Build Idaho Podcast: Franchisee Jeremy Morgado Explains Why ReUp Living Is a Gamechanger

ReUp Living is a franchise that’s transforming the real estate market by maximizing the value of homes through strategic remodels. On a recent episode of the Build Idaho podcast, hosts Trey Langford and John Minegar spoke with multi-unit ReUp franchisee Jeremy Morgado about ReUp’s business model and its impact on the real estate market and house-flipping in particular.

“What ReUp does is, we’re that middle guy,” Morgado said. “We’re going to come in, we’re going to finance the remodel with no money upfront out of your client’s pocket. We’re going to manage that remodel so that they can sell it for that max value.”

ReUp Living specializes in homes built in 2012 or earlier that haven’t undergone significant renovations. For instance, a recent project involved a home valued at $395,000. ReUp invested $94,000 in remodeling, and the home ended up selling for $570,000. The homeowner walked away with an additional $40,000, all within five weeks.

According to Morgado, profit sharing is a key component of ReUp’s model: “Let’s say we have a home that’s actually worth $400,000. We go in and we put $100,000 into it and we sell it for $600,000. When the house sells at that $600,000 price tag, we’re going to get the $100,000 that we put into the home to help remodel it back. And the great thing is that money comes with no interest and that number is guaranteed 100%.”

ReUp also offers unique solutions for homes in pre-foreclosure, helping homeowners avoid financial pitfalls by transforming their properties and significantly boosting their sales prices. The company’s process includes comprehensive evaluations and 3D scanning. ReUp also works closely with real estate agents to ensure the remodel meets market demands.

Reup Living’s approach not only benefits sellers but also provides buyers the opportunity to customize homes before purchase, creating a win-win scenario.

Watch the original podcast here.

To find out more information on costs to buy this franchise, please visit https://1851franchise.com/reup-living.