1851

As it kicks off its new acquisition strategy, <a href="https://ownaquiznos.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=quiznos-taco-del-mar-parent-names-qdoba-veteran-as-new-chief-brand-officer-2709208" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Quizno&rsquo;s</a> and <a href="https://tacodelmar.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=quiznos-taco-del-mar-parent-names-qdoba-veteran-as-new-chief-brand-officer-2709208" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Taco Del Mar</a> parent company REGO Restaurant Group has named restaurant industry veteran Mark Lohmann as its new chief brand officer, <a href="https://www.businesswire.com/news/home/20190214005137/en/Mark-Lohmann-Named-Chief-Brand-Officer-REGO?utm_source=1851franchise.com&utm_medium=article&utm_campaign=quiznos-taco-del-mar-parent-names-qdoba-veteran-as-new-chief-brand-officer-2709208" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">according to a recent release</a>. 

Lohmann, who previously served as VP of strategy and business development for Qdoba, will be charged with handling the marketing, integration and brand strategy for REGO&rsquo;s portfolio brands, among other duties. Immediately prior to joining REGO, Lohmann was CFO for Cool Planet, &ldquo;an entrepreneurial agriculture technology company,&rdquo; according to the release.

Lohmann is the most recent executive to join the REGO team; the company, backed by High Bluff Capital Partners <a href="https://1851franchise.com/former-inspire-brands-exec-tim-casey-steps-in-as-quizno-s-new-ceo-2708790" style="text-decoration-line:none" target="_blank">named Tim Casey as CEO earlier this year</a>. 

Regarding the addition of Lohmann to the executive team, Casey said, &ldquo;Mark brings tremendous experience leading transformational agendas for brands across the consumer and restaurant sectors. As we continue the reinvigoration of Quiznos and Taco Del Mar and <a href="https://1851franchise.com/new-quiznos-and-taco-del-mar-owner-focused-on-multi-brand-growth-2708918" style="text-decoration-line:none" target="_blank">look to build out our restaurant portfolio through additional acquisitions</a>, his background, expertise, and entrepreneurial mindset will be invaluable.&rdquo; 

Read the full release <a href="https://www.businesswire.com/news/home/20190214005137/en/Mark-Lohmann-Named-Chief-Brand-Officer-REGO?utm_source=1851franchise.com&utm_medium=article&utm_campaign=quiznos-taco-del-mar-parent-names-qdoba-veteran-as-new-chief-brand-officer-2709208" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>.

REGO Restaurant Group, Quizno's, Taco Del Mar, Qdoba, Mark Lohmann, Tim Casey

Quiznos, Taco Del Mar Parent Names Qdoba Veteran as New Chief Brand Officer

1851 Franchise

Recently-formed REGO Restaurant Group taps Mark Lohmann to handle marketing and brand strategy for the concepts in its portfolio.

quiznos-taco-del-mar-parent-names-qdoba-veteran-as-new-chief-brand-officer

Woodhouse Spas

Photo of exterior of Woodhouse Spa location

How Woodhouse Spas Leverages Learning Management Systems

woodhouse-spa-franchise-training-lms

Image Studios

image of studios salon suites stylists business owners

Finding Freedom: Why Beauty and Wellness Professionals Build Their Dream Careers With IMAGE Studios

benefits-image-studios-salon-suites

IMAGE Studios Offers a Scalable, Real Estate-Focused Franchise Opportunity in an Industry Projected to More Than Double Within a Decade

image-studios-franchise-opportunity

ServiceMaster Restore

ServiceMaster Restore - Disaster Response - 1851 Franchise

When Disaster Strikes, ServiceMaster Restore Moves

servicemaster-restore-disaster-response-carmen-coleman

Children's Lighthouse

How Children’s Lighthouse Stands Out Among Other Children’s Education, Childcare, and Daycare Franchises

how-childrens-lighthouse-stands-out-among-other-childrens-education-childcare-and-daycare-franchises

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Design with American and Federal Reserve flags against light blue background

Federal Reserve Expected To Cut Rates by Quarter Point, a Move That Could Boost Franchise Growth

fed-rate-cut-boosts-franchise-growth

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Quiznos, Taco Del Mar Parent Names Qdoba Veteran as New Chief Brand Officer

MORE STORIES LIKE THIS