The e-cigarette industry has been growing rapidly over the past few years, with $2.75 billion in revenue last year and expected gains this year.

Groups like the American Lung Association believe e-cigs are still dangerous and their health effects still remain a mystery, but Palm Beach Vapors, an e-cig franchise, is striving to offer healthier alternatives to
regular e-cigarettes.

Palm Beach Vapors CEO Chip Paul is introducing a new e-cig juice that does not contain the chemical propylene glycol (or PG). Local entrepreneur Diana Staples and her husband opened the first Palm Beach Vapors in Florida a year and a half ago and, although they were never smokers themselves, looked forward to helping community members quit smoking after seeing loved ones battle illnesses
caused by a tobacco habit.

Diana's mother-in-law recently passed away from lung cancer and watching her health decline made Diana even more eager to help other people in the community quit. While some e-cig stores still
maintain PG isn't harmful and the EPA hasn't proved its effect yet, CEO Chip Paul wants to be proactive in his product creation so he can provide customers with the safest products possible.

“I love coming to work every day,” Diana said. “I love it when people say, 'I haven't smoked in two weeks. I haven't smoked in three months. And so that's why I do it.”

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.