Shuckin' Shack

<a href="http://www.shuckinshackfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=from-sea-to-shore-shuckin-shack-debuts-new-burgers-and-sandwiches-tests-brunch-options-2710998" target="_blank" rel="nofollow">Shuckin’ Shack Oyster Bar</a> has always offered so much more than just oysters—from a genuine laid-back atmosphere to exceptional customer service to <a href="https://1851franchise.com/shuckinshack/coastal-cool-vibes-and-second-to-none-seafood-how-oyster-franchise-shuckin-shack-takes-consumers-on-a-vacation-2709716">fresh seafood of all varieties</a>.And with its latest and greatest menu additions, <a href="https://1851franchise.com/shuckinshack">Shuckin’ Shack</a> is now offering new burgers and sandwiches perfect for any craving—whether they are of land or sea.“When we looked at expanding our menu, we had one overarching goal in mind: serving our guests to the highest of our ability,” said Jonathan Weathington, CEO of Shuckin’ Shack. “We strive to exceed expectations at every turn, and with our delicious new entrees, we have even more of a little something for everyone.”Chief Operations Officer Bill Bartlett echoed Weathington’s sentiments. “The reasoning behind creating some of the new items is that we wanted to make sure we were appealing to a wider demographic,” said Bartlett.“Seafood is still at our core because that’s what we do best and who we are,” Bartlett continued, “but we want everyone to have a choice when they come into our restaurants. We’re also hoping to increase our lunch appeal as well.”The franchise tested the new items internally before rolling them out to the downtown Wilmington restaurant and four other lucky locations. Leading up to the permanent spot on the menu, guests had the chance to rate the items—a truly democratic process for a decidedly cool brand.Land-lovers and sea-farers alike can dig into Shuckin’ Shack’s new Breakwater Burger, a steakburger topped with caramelized onions, American cheese, lettuce, tomato and the restaurant’s signature sauce. Meanwhile, the Tree Hugger black bean burger offers vegetarians and vegetarians-for-the-meal a bit of a kick—with chips and salsa on the side.“The new burger is in my opinion one of the best out there,” said Bartlett. “Everything is also very customizable. Chicken tenders are a new protein option that can be added to salads and quesadillas. We know the allergens in our menu well and listen to our guests to accommodate just about anything.”“We wanted to make sure people who don’t love fish—or aren’t in the mood—have great options to choose from when they come in to spend a couple of hours with us,” said Weathington. “After all, even seafood superfans want to switch it up every once in a while. No matter what mood you’re in, we want to ensure you leave delighted.”The beefed-up menu has three new sandwich options as well: the Wilbur, a BLT served on Texas Toast, and the Bushwood, a shrimp or chicken classic Club with cheese, bacon, lettuce, tomato and slaw and the Tuxedo T-Shirt, a professional but fun lobster grilled cheese.&nbsp;Here’s another exclusive behind-the-scenes sneak peek: Shuckin’ Shack is also currently testing… drumroll, please… BRUNCH OPTIONS.“Look, there’s no denying the facts—brunch rules,” said Weathington. “There’s no wrong time to roll into a Shuckin’ Shack, so we’re currently testing what we could serve up during those gorgeous breakfast-slash-lunch hours. The feedback has been quite positive.”Shuckin’s potential brunch options include a Crab Cake Benedict, Chicken and Waffles made with the restaurant’s signature chicken wings, and the Southern classic, Shrimp and Grits.&nbsp;“The new menus have definitely been successful so far,” said Weathington. “As a company, we’re up in same store sales by 17%, so we like to think we’re doing something right—and we’ll keep innovating the dining experience as we grow.”This exciting menu expansion is kind of a big deal for the brand. Since Shuckin’ Shack began franchising in 2014, <a href="https://1851franchise.com/shuckinshack/shuckin-shack-oyster-bar-looks-to-bring-exceptional-seafood-and-authentic-coastal-vibes-to-new-locations-across-the-u-s--2709673">the company has grown</a> to 16 locations across five states, with several more slated to open by the end of 2019.This growth is especially impressive if you consider that only 12 years ago the very first Shuckin’ Shack menu was glued to the flap of a beer case. Humble beginnings, indeed.“Shuckin’ Shack’s co-founder, Matt, printed a menu on craft paper with his home inkjet printer, cut it out and glued it to a beer box flap, then ran it through a lamination machine to bond it all together,” laughed Weathington. “I guess you can say we’ve come a long way.”You don’t get much more authentic than that.Shuckin’ Shack is seeking qualified franchisees who prioritize good hospitality and want to be a part of its authentic mission. Start-up costs for a Shuckin’ Shack franchise range from $234,200 to $541,350 and include a $37,500 single-unit franchise fee. For more information on available franchise opportunities, visit <a href="https://www.shuckinshackfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=from-sea-to-shore-shuckin-shack-debuts-new-burgers-and-sandwiches-tests-brunch-options-2710998" target="_blank" rel="nofollow">https://www.shuckinshackfranchise.com</a>.

From Sea to Shore: Shuckin’ Shack Debuts New Burgers and Sandwiches, Tests Brunch Options

1851 Franchise

The franchise has come a long way from gluing its first menu to the flap of a case of beer.

This brand page has been paid for by SHUCKIN' SHACK. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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CHARLOTTE, N.C.&nbsp;—&nbsp;<a href="https://www.theshuckinshack.com/">Shuckin’ Shack</a>, the fast-casual oyster bar franchise with 18 locations, is bringing its laid-back, seafood-focused vibe to Charlotte. The new restaurant at 5349 Ballantyne Commons Parkway in the Promenade on Providence shopping center opens to the public on April 8, with a week of community-focused events leading up to the Grand Opening Party on April 11.&nbsp;Local couple Dawn and&nbsp;<a href="https://www.linkedin.com/in/kevin-powers-918499144/">Kevin Powers</a>&nbsp;are no strangers to the restaurant business. With decades of combined experience in hospitality, the Powers were inspired by their son’s time working at the&nbsp;<a href="https://1851franchise.com/shuckinshack/info">Shuckin' Shack</a> location in Carolina Beach, and wanted to bring the same friendly, neighborhood atmosphere to their community.“We’re ready to bring big flavors, good vibes, and lots of laughs to Charlotte,” said Dawn. “A Good Shuckin’ Time starts here!”Shuckin’ Shack offers fresh oysters, crab legs, wild-caught shrimp, burgers, hand-tossed wings, signature cocktails, and ice-cold beer, all in a welcoming, family-friendly environment. Beyond the food, the Powers are committed to giving back to the Charlotte community through partnerships and charitable efforts.Opening Week Specials &amp; Community Events<ul><li>April 6: Invite-only First Responders &amp; City Officials Night</li><li>April 8: Public opening dinner with 15% off for Promenade on Providence neighbors and service industry friends</li><li>April 9: “Not All Heroes Wear Capes,” honoring veterans, active-duty military, doctors, and nurses</li><li>April 10: Teacher Appreciation &amp; school staff night, with 15% off meals</li><li>April 11: Grand Opening Party with live entertainment, signed sports jersey giveaways, and a chance to win free seafood for a year</li></ul>“We’re pumped for the week of festivities ahead of us in Charlotte,” said&nbsp;<a href="https://www.linkedin.com/in/jweathington">Jonathan Weathington</a>, CEO. “The Powers are bringing a great seafood experience and showing real commitment to their community, exactly what we love to see at our local Shacks.”Find the full Shuckin’ Shack menu&nbsp;<a href="https://www.theshuckinshack.com/menu/">here</a>.For more information about Shuckin’ Shack, visit&nbsp;<a href="https://www.theshuckinshack.com/">https://www.theshuckinshack.com/</a>.&nbsp;Follow Shuckin’ Shack Oyster Bar - Charlotte, NC, on social media: Facebook -&nbsp;<a href="https://www.facebook.com/shuckinshackcharlottenc">@shuckinshackcharlottenc</a> Instagram -&nbsp;<a href="https://www.instagram.com/shuckinshackcharlottenc">@shuckinshackcharlottenc</a>ABOUT SHUCKIN’ SHACK:Offering a “lifestyle experience,” Shuckin’ Shack Oyster Bar creates an environment that encourages guests to grab a seat, relax and take their taste buds on a trip to the coast; after all, life is too short for bland drinks and boring bars! The original Carolina Beach, NC Shack, which was just 900 square feet, was launched in 2007 with a plan to become the go-to local hangout for people of all ages. A place where friends and family can enjoy fresh, delicious meals, cold beer, and craft cocktails in an environment that exudes fun and relaxation, Shuckin’ Shack offers exceptional seafood and creative drinks that will make guests question why they ever settled for ordinary bar offerings.&nbsp;Thanks to its bold flavors and impeccable vibes, Shuckin’ Shack has continued to grow. In 2014, the brand began franchising and has since expanded to 18 units across six states. To learn more about Shuckin’ Shack, visit&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.

Design with Shuckin' Shack Oyster Bar logo and menu items

Kevin and Dawn Powers will open the growing oyster bar franchise at 5349 Ballantyne Commons Parkway, with a week of festivities leading up to the April 11 Grand Opening event.

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Shuckin' Shack Launches Fourth Annual Fresh & Raw Tour

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Photo of Shuckin' Shack's Director of Operations Samantha Stroupe

Let’s Shuckin’ Go! Shuckin’ Shack Welcomes Hospitality Veteran Samantha Stroupe as New Director of Operations

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Shuckin’ Shack’s 3rd Annual Fresh & Raw Tour Raises $75,000 for the Leukemia & Lymphoma Society

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WILMINGTON, N.C.&nbsp;—&nbsp;America is turning 250, and&nbsp;<a href="http://www.theshuckinshack.com">Shuckin’ Shack</a>, the 18-unit oyster bar franchise, is celebrating the only way it knows how: with cold drinks, hot food, fresh oysters and absolutely zero interest in doing anything halfway. Packed to the brim with seafood, burgers, BBQ, beer buckets, American cocktails and enough “Red, White &amp; Blooze” energy to make a bald eagle shed a tear,&nbsp;<a href="https://1851franchise.com/shuckinshack/info">Shuckin’ Shack’s</a> Summer 2026 Campaign, kicking off June 1, is making beach-loving, oyster-shucking American dreams come true.“America only has one 250th birthday, and in our minds, there’s only one way to celebrate,” said&nbsp;<a href="https://www.linkedin.com/in/darren-keeler-944728187">Darren Keeler</a>, Vice President of Marketing and Creative. “We took everything people love about summer: cookouts, road trips, fireworks, beach days and cold beer, and Shuckified it. The result is a full unapologetic Americana Summer at The Shack, which George Washington would want to take a bite out of!”Hinging on Shuckin’ Shack’s authentic, not-too-serious atmosphere, the campaign combines classic American menu items, over-the-top Americana visuals and a level of playfulness that will encourage “A Good Shuckin’ Time” all season long. Think laser-eyed bald eagles, fireworks, vintage Americana, Route 66 vibes, mullets carved into Mount Rushmore, beer buckets on ice, hot dogs, muscle cars and patriotic beach energy, all colliding in true Shuckin’ Shack fashion.At the center of the campaign is a limited-time menu that looks like it was created somewhere between a Fourth of July cookout and a beach vacation fever dream.Now available, starting June 1, and running through Labor Day at participating locations (pricing and participation will vary by location), guests can get their hands on:<ul><li>Cyclone Chargrilled Oysters, which are loaded with chili, hot dog medallions, Monterey Jack cheese, mustard and onion.</li><li>Double Play Dogs: Beer-battered corn dogs served with Mile 0 mustard, slaw and fries.</li><li>Red, White &amp; ‘Cue pulled pork, piled high and served with a healthy portion of house-made barbecue.</li><li>Route 66 Smash Burger, which is a classic roadside-inspired burger with optional “Cyclone Style” toppings.</li><li>Boardwalk Fries: Old Bay fries topped with cheese sauce and crab meat.</li></ul>Of course, no summer celebration is complete without a little liquid courage. Guests can wash it all down with the Firecracker Smirnoff Crush, the Red, White &amp; Blooze Colada, or the Uncle Slammer, an oyster shooter that proudly ignores all reasonable decision-making.Spanning the entire season, the campaign will tie into vacation vibes, baseball games, summer concerts and, obviously, America’s massive 250th birthday celebrations, perfectly.“America, Shuck, Yeah! Whether you’re visiting us in a suburb or a downtown bar district, Shuckin’ Shack is the place to celebrate this summer,” Keeler said.To find a shack near you, visit:&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.ABOUT SHUCKIN’ SHACK:Offering a “lifestyle experience,” Shuckin’ Shack Oyster Bar creates an environment that encourages guests to grab a seat, relax and take their taste buds on a trip to the coast; after all, life is too short for bland drinks and boring bars! The original Carolina Beach, NC Shack, which was just 900-square-feet, was launched in 2007 with a plan to become the go-to local hangout for people of all ages. A place where friends and family can enjoy fresh, delicious meals, cold beer, and craft cocktails in an environment that exudes fun and relaxation, Shuckin’ Shack offers exceptional seafood and creative drinks that will make guests question why they ever settled for ordinary bar offerings.&nbsp; Thanks to its bold flavors and impeccable vibes, Shuckin’ Shack has continued to grow. In 2014, the brand began franchising and has since expanded to 18 units across six states. To learn more about Shuckin’ Shack, visit&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.

Photo of Shuckin' Shack Oyster Bar 2026 Summer Campaign menu items

Starting June 1, oysters, beer buckets, smash burgers, fireworks and enough patriotic chaos to make Uncle Sam blush headline the oyster bar franchise’s biggest summer celebration yet.

America Turns 250. Shuckin’ Shack is Throwing the Party.

summer-campaign-americas-250th-birthday

From Sea to Shore: Shuckin’ Shack Debuts New Burgers and Sandwiches, Tests Brunch Options

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