Shuckin' Shack

In 2007, friends Matt Piccinin and Sean Cook identified the need for an atmosphere-rich establishment that served fresh seafood in their sleepy beach town of Carolina Beach, North Carolina. The town had no oyster bars to speak of and only calabash-style seafood, meaning fried and heavy. Piccinin and Cook knew that a concept that served up fresh oysters on the half-shell and other high-quality seafood would flourish in the area; said simply, the market determined itself.

Enter<a href="http://www.theshuckinshack.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=coastal-cool-vibes-and-second-to-none-seafood-how-oyster-franchise-shuckin-shack-takes-consumers-on-a-vacation-2709716" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank"> Shuckin&rsquo; Shack Oyster Bar</a>. The brand boasts a menu packed with un-pretentious, offerings like their bestselling lobster roll topped with a spicy mustard remoulade, cold crab dip, sharkbite shrimp, a fresh oyster sampler and bursting buckets of steaming shrimp, corn and clams for the truly hungry. The oceanfront-inspired menu rounds out with a wide selection of craft beer and cheers-worthy cocktails.

Since Shuckin&rsquo; Shuck began franchising in 2014, the brand has grown to 16 locations across four states, soon to be five, with several more locations slated to open by the end of 2019.The brand enjoys several key differentiators, starting with the fact that Shuckin&rsquo; Shack offers guests a &ldquo;lifestyle experience&rdquo; in addition to exceptional seafood.

&ldquo;Our brand provides consumers a vacation,&rdquo; Jonathan Weathington, CEO said. &ldquo;We give guests that feeling they get when they&rsquo;re cooking a shrimp boil with their shoes off, drinking a beer and laughing with friends. That&rsquo;s the exact experience we manifest in the restaurant, and that&rsquo;s why we serve the product we serve. The best part, though, is that we&rsquo;ll take care of the clean-up.&rdquo;

In addition to this commitment to a vacation-evoking atmosphere, Shuckin&rsquo; Shack also boasts an unflagging commitment to quality.

&ldquo;We&rsquo;re almost entirely domestically sourced out of our dedication to provide the freshest dishes to our guests,&rdquo; Weathington said. &ldquo;Our food is unadulterated, straight from the water and as fresh as possible. Not everyone in the market does that, because it&rsquo;s not cheaper and it&rsquo;s certainly not easier. But our food tastes better for it and no one else can compete.&rdquo;

With a median per-person ticket price of $16 to $17, Shuckin&rsquo; Shack attracts a wide range of guests, from young professionals to retirees, all who thirst for that &ldquo;authentic coastal vibe,&rdquo; Weathington explained.

In the interest of cultivating a Carolinas-style getaway experience, Shuckin&rsquo; Shack delivers quality, consistent service and a second-to-none seafood menu.

&ldquo;Since we can provide a consistently quality product and experience that makes people feel genuinely welcome, that&rsquo;s our competitive advantage,&rdquo; said Weathington.

Asked what else sets Shuckin&rsquo; Shack apart, Weathington was emphatic.

&ldquo;We put a lot of thought and effort into being genuine with people. We don&rsquo;t have investors; we don&rsquo;t come from unlimited funding. We understand the business, how to work hard and make people happy,&rdquo; Weathington said. &ldquo;We&rsquo;re about inviting guests to have that vacation-inspired lifestyle experience that is grounded in second-to-none, fresh seafood. That&rsquo;s what keeps us going.&rdquo;

&nbsp;

Coastal-Cool Vibes and Second-to-None Seafood: How Oyster Franchise Shuckin’ Shack Takes Consumers on a Vacation

1851 Franchise

A lifestyle brand with a no-frills focus on freshness, Shuckin’ Shack leaves competitors flapping on dry land.

This brand page has been paid for by SHUCKIN' SHACK. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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CHARLOTTE, N.C.&nbsp;—&nbsp;<a href="https://www.theshuckinshack.com/">Shuckin’ Shack</a>, the fast-casual oyster bar franchise with 18 locations, is bringing its laid-back, seafood-focused vibe to Charlotte. The new restaurant at 5349 Ballantyne Commons Parkway in the Promenade on Providence shopping center opens to the public on April 8, with a week of community-focused events leading up to the Grand Opening Party on April 11.&nbsp;Local couple Dawn and&nbsp;<a href="https://www.linkedin.com/in/kevin-powers-918499144/">Kevin Powers</a>&nbsp;are no strangers to the restaurant business. With decades of combined experience in hospitality, the Powers were inspired by their son’s time working at the&nbsp;<a href="https://1851franchise.com/shuckinshack/info">Shuckin' Shack</a> location in Carolina Beach, and wanted to bring the same friendly, neighborhood atmosphere to their community.“We’re ready to bring big flavors, good vibes, and lots of laughs to Charlotte,” said Dawn. “A Good Shuckin’ Time starts here!”Shuckin’ Shack offers fresh oysters, crab legs, wild-caught shrimp, burgers, hand-tossed wings, signature cocktails, and ice-cold beer, all in a welcoming, family-friendly environment. Beyond the food, the Powers are committed to giving back to the Charlotte community through partnerships and charitable efforts.Opening Week Specials &amp; Community Events<ul><li>April 6: Invite-only First Responders &amp; City Officials Night</li><li>April 8: Public opening dinner with 15% off for Promenade on Providence neighbors and service industry friends</li><li>April 9: “Not All Heroes Wear Capes,” honoring veterans, active-duty military, doctors, and nurses</li><li>April 10: Teacher Appreciation &amp; school staff night, with 15% off meals</li><li>April 11: Grand Opening Party with live entertainment, signed sports jersey giveaways, and a chance to win free seafood for a year</li></ul>“We’re pumped for the week of festivities ahead of us in Charlotte,” said&nbsp;<a href="https://www.linkedin.com/in/jweathington">Jonathan Weathington</a>, CEO. “The Powers are bringing a great seafood experience and showing real commitment to their community, exactly what we love to see at our local Shacks.”Find the full Shuckin’ Shack menu&nbsp;<a href="https://www.theshuckinshack.com/menu/">here</a>.For more information about Shuckin’ Shack, visit&nbsp;<a href="https://www.theshuckinshack.com/">https://www.theshuckinshack.com/</a>.&nbsp;Follow Shuckin’ Shack Oyster Bar - Charlotte, NC, on social media: Facebook -&nbsp;<a href="https://www.facebook.com/shuckinshackcharlottenc">@shuckinshackcharlottenc</a> Instagram -&nbsp;<a href="https://www.instagram.com/shuckinshackcharlottenc">@shuckinshackcharlottenc</a>ABOUT SHUCKIN’ SHACK:Offering a “lifestyle experience,” Shuckin’ Shack Oyster Bar creates an environment that encourages guests to grab a seat, relax and take their taste buds on a trip to the coast; after all, life is too short for bland drinks and boring bars! The original Carolina Beach, NC Shack, which was just 900 square feet, was launched in 2007 with a plan to become the go-to local hangout for people of all ages. A place where friends and family can enjoy fresh, delicious meals, cold beer, and craft cocktails in an environment that exudes fun and relaxation, Shuckin’ Shack offers exceptional seafood and creative drinks that will make guests question why they ever settled for ordinary bar offerings.&nbsp;Thanks to its bold flavors and impeccable vibes, Shuckin’ Shack has continued to grow. In 2014, the brand began franchising and has since expanded to 18 units across six states. To learn more about Shuckin’ Shack, visit&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.

Design with Shuckin' Shack Oyster Bar logo and menu items

Kevin and Dawn Powers will open the growing oyster bar franchise at 5349 Ballantyne Commons Parkway, with a week of festivities leading up to the April 11 Grand Opening event.

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Shuckin' Shack Launches Fourth Annual Fresh & Raw Tour

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Photo of Shuckin' Shack's Director of Operations Samantha Stroupe

Let’s Shuckin’ Go! Shuckin’ Shack Welcomes Hospitality Veteran Samantha Stroupe as New Director of Operations

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Shuckin’ Shack’s 3rd Annual Fresh & Raw Tour Raises $75,000 for the Leukemia & Lymphoma Society

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<a href="https://www.theshuckinshack.com/">Shuckin’ Shack Oyster Bar</a>, the 19-unit seafood restaurant franchise, opened its newest location in Charlotte on April 8. Born in North Carolina and known for its relaxed, beachy vibe,&nbsp;<a href="https://1851franchise.com/shuckinshack/info">Shuckin’ Shack</a> specializes in fresh seafood but also offers a broader menu of burgers, sandwiches, cocktails and more.“We were drawn to the brand’s authentic coastal feel, strong culture and focus on customer experience,” Dawn and&nbsp;<a href="https://www.linkedin.com/in/kevin-powers-918499144/">Kevin Powers</a>, owner-operators of Shuckin’ Shack’s newest location,&nbsp;<a href="https://www.charlotteobserver.com/charlottefive/c5-food-drink/article315248093.html">said in a news release</a>. “We’re excited to create a neighborhood spot where people can gather and enjoy a laid-back dining experience.”This location, which is the first for the brand in Charlotte, is located in a 2,700-square-foot space at Promenade on Providence and serves a steady stream of guests from the busy shopping center.Read the full article&nbsp;<a href="https://www.charlotteobserver.com/charlottefive/c5-food-drink/article315248093.html">here</a>.The starting investment is $471,750. Learn more about franchise opportunities here:&nbsp;<a href="https://shuckinshackfranchise.com/">https://shuckinshackfranchise.com/</a>.&nbsp;

Photo of Shuckin' Shack platters and beverages on table

Seafood restaurant franchise Shuckin Shack Oyster Bar opened at Promenade on Providence on April 8, bringing fresh seafood, chicken, sandwiches and cocktails to the Charlotte community.

The Charlotte Observer: Carolina-Born Oyster Bar Opens First Charlotte Restaurant

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WILMINGTON, N.C. –&nbsp;<a href="https://www.shuckinshackfranchise.com/">Shuckin’ Shack</a>, the 18-unit seafood restaurant franchise, is giving seafood lovers a legit reason to love Fridays this Spring. Fish Fry Fridays are back, a seasonal staple dishing up crispy, golden, crave-worthy fish in a laid-back, neighborhood-friendly setting.From February 20 through April 3, local Shuckin’ Shack locations are turning Fridays into a seafood celebration. Whether you’re unwinding after work, catching up with friends, or just chasing that perfect fry, each Shack delivers high-quality seafood you’ll want week after week.“Fish Fry Fridays are about kicking back, keeping it simple, and enjoying seafood the way it’s meant to be,” said&nbsp;<a href="https://www.linkedin.com/in/darren-keeler-944728187/">Darren Keeler</a>, VP of Marketing and Creative. “We want our Shacks to be that local spot you know and love: amazing food, cold drinks, no fuss, just good vibes.”With each location adding its own local twist, Shuckin’ Shack’s Fish Fry Fridays let guests and communities bring their flavor to the table while staying true to the brand’s commitment to quality seafood and fun, welcoming energy.“People want comfort, consistency, and a reason to treat themselves at the end of the week,” Keeler added. “Fish Fry Fridays do just that. They give guests a ritual to look forward to and local owners a chance to show off what makes their Shack unique.”So, whether you’re grabbing a quick bite, a casual date, or a Friday night hangout, Shuckin’ Shack is making it easy to flip the weekend switch with a fried fish feast you won’t want to miss. Follow your local Shack on social media for weekly specials, menu surprises, and all the fishy goodness.To find a Shuckin’ Shack near you, visit:&nbsp;<a href="https://www.theshuckinshack.com/">https://www.theshuckinshack.com/</a>ABOUT SHUCKIN’ SHACK:Offering a “lifestyle experience,” Shuckin’ Shack Oyster Bar creates an environment that encourages guests to grab a seat, relax and take their taste buds on a trip to the coast; after all, life is too short for bland drinks and boring bars! The original Carolina Beach, NC Shack, which was just 900-square-feet, was launched in 2007 with a plan to become the go-to local hangout for people of all ages. A place where friends and family can enjoy fresh, delicious meals, cold beer, and craft cocktails in an environment that exudes fun and relaxation, Shuckin’ Shack offers exceptional seafood and creative drinks that will make guests question why they ever settled for ordinary bar offerings.&nbsp;Thanks to its bold flavors and impeccable vibes, Shuckin’ Shack has continued to grow. In 2014, the brand began franchising and has since expanded to 18 units across six states. To learn more about Shuckin’ Shack, visit http://www.theshuckinshack.com.The cost to open a Shuckin’ Shack franchise ranges from $456,750 to $1,401,420. For more information visit: <a href="www.theshuckinshack.com">www.theshuckinshack.com</a>.&nbsp;

From February 20 through April 3, local Shuckin’ Shack spots are turning Fridays into a fried feast—crispy, golden fish, easygoing vibes, and zero fuss all Lent long.

Coastal-Cool Vibes and Second-to-None Seafood: How Oyster Franchise Shuckin’ Shack Takes Consumers on a Vacation

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