. For more information on franchising with Oath Pizza, visit <a href="http://www.oathpizza.com/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow">oathpizza.com/franchise</a>.About Oath Pizza:&nbsp;Oath Pizza is a better-for-you craft pizza brand on a mission to make it easier to eat better without giving up the foods you love. Founded on Nantucket Island in 2015, Oath has expanded with locations across the country and nationwide shipping via Goldbelly®. Oath recently launched its unique franchise opportunity, now available to like-minded franchise partners. Learn more at<a href="http://www.oathpizza.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=oath-pizza-returns-to-nantucket-roots-with-feel-good-brand-transformation-2718077" target="_blank" rel="nofollow"> oathpizza.com</a>.

Oath Pizza Returns to Nantucket Roots With Feel-Good Brand Transformation

1851 Franchise

The fast-growing craft pizza franchise launches brand refresh to represent its fresh, feel-good menu and experience.

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How much can franchisees make? It’s a question many prospective owners ask before investing in a franchise. While earnings tend to be driven by variables such as industry, location and general management skills, a proper understanding of the key factors driving profitability can help franchise owners develop expectations that are realistic.&nbsp;Multi-unit franchisee&nbsp;<a href="https://www.linkedin.com/in/mangesh-patel-9368569/">Mangesh Patel</a>, who’s readying the launch of six&nbsp;<a href="https://www.beefobradysfranchise.com/">Beef ‘O’ Brady’s</a> restaurant locations in the Macon, Georgia area, shares insights from his franchising experience.<h2>Understanding Franchise Income</h2>Keeping operational costs in check can have a major impact on overall earnings. Taking a proactive approach to expenses such as food and labor, as well as payroll and scheduling, can help align actual franchise income with general expectations for the business.“I just had a meeting with a couple of people, and they said, ‘You talked about a 25% profit margin, but I’m only doing 12%.’ So, I looked at the figures they sent me,” Patel said. “Their&nbsp;<a href="https://1851franchise.com/calculate-restaurant-franchise-profit-2730476">restaurant</a> food cost was running at 37%, which should be around 30%. The national average is about 32%. If I do things correctly, my average food cost needs to be at or below 30%. And payroll should run around 18%. But many people run 25 to 28%.”So,&nbsp;<a href="https://1851franchise.com/unraveling-franchise-earnings-how-much-can-you-really-make-2723935">how much can franchisees make</a>? Here are five areas to consider.<h2>Practical Tips for Prospective Franchisees</h2><ol><li>Control Costs From Day One:&nbsp;It’s important to monitor payroll, food and supply costs closely. Overstaffing and inefficiencies can quickly reduce profits.</li><li>Plan For The Opening Surge:&nbsp;Traffic within the first few months of opening is likely to be higher. It’s important to adjust staffing and inventory accordingly, and pay close attention to how those levels change as time goes on.</li><li>Invest In Training:&nbsp;Properly trained workers can help reduce waste and improve overall service, which has a direct effect on net income.</li><li>Understand Your Market:&nbsp;Each market is unique and revenue potential will vary depending upon location, demographics and competition.</li><li>Track Metrics Regularly:&nbsp;Food cost percentages, labor ratios and weekly sales data act as key indicators operations may need to be adjusted.</li></ol><h2>What Profitability Really Comes Down To</h2>Patel notes that if franchise owners manage labor and costs properly, it’s not impossible to achieve strong cash flow even in the first year, bucking some franchising trends.So,&nbsp;<a href="https://1851franchise.com/how-much-can-you-make-as-a-franchise-owner-2724761">how much can franchisees make</a>? While results tend to vary, careful planning, disciplined operations and a proactive approach to assessing initial costs are essential. But by grasping and guiding the elements that drive franchise profitability, franchise owners can maximize overall business earnings, scaling a business that’s sustainable financially over the long term.Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our&nbsp;<a href="https://1851franchise.com/power-rankings">Power Rankings</a> to read more on brands making moves.

How much can franchisees make? This guide explains what drives franchise earnings and how to manage costs, with expert tips from multi-unit owner Mangesh Patel on maximizing your franchise income.

How Much Can Franchisees Make? A Guide for Prospective Franchise Owners

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Franchise Opportunity Deep Dive: A fast-casual restaurant brand serving made-from-scratch sandwiches, salads, soups and pizzas rooted in Southern hospitality.


Oath Pizza Returns to Nantucket Roots With Feel-Good Brand Transformation

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