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Otto’s Tacos Pivots to Off-Premise-Only Model

The NYC taco brand has partnered with BBQ franchise Mighty Quinn’s Barbecue to facilitate a streamlined new operational model.

Image from ottostacos on Instagram.

As the pandemic stretches into the winter, New York taco shop Otto’s Tacos has announced it will close its brick-and-mortar stores and pivot to exclusively off-premise, digital-only sales through a new partnership with barbeque franchise Mighty Quinn’s Barbeque.

“We’ve been building Otto’s Tacos for seven years in New York City, but unfortunately, we are one of the many restaurants affected by the global pandemic, and we’ve had to shut down all our physical locations,” said Otto Cedeno, Otto's Tacos' founder. “We saw an opportunity to stay in the fight and continue to service customers who loved our tacos by re-launching our brand as a delivery-only model through our new partnership with Mighty Quinn’s Barbeque.”

All Otto’s Tacos orders will be prepared through Mighty Quinn’s Barbeque kitchens, and the new model will continue to provide service to every neighborhood that previously featured an Otto’s storefront.

Service in Manhattan’s Upper East Side is up and running, and additional digital locations will be reopening through the end of the year.

”We have been fans of Otto’s Tacos since their opening next door to our flagship location in the East Village in 2013. They have developed a strong brand in the city and we look forward to bringing their food back to New Yorkers” said Micha Magid, Co-CEO of Mighty Quinn’s Barbeque.

Delivery services for Otto’s Tacos will be provided by the usual lineup of major third-party delivery platforms, including Grubhub, DoorDash, UberEats, Caviar and Postmates, but the brand is also providing its own in-house delivery system through