The Top 100 Franchise Development Websites

All month, 1851 has been counting down the best franchise development websites in the industry. Today, we bring you the full list: our top 100 franchise development sites.

A panel of nine expert judges evaluated each franchise development site according to three criteria: first impressions, quality of content and ease of use. Sites were scored on a five-point scale in accordance with these three criteria, with the overall website rankings based on a composite average of the judges’ scores. 

The first impressions metrics for each franchise development site are determined in consideration of five subfactors: usability, UI/UX design, site performance, SEO and mobile accessibility. The content metrics are determined by the presence and strength of three subfactors: motivating content, calls to action and reasons to buy now. The ease-of-use metrics score was determined in relation to location, depth and ease of application.

This year's judges include Raintree* CEO and Co-founder Brent Dowling; Managing Director of ?MSA Worldwide Kay Ainsley; President & COO at Franchise Business Review Michelle Rowan; President of FRM Solutions Stan Friedman; Founder of SMB Franchise Advisors* Steve Beagelman; Founder of The Internicola Law* Firm Charles Internicola; Vice President of Operations at Franchise Performance Group* Dianna Bailer; Brand Journalists CEO Thomas Scott and Co-founder of Spadea Lignana Law Firm Tom Spadea.

Here is the full list of our top 100 franchise development websites for 2020:

100. FirstLight*

• First Impressions: 3.17
• Content: 3.00
• Ease of Use: 3.67
• Overall Average Score: 3.67

99. Home Helpers

• First Impressions: 3.00
• Content: 3.71
• Ease of Use: 3.14
• Overall Average Score: 3.29

98. Pinch A Penny

• First Impressions: 3.29
• Content: 3.14
• Ease of Use: 3.43
• Overall Average Score: 3.29

97. Mosquito Hunters*

• First Impressions: 3.43
• Content: 2.71
• Ease of Use: 3.71
• Overall Average Score: 3.29

96. Kitchen Solvers

• First Impressions: 3.43
• Content: 3.14
• Ease of Use: 3.29
• Overall Average Score: 3.29

95. Big Frog

• First Impressions: 3.14
• Content: 3.00
• Ease of Use: 3.71
• Overall Average Score: 3.29

94. Dream Vacations

• First Impressions: 3.71
• Content: 3.43
• Ease of Use: 2.86
• Overall Average Score: 3.33

93. ComForCare

• First Impressions: 3.00
• Content: 3.00
• Ease of Use: 4.00
• Overall Average Score: 3.33

92. Molly Maid 

• First Impressions: 3.29
• Content: 3.14
• Ease of Use: 3.57
• Overall Average Score: 3.33

91. Bright Star Care

• First Impressions: 3.29
• Content: 3.00
• Ease of Use: 3.71
• Overall Average Score: 3.33

90. NOVUS Glass Repair & Replacement

• First Impressions: 3.14
• Content: 3.29
• Ease of Use: 3.57
• Overall Average Score: 3.33

89. Moran Family of Brands

• First Impressions: 3.71
• Content: 3.43
• Ease of Use: 2.86
• Overall Average Score: 3.33

88. Qualicare

• First Impressions: 3.43
• Content: 3.71
• Ease of Use: 2.86
• Overall Average Score: 3.33

87. MOOYAH Burgers, Fries & Shakes*

• First Impressions: 3.67
• Content: 3.17
• Ease of Use: 3.20
• Overall Average Score: 3.34

86. DreamMaker Bath & Kitchen

• First Impressions: 3.29
• Content: 3.86
• Ease of Use: 3.00
• Overall Average Score: 3.38

85. Discovery Point

• First Impressions: 3.29
• Content: 3.43
• Ease of Use: 3.43
• Overall Average Score: 3.38

84. Cruise Planners

• First Impressions: 3.29
• Content: 3.43
• Ease of Use: 3.43
• Overall Average Score: 3.38

83. Great Steak

• First Impressions: 3.14
• Content: 3.17
• Ease of Use: 3.83
• Overall Average Score: 3.38

82. Mr. Handyman

• First Impressions: 3.29
• Content: 3.29
• Ease of Use: 3.57
• Overall Average Score: 3.38

81. Melting Pot

• First Impressions: 3.67
• Content: 3.17
• Ease of Use: 3.33
• Overall Average Score: 3.39

80. Kona Ice

• First Impressions: 3.83
• Content: 3.50
• Ease of Use: 2.83
• Overall Average Score: 3.39

79. Soccer Shots

• First Impressions: 3.71
• Content: 3.43
• Ease of Use: 3.14
• Overall Average Score: 3.43

78. Men in Kilts

• First Impressions: 4.0
• Content: 3.14
• Ease of Use: 3.14
• Overall Average Score: 3.43

77. Planet Smoothie

• First Impressions: 3.29
• Content: 3.29
• Ease of Use: 3.71
• Overall Average Score: 3.43

76. Quiznos

• First Impressions: 3.57
• Content: 3.43
• Ease of Use: 3.29
• Overall Average Score: 3.43

75. Office Pride

• First Impressions: 3.29
• Content: 3.43
• Ease of Use: 3.57
• Overall Average Score: 3.43

74. British Swim School

• First Impressions: 3.29
• Content: 3.43
• Ease of Use: 3.57
• Overall Average Score: 3.43

73. Togo’s

• First Impressions: 3.57
• Content: 3.14
• Ease of Use: 3.57
• Overall Average Score: 3.43

72. City Wide

• First Impressions: 3.00
• Content: 3.71
• Ease of Use: 3.57
• Overall Average Score: 3.43

71. Gold’s Gym

• First Impressions: 3.71
• Content: 3.14
• Ease of Use: 3.43
• Overall Average Score: 3.43

70. Stacked Pickle

• First Impressions: 3.71
• Content: 3.14
• Ease of Use: 3.43
• Overall Average Score: 3.43

69. Blink Fitness

• First Impressions: 3.29
• Content: 3.57
• Ease of Use: 3.43
• Overall Average Score: 3.43

68. LIME Painting

• First Impressions: 3.67
• Content: 3.50
• Ease of Use: 3.14
• Overall Average Score: 3.44

67. TWO MEN AND A TRUCK*

• First Impressions: 3.57
• Content: 3.50
• Ease of Use: 3.29
• Overall Average Score: 3.45

66. Pool Scouts*

• First Impressions: 3.60
• Content: 3.60
• Ease of Use: 3.20
• Overall Average Score: 3.47

65. TacoTime

• First Impressions: 3.43
• Content: 3.29
• Ease of Use: 3.71
• Overall Average Score: 3.48

64. Window Genie

• First Impressions: 3.43
• Content: 3.71
• Ease of Use: 3.29
• Overall Average Score: 3.48

63. Restoration 1 

• First Impressions: 3.57
• Content: 3.29
• Ease of Use: 3.57
• Overall Average Score: 3.48

62. Papa Murphy’s

• First Impressions: 3.14
• Content: 3.57
• Ease of Use: 3.71
• Overall Average Score: 3.48

61. milliCare

• First Impressions: 3.57
• Content: 3.29
• Ease of Use: 3.57
• Overall Average Score: 3.48

60. House Master Franchise

• First Impressions: 3.86
• Content: 3.43
• Ease of Use: 3.14
• Overall Average Score: 3.48

59. Clothes Bin

• First Impressions: 3.57
• Content: 3.14
• Ease of Use: 3.71
• Overall Average Score: 3.48

58. CertaPro Painters

• First Impressions: 3.57
• Content: 3.14
• Ease of Use: 3.71
• Overall Average Score: 3.48

57. Mighty Quinn’s Barbeque

• First Impressions: 3.83
• Content: 3.33
• Ease of Use: 3.33
• Overall Average Score: 3.50

56. Pincho Latin American Kitchen

• First Impressions: 3.86
• Content: 3.43
• Ease of Use: 3.29
• Overall Average Score: 3.52

55. Rita’s

• First Impressions: 3.57
• Content: 3.43
• Ease of Use: 3.57
• Overall Average Score: 3.52

54. N-Hance

• First Impressions: 3.43
• Content: 3.57
• Ease of Use: 3.57
• Overall Average Score: 3.52

53. Lawn Doctor*

• First Impressions: 3.43
• Content: 3.29
• Ease of Use: 3.86
• Overall Average Score: 3.52

52. Zips

• First Impressions: 3.86
• Content: 3.67
• Ease of Use: 3.14
• Overall Average Score: 3.56

51. Which Wich

• First Impressions: 4.00
• Content: 3.57
• Ease of Use: 3.14
• Overall Average Score: 3.57

50. Uptown Cheapskate

• First Impressions: 4.00
• Content: 3.14
• Ease of Use: 3.57
• Overall Average Score: 3.57

49. Batteries Plus

• First Impressions: 3.86
• Content: 3.43
• Ease of Use: 3.43
• Overall Average Score: 3.57

48. Sport Clips*

• First Impressions: 3.14
• Content: 3.71
• Ease of Use: 3.86
• Overall Average Score: 3.57

47. Young Chefs Academy

• First Impressions: 3.57
• Content: 3.43
• Ease of Use: 3.71
• Overall Average Score: 3.57

46. Amazing Lash Studio

• First Impressions: 3.86
• Content: 3.14
• Ease of Use: 3.71
• Overall Average Score: 3.57

45. CarePatrol

• First Impressions: 3.29
• Content: 3.71
• Ease of Use: 3.71
• Overall Average Score: 3.57

44. Teriyaki Madness

• First Impressions: 3.57
• Content: 3.29
• Ease of Use: 3.86
• Overall Average Score: 3.57

43. FASTSIGNS

• First Impressions: 3.67
• Content: 3.83
• Ease of Use: 3.33
• Overall Average Score: 3.61

42. Remedy Intelligent Staffing

• First Impressions: 3.86
• Content: 3.57
• Ease of Use: 3.43
• Overall Average Score: 3.62

41. Capriotti’s

• First Impressions: 3.57
• Content: 3.71
• Ease of Use: 3.57
• Overall Average Score: 3.62

40. Mighty Auto Parts

• First Impressions: 3.71
• Content: 3.71
• Ease of Use: 3.43
• Overall Average Score: 3.62

39. Wienerschnitzel

• First Impressions: 3.71
• Content: 3.29
• Ease of Use: 3.86
• Overall Average Score: 3.62

38. U.S. Lawns

• First Impressions: 3.57
• Content: 3.86
• Ease of Use: 3.43
• Overall Average Score: 3.62

37. Painting With a Twist

• First Impressions: 3.00
• Content: 3.86
• Ease of Use: 4.00
• Overall Average Score: 3.62

36. PuroClean

• First Impressions: 3.57
• Content: 3.57
• Ease of Use: 3.71
• Overall Average Score: 3.62

35. Eggs Up Grill

• First Impressions: 3.57
• Content: 3.57
• Ease of Use: 3.71
• Overall Average Score: 3.62

34. PJ’s Coffee 

• First Impressions: 4.00
• Content: 3.57
• Ease of Use: 3.43
• Overall Average Score: 3.67

33. Mosquito Squad

• First Impressions: 3.71
• Content: 3.86
• Ease of Use: 3.43
• Overall Average Score: 3.67

32. EarthWise Pet Care

• First Impressions: 3.57
• Content: 3.71
• Ease of Use: 3.71
• Overall Average Score: 3.67

31. TeamLogic IT

• First Impressions: 3.57
• Content: 3.57
• Ease of Use: 3.86
• Overall Average Score: 3.67

30. Just Love Coffee

• First Impressions: 3.57
• Content: 3.57
• Ease of Use: 3.86
• Overall Average Score: 3.67

29. Kidcreate Studio

• First Impressions: 3.86
• Content: 3.43
• Ease of Use: 3.71
• Overall Average Score: 3.67

28. Closet Factory

• First Impressions: 3.71
• Content: 3.71
• Ease of Use: 3.57
• Overall Average Score: 3.67

27. ChemDry

• First Impressions: 3.57
• Content: 3.57
• Ease of Use: 3.86
• Overall Average Score: 3.67

26. Grease Monkey

• First Impressions: 4.00
• Content: 4.00
• Ease of Use: 3.00
• Overall Average Score: 3.67

25. Hounds Town USA

• First Impressions: 3.14
• Content: 4.00
• Ease of Use: 4.00
• Overall Average Score: 3.71

24. Chicken Salad Chick

• First Impressions: 3.86
• Content: 3.86
• Ease of Use: 3.43
• Overall Average Score: 3.71

23. SOLDIERFIT

• First Impressions: 4.00
• Content: 3.57
• Ease of Use: 3.57
• Overall Average Score: 3.71

22. Ginger Sushi + Poke Shop

• First Impressions: 4.00
• Content: 3.57
• Ease of Use: 3.57
• Overall Average Score: 3.71

21. Camp Bow Wow

• First Impressions: 3.86
• Content: 3.86
• Ease of Use: 3.43
• Overall Average Score: 3.71

20. Crunch Fitness

• First Impressions: 3.86
• Content: 4.00
• Ease of Use: 3.43
• Overall Average Score: 3.76

19. Lennys Grill & Subs

• First Impressions: 4.00
• Content: 3.43
• Ease of Use: 3.86
• Overall Average Score: 3.76

18. Wild Birds Unlimited*

• First Impressions: 4.00
• Content: 3.86
• Ease of Use: 3.43
• Overall Average Score: 3.76

17. College Hunks Hauling Junk

• First Impressions: 4.00
• Content: 3.67
• Ease of Use: 3.67
• Overall Average Score: 3.78

16. AdvantaClean

• First Impressions: 3.86
• Content: 3.86
• Ease of Use: 3.71
• Overall Average Score: 3.81

15. The Joint Chiropractic

• First Impressions: 3.86
• Content: 3.71
• Ease of Use: 3.86
• Overall Average Score: 3.81

14. Sonic

• First Impressions: 4.00
• Content: 3.86
• Ease of Use: 3.57
• Overall Average Score: 3.81

13. Christian Brothers Automotive

• First Impressions: 3.86
• Content: 3.71
• Ease of Use: 4.00
• Overall Average Score: 3.86

12. AAMCO Total Car Care

• First Impressions: 3.86
• Content: 3.86
• Ease of Use: 3.86
• Overall Average Score: 3.86

11. Zoom Drain

• First Impressions: 3.57
• Content: 3.86
• Ease of Use: 4.14
• Overall Average Score: 3.86

10. Homewatch CareGivers

• First Impressions: 3.83
• Content: 3.67
• Ease of Use: 4.17
• Overall Average Score: 3.89

9. Big Blue Swim School*

• First Impressions: 4.00
• Content: 3.71
• Ease of Use: 4.00
• Overall Average Score: 3.90

8. Famous Toastery

• First Impressions: 4.00
• Content: 3.71
• Ease of Use: 4.00
• Overall Average Score: 3.90

7. Cold Stone Creamery

• First Impressions: 4.00
• Content: 3.71
• Ease of Use: 4.00
• Overall Average Score: 3.90

6. Merle Norman Cosmetics

• First Impressions: 4.00
• Content: 4.00
• Ease of Use: 4.00
• Overall Average Score: 4.00

5. Cousins Subs

• First Impressions: 3.86
• Content: 3.86
• Ease of Use: 4.29
• Overall Average Score: 4.00

4. 360Clean

• First Impressions: 4.00
• Content: 3.00
• Ease of Use: 5.00
• Overall Average Score: 4.00

3. Celebree School

• First Impressions: 4.29
• Content: 4.00
• Ease of Use: 4.10
• Overall Average Score: 4.10

2. Ben & Florentine

• First Impressions: 4.29
• Content: 4.00
• Ease of Use: 4.29
• Overall Average Score: 4.19

1. MaidPro

• First Impressions: 4.29
• Content: 4.57
• Ease of Use: 3.71
• Overall Average Score: 4.19