Shuckin' Shack

What began as a low-key oyster bar nestled comfortably on the coast of Carolina Beach, North Carolina,<a href="https://www.shuckinshackfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=shuckin-shack-pinpoints-columbus-ohio-as-key-growth-market-2709747" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank"> Shuckin&rsquo; Shack Oyster Bar</a> has quickly found its footing as the quintessential friendly neighborhood hangout where delicious food, cold drinks and top-tier service are always on the menu.

Growing to 16 total restaurants&mdash;14 of them franchised&mdash;since its humble beginnings in 2007, Shuckin&rsquo; Shack is gearing up for major growth, specifically in areas where you wouldn&rsquo;t expect to find fresh, high-quality seafood year-round. As the brand prepares to enter a new phase of growth in 2019 and expand its presence beyond coastal markets across the United States, Shuckin&rsquo; Shack has identified Columbus as a key target market for development.

Beyond being home to The Ohio State University, the fast-growing population of Ohio&rsquo;s capital city has captured the attention of many brands, and restaurant operators, in particular, looking to test their new products<a href="https://www.columbusmonthly.com/article/20150126/LIFESTYLE/301269400?utm_source=1851franchise.com&utm_medium=article&utm_campaign=shuckin-shack-pinpoints-columbus-ohio-as-key-growth-market-2709747" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank"> in what has been determined to be the ideal demographic sampling for the rest of America as a whole</a>. The city has also been the recipient of<a href="https://columbusregion.com/market-research/rankings-and-accolades/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=shuckin-shack-pinpoints-columbus-ohio-as-key-growth-market-2709747" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank"> several accolades</a>, including an &quot;A&quot; rating as one of the top cities for business in the U.S. and a place among the top 50 cities in America. Accolades and market viability aside, though, Columbus has many of the elements that Shuckin&rsquo; Shack looks for in a market.

&ldquo;Coastal markets are our bread and butter, but our top-performing stores are actually inland,&rdquo; explained Shuckin&rsquo; Shack CEO Jonathan Weathington. &ldquo;We have strategically targeted secondary inland markets where folks aren&rsquo;t quite used to getting such high-quality seafood, and they&rsquo;re coming out in droves to check out what Shuckin&rsquo; Shack offers.&rdquo;

Shuckin&rsquo; Shack has identified three submarkets in the Columbus area that stand out as prime areas for development: Dublin, the New Albany neighborhood of Asbury Ridge; and the downtown Arena District. Weathington noted Dublin&rsquo;s great school district, high median income and overall neighborhood feel as an ideal setting for the brand because it eliminates the need for customers to find parking. Plus, the prevalence of rooftops in the area falls right in line with the Shuckin&rsquo; Shack vibe.

Similarly, New Albany&mdash;and Asbury Ridge, in particular&mdash;is an attractive market for development because its also a family-oriented area with a high median income, a quality that has suited the brand well thus far, Weathington said. &ldquo;We&rsquo;re also interested in the Arena District and High Street downtown due to the area&rsquo;s concentration of tourists, concert-goers and entertainment venues,&rdquo; he continued.

As the brand prepares to enter the Columbus market, Weathington said the area&rsquo;s rising population and overall growth could eventually lead Shuckin&rsquo; Shack to open up to five locations in Columbus and surrounding commuter areas. Noting that the brand has franchisees from different backgrounds thriving in its system, Weathington said Shuckin&rsquo; Shack is seeking engaged, growth-minded entrepreneurs who see the value in following a young but proven system to help the brand grow in Columbus.

While it&rsquo;s helpful to have restaurant industry experience, Weathington remarked, the brand places more emphasis on franchise partners that understand the lifestyle of the industry and are fully committed to providing the ultimate guest experience.

&ldquo;Our ideal franchisees are people who understand and buy into the Shuckin&rsquo; Shack brand,&rdquo; Weathington said. &ldquo;It&rsquo;s about lifestyle, too; you don&rsquo;t have to open seven units to make good money, but our concept isn&rsquo;t a passive investment. We&rsquo;re drawn to genuine, hard-working people who know how to have a good time&mdash;that&rsquo;s who we want to surround ourselves with.&rdquo;

The startup costs for a Shuckin&rsquo; Shack franchise range from $234,200 to $541,350 and include a $37,500 single-unit franchise fee. For more information on available franchise opportunities, visit<a href="https://www.shuckinshackfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=shuckin-shack-pinpoints-columbus-ohio-as-key-growth-market-2709747" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank"> https://www.shuckinshackfranchise.com</a>.

&nbsp;

Shuckin’ Shack Pinpoints Columbus, Ohio as Key Growth Market

1851 Franchise

After seeing a lot of success in inland markets, the fast-growing oyster bar franchise is looking to bring its incredible food and laid-back vibe to Ohio’s capital city.

This brand page has been paid for by SHUCKIN' SHACK. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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CHARLOTTE, N.C.&nbsp;—&nbsp;<a href="https://www.theshuckinshack.com/">Shuckin’ Shack</a>, the fast-casual oyster bar franchise with 18 locations, is bringing its laid-back, seafood-focused vibe to Charlotte. The new restaurant at 5349 Ballantyne Commons Parkway in the Promenade on Providence shopping center opens to the public on April 8, with a week of community-focused events leading up to the Grand Opening Party on April 11.&nbsp;Local couple Dawn and&nbsp;<a href="https://www.linkedin.com/in/kevin-powers-918499144/">Kevin Powers</a>&nbsp;are no strangers to the restaurant business. With decades of combined experience in hospitality, the Powers were inspired by their son’s time working at the&nbsp;<a href="https://1851franchise.com/shuckinshack/info">Shuckin' Shack</a> location in Carolina Beach, and wanted to bring the same friendly, neighborhood atmosphere to their community.“We’re ready to bring big flavors, good vibes, and lots of laughs to Charlotte,” said Dawn. “A Good Shuckin’ Time starts here!”Shuckin’ Shack offers fresh oysters, crab legs, wild-caught shrimp, burgers, hand-tossed wings, signature cocktails, and ice-cold beer, all in a welcoming, family-friendly environment. Beyond the food, the Powers are committed to giving back to the Charlotte community through partnerships and charitable efforts.Opening Week Specials &amp; Community Events<ul><li>April 6: Invite-only First Responders &amp; City Officials Night</li><li>April 8: Public opening dinner with 15% off for Promenade on Providence neighbors and service industry friends</li><li>April 9: “Not All Heroes Wear Capes,” honoring veterans, active-duty military, doctors, and nurses</li><li>April 10: Teacher Appreciation &amp; school staff night, with 15% off meals</li><li>April 11: Grand Opening Party with live entertainment, signed sports jersey giveaways, and a chance to win free seafood for a year</li></ul>“We’re pumped for the week of festivities ahead of us in Charlotte,” said&nbsp;<a href="https://www.linkedin.com/in/jweathington">Jonathan Weathington</a>, CEO. “The Powers are bringing a great seafood experience and showing real commitment to their community, exactly what we love to see at our local Shacks.”Find the full Shuckin’ Shack menu&nbsp;<a href="https://www.theshuckinshack.com/menu/">here</a>.For more information about Shuckin’ Shack, visit&nbsp;<a href="https://www.theshuckinshack.com/">https://www.theshuckinshack.com/</a>.&nbsp;Follow Shuckin’ Shack Oyster Bar - Charlotte, NC, on social media: Facebook -&nbsp;<a href="https://www.facebook.com/shuckinshackcharlottenc">@shuckinshackcharlottenc</a> Instagram -&nbsp;<a href="https://www.instagram.com/shuckinshackcharlottenc">@shuckinshackcharlottenc</a>ABOUT SHUCKIN’ SHACK:Offering a “lifestyle experience,” Shuckin’ Shack Oyster Bar creates an environment that encourages guests to grab a seat, relax and take their taste buds on a trip to the coast; after all, life is too short for bland drinks and boring bars! The original Carolina Beach, NC Shack, which was just 900 square feet, was launched in 2007 with a plan to become the go-to local hangout for people of all ages. A place where friends and family can enjoy fresh, delicious meals, cold beer, and craft cocktails in an environment that exudes fun and relaxation, Shuckin’ Shack offers exceptional seafood and creative drinks that will make guests question why they ever settled for ordinary bar offerings.&nbsp;Thanks to its bold flavors and impeccable vibes, Shuckin’ Shack has continued to grow. In 2014, the brand began franchising and has since expanded to 18 units across six states. To learn more about Shuckin’ Shack, visit&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.

Design with Shuckin' Shack Oyster Bar logo and menu items

Kevin and Dawn Powers will open the growing oyster bar franchise at 5349 Ballantyne Commons Parkway, with a week of festivities leading up to the April 11 Grand Opening event.

charlotte-nc-opening

Shuckin' Shack Launches Fourth Annual Fresh & Raw Tour

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Photo of Shuckin' Shack's Director of Operations Samantha Stroupe

Let’s Shuckin’ Go! Shuckin’ Shack Welcomes Hospitality Veteran Samantha Stroupe as New Director of Operations

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Shuckin’ Shack’s 3rd Annual Fresh & Raw Tour Raises $75,000 for the Leukemia & Lymphoma Society

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WILMINGTON, N.C.&nbsp;—&nbsp;America is turning 250, and&nbsp;<a href="http://www.theshuckinshack.com">Shuckin’ Shack</a>, the 18-unit oyster bar franchise, is celebrating the only way it knows how: with cold drinks, hot food, fresh oysters and absolutely zero interest in doing anything halfway. Packed to the brim with seafood, burgers, BBQ, beer buckets, American cocktails and enough “Red, White &amp; Blooze” energy to make a bald eagle shed a tear,&nbsp;<a href="https://1851franchise.com/shuckinshack/info">Shuckin’ Shack’s</a> Summer 2026 Campaign, kicking off June 1, is making beach-loving, oyster-shucking American dreams come true.“America only has one 250th birthday, and in our minds, there’s only one way to celebrate,” said&nbsp;<a href="https://www.linkedin.com/in/darren-keeler-944728187">Darren Keeler</a>, Vice President of Marketing and Creative. “We took everything people love about summer: cookouts, road trips, fireworks, beach days and cold beer, and Shuckified it. The result is a full unapologetic Americana Summer at The Shack, which George Washington would want to take a bite out of!”Hinging on Shuckin’ Shack’s authentic, not-too-serious atmosphere, the campaign combines classic American menu items, over-the-top Americana visuals and a level of playfulness that will encourage “A Good Shuckin’ Time” all season long. Think laser-eyed bald eagles, fireworks, vintage Americana, Route 66 vibes, mullets carved into Mount Rushmore, beer buckets on ice, hot dogs, muscle cars and patriotic beach energy, all colliding in true Shuckin’ Shack fashion.At the center of the campaign is a limited-time menu that looks like it was created somewhere between a Fourth of July cookout and a beach vacation fever dream.Now available, starting June 1, and running through Labor Day at participating locations (pricing and participation will vary by location), guests can get their hands on:<ul><li>Cyclone Chargrilled Oysters, which are loaded with chili, hot dog medallions, Monterey Jack cheese, mustard and onion.</li><li>Double Play Dogs: Beer-battered corn dogs served with Mile 0 mustard, slaw and fries.</li><li>Red, White &amp; ‘Cue pulled pork, piled high and served with a healthy portion of house-made barbecue.</li><li>Route 66 Smash Burger, which is a classic roadside-inspired burger with optional “Cyclone Style” toppings.</li><li>Boardwalk Fries: Old Bay fries topped with cheese sauce and crab meat.</li></ul>Of course, no summer celebration is complete without a little liquid courage. Guests can wash it all down with the Firecracker Smirnoff Crush, the Red, White &amp; Blooze Colada, or the Uncle Slammer, an oyster shooter that proudly ignores all reasonable decision-making.Spanning the entire season, the campaign will tie into vacation vibes, baseball games, summer concerts and, obviously, America’s massive 250th birthday celebrations, perfectly.“America, Shuck, Yeah! Whether you’re visiting us in a suburb or a downtown bar district, Shuckin’ Shack is the place to celebrate this summer,” Keeler said.To find a shack near you, visit:&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.ABOUT SHUCKIN’ SHACK:Offering a “lifestyle experience,” Shuckin’ Shack Oyster Bar creates an environment that encourages guests to grab a seat, relax and take their taste buds on a trip to the coast; after all, life is too short for bland drinks and boring bars! The original Carolina Beach, NC Shack, which was just 900-square-feet, was launched in 2007 with a plan to become the go-to local hangout for people of all ages. A place where friends and family can enjoy fresh, delicious meals, cold beer, and craft cocktails in an environment that exudes fun and relaxation, Shuckin’ Shack offers exceptional seafood and creative drinks that will make guests question why they ever settled for ordinary bar offerings.&nbsp; Thanks to its bold flavors and impeccable vibes, Shuckin’ Shack has continued to grow. In 2014, the brand began franchising and has since expanded to 18 units across six states. To learn more about Shuckin’ Shack, visit&nbsp;<a href="http://www.theshuckinshack.com">http://www.theshuckinshack.com</a>.

Photo of Shuckin' Shack Oyster Bar 2026 Summer Campaign menu items

Starting June 1, oysters, beer buckets, smash burgers, fireworks and enough patriotic chaos to make Uncle Sam blush headline the oyster bar franchise’s biggest summer celebration yet.

America Turns 250. Shuckin’ Shack is Throwing the Party.

summer-campaign-americas-250th-birthday

Shuckin’ Shack Pinpoints Columbus, Ohio as Key Growth Market

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