1851 Franchise LogoFranchise

Burgers and fries fans in San Diego rejoice! Checkers & Rally's is planning big expansion, with the hopes of adding 20 area locations to their existing five.

One of these is already under construction with an opening date early next year. With the brand targeting communities with a demand for affordable eats, the market is ripe for expansion.

“Rally’s is a unique concept that caters to people without a lot of disposable income,” he said. “If you have $5 in your pocket, we like to say you can come to Rally’s and get a full meal. And we fit the bill of where people can afford to come to us more than just once a week or once a month.”

Local franchisee Bruce Ong believes the brand's recent improvements and room for growth in San Diego make this the perfect area for expansion.

“We have this guest measure and we can see traffic counts, and we have always been on the incline since 2001 in traffic counts and sales,” said Ong to the reporter.

Click here to read the full piece.

Don’t Miss the Next Big Franchise Story

Sign up for the 1851 Franchise newsletter to get our biggest stories before everyone else

By signing up, you agree to our user agreement (including class action waiver and arbitration provisions), and acknowledge our privacy policy.

Nick Powills

About the Author

Nick Powills

Follow

Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

More Articles Like This