Pollo Campero: The Best Chicken Franchise Setting New Standards in the IndustryFranchisor Stories

Pollo Campero: The Best Chicken Franchise Setting New Standards in the Industry

With unmatched customer satisfaction, innovative technology and a strong franchisee support system, Pollo Campero is leading the chicken franchise industry.

By Morgan Wood1851 Franchise Contributor
SPONSORED 12:12PM 10/14/24

When considering chicken franchise opportunities in the U.S., Pollo Campero stands out as a clear leader in the industry. With over 115 restaurants in the U.S. and another 280-plus globally, the Central American chicken franchise has built a loyal customer base, winning hearts with its flavorful recipes, innovative technology and ongoing franchisee support. As it continues to grow rapidly across the U.S., Pollo Campero is proving that it’s not just another chicken franchise — it’s the best.

Unmatched Customer Satisfaction

Pollo Campero has built a reputation for putting guests’ experiences at the center of everything it does. In addition to its delicious family recipes, the brand creates a welcoming, joyful feel in each of its restaurants.

“We serve with excellence and joy,” said Fernando Perez, vice president of operations. “We value excellence because we want to get things right and be disciplined, but it’s just as important to let our joy show. We love to see and serve our guests, and they deserve to see that.”

Innovative Technology Enhances Operations

In the fast-paced quick-service restaurant industry, technology is crucial for staying ahead. Pollo Campero leverages cutting-edge technology both behind the scenes and in customer-facing operations. Kitchen display systems streamline back-of-house processes and improve efficiency, and front-of-house kiosks and Pollo Campero’s mobile app streamline the ordering process.

“Technologies like these are big investments, but they have an important impact on the coordination of our teams and the speed and quality of our service,” Perez said. “As we grow, we will continue to innovate. We’re currently exploring the potential of using AI-driven personalization for drive-thru orders to further speed up the experience and make each guest feel like our service is tailored to them and their preferences.”

Franchisee Support Driving Success

Pollo Campero’s success is certainly driven by delicious food and innovative technology — both of which allow franchisees to deliver a great experience and build a loyal customer base — but this isn’t all.

It’s also about how well it supports its franchise owners. The company is committed to ensuring every franchisee has the tools and training to succeed.

For example, Pollo Campero deploys a dedicated team of trainers to assist with new restaurant openings, providing comprehensive support for back-of-house, front-of-house and management teams. Each franchise is assigned a franchise business consultant, who visits multiple times a year to assess operations, offer guidance on improving profitability and help franchisees maintain the brand’s high standards.

The company also offers digital resources like the Campero Learning System, a comprehensive online training tool that helps new employees get up to speed quickly. This system ensures consistency across locations, making it easier to maintain the brand’s excellent reputation and reassuring guests that they will have a great Pollo Campero experience, no matter which restaurant they visit.

Strategic Expansion with a Strong Brand Presence

Pollo Campero’s growth strategy is well-planned and focused on building awareness in key markets like Florida, California and New York. With plans to reach the 250-unit mark in the U.S. by 2026, Pollo Campero is focused on growing in high-traffic, tourist-friendly markets that will increase brand exposure even further.

This growth plan is also backed by Pollo Campero’s parent company, Corporación Multi-Inversiones, which has committed to investing $1.8 billion in expansion through 2026 — 20% of which is earmarked specifically for Pollo Campero’s U.S. expansion.

Pollo Campero’s relentless focus on continuous improvement, backed by strong corporate support, has earned it top marks in both customer and franchisee success. Not just another chicken brand, Pollo Campero is a franchise system committed to excellence, positioning itself as the best chicken franchise opportunity and remaining at the forefront of the industry as it grows into new markets.

To find out more information on costs to buy this franchise, please visit https://1851franchise.com/pollocampero/info.

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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