Franchise Times: Shuckin' Shack Oyster Bar CEO Jonathan Weathington Takes Advantage of A Social Media Moment by Adding Cinnamon Toast Crunch Shrimp to the Menu
After a man found shrimp tails in his Cinnamon Toast Crunch cereal, the social media world was aflutter with the latest viral meme. Capitalizing on the moment, Shuckin' Shack decided to create a viral tie-in item of its own: Cinnamon Toast Crunch Shrimp.
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