1851

<a href="https://www.thresholdbrands.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=threshold-brands-franchise-discovery-process-emphasizes-the-right-fit-not-just-selling-2720110" target="_blank" rel="nofollow">Threshold Brands</a>, the multi-brand home services franchisor with over 500 units nationwide, has built a strong network of franchisees building a future they love through business ownership. Though there are plenty of reasons for this that have been sprinkled throughout the&nbsp;<a href="https://1851franchise.com/thresholdbrands">Threshold Brands</a> process and larger business model, a strong foundation plays a vital role in the symbiosis of the network.“We’ve been incredibly intentional in designing the&nbsp;<a href="https://www.thresholdbrands.com/start-a-business?utm_source=1851franchise.com&utm_medium=article&utm_campaign=threshold-brands-franchise-discovery-process-emphasizes-the-right-fit-not-just-selling-2720110" target="_blank" rel="nofollow">franchise discovery process</a> for Threshold Brands franchises,” explained&nbsp;<a href="https://www.linkedin.com/in/rscottsutton/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=threshold-brands-franchise-discovery-process-emphasizes-the-right-fit-not-just-selling-2720110" target="_blank" rel="nofollow">R. Scott Sutton</a>, chief growth officer. “We understand that people go into business for various reasons, and we want to facilitate the best matches. It is important that each brand is matched with the most qualified franchisees, but we also want to make sure that a franchisee has the information they need to choose the investment opportunity that best aligns with their lifestyle and long-term goals.”Naturally, the very first step of the franchise discovery process is finding the right fit. Threshold Brands’ franchise development managers walk candidates through the process, but they must learn about the prospective franchisee first. Because each concept has its own unique perks and quirks, franchise development managers make a note of candidates’ priorities and motives for buying before suggesting potential best fits.Then come territory discussions and the Franchise Disclosure Document (FDD). Once the candidate has chosen the business model that meshes well with their lifestyle and goals, they begin to review available territory options. The franchise development managers walk candidates through which territories or markets are available within a target area.&nbsp;Shortly after this discussion, prospects receive a copy of the FDD. This document contains all of the information a prospective franchisee will need to know to be fully informed about the operations, financials and other facts of the franchise. Having all of this compiled into a single document helps prospects fully understand how the franchise works and exactly what they will be committing to.Once technicalities are taken care of, candidates have the opportunity to contact existing franchise owners through the validation process. This is one of the most important parts of the process because it allows prospective franchisees to get more detailed information from experienced owners about starting and opening a business to make a more informed decision.&nbsp;Looking at available territories and disclosure documents is important, but the transparent conversations between franchisees and prospects are also incredibly valuable. Some things can’t be accounted for in an FDD, and this step creates space for candidates to discover the more specific aspects of business ownership.Only after all of these steps have been completed will a prospective franchisee attend Decision Day.“What many franchisors refer to as Discovery Day is what we call Decision Day. It sounds slightly different, but our approach is also different,” Sutton explained. “We work very hard with our prospects to ensure they have the data and access to internal resources and existing franchisees to investigate and understand the brand at a very deep level. When they come to Decision Day, we know they’ve already spent a lot of time researching, learning and understanding, and it’s now time to finalize things.”While the last step of the franchise discovery process has a bit more of a definitive name, prospective franchisees are not forced to make a decision before they leave Decision Day. However, Threshold Brands’ construction of this day is done strategically, reminding prospective franchisees that they have been empowered with all the information they need and can be confident in their decision.ABOUT THRESHOLD BRANDSThreshold Brands is a holding company of a growing number of franchised service brands: USA Insulation®, MaidPro®, Sir Grout®, Patio Patrol, Men In Kilts®, Pestmaster®, Plumbing Paramedics®, Heating + Air Paramedics® and Granite Garage Floors. More information about Threshold Brands and its franchising opportunities are available at&nbsp;<a href="http://www.thresholdbrands.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=threshold-brands-franchise-discovery-process-emphasizes-the-right-fit-not-just-selling-2720110" target="_blank" rel="nofollow">http://www.thresholdbrands.com</a>.&nbsp;

Threshold Brands’ Franchise Discovery Process Emphasizes the Right Fit, Not Just Selling

1851 Franchise

Making a big decision while under pressure is difficult. That’s why Threshold Brands has built a franchise discovery process that empowers prospective franchisees to make the right decision for them.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

threshold-brands-franchise-discovery-process-emphasizes-the-right-fit-not-just-selling

Children's Lighthouse

Children's Lighthouse - How Children's Lighthouse Stands Out - Early Education Franchise - 1851

How Children's Lighthouse Is Pioneering Top Notch Curriculum in the Early Education Segment

how-childrens-lighthouse-is-pioneering-top-notch-curriculum-in-the-early-education-segment

How This Children’s Lighthouse Leadership Team Member Applies Her Background in Franchising To Help Franchisees Succeed

how-this-childrens-lighthouse-leadership-team-member-applies-her-background-in-franchising-to-help-franchisees-succeed

Biscuit Belly Franchising

How Biscuit Belly's "Damn Good" Biscuits Are Proving Breakfast Is Big Business 

how-biscuit-bellys-damn-good-biscuits-are-proving-breakfast-is-big-business

Paris Baguette

Paris Baguette's Culinary Creativity Drives Guest Affinity and Franchisee Success

paris-baguettes-culinary-creativity-drives-guest-affinity-and-franchisee-success

Seniors Helping Seniors®

Seniors Helping Seniors® In-Home Care Services Expands in Napa Valley, California

seniors-helping-seniors-in-home-care-services-expands-in-napa-valley-california

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

Login

facebook

instagram

twitter

linkedin

youtube

Fast Company: KFC Introduces Spin Off Restaurant, Saucy

fast-company-kfc-introduces-spin-off-restaurant-saucy

Subway Seals the Deal: PepsiCo Beverages Coming to U.S. Locations in 2025

subway-seals-the-deal-pepsico-beverages-coming-to-us-locations-in-2025

Malaysian Franchise Association (MFA) - AFC and FIM 2025 - 1851 Franchise News

Malaysia Focuses on Franchise Growth Through AFC and FIM 2025

malaysia-focuses-on-franchise-growth-through-afc-and-fim-2025

Hilton and Grubhub Expand Mobile Delivery Services to Over 2,600 Hotels

hilton-and-grubhub-expand-mobile-delivery-services-to-over-2600-hotels

Taco Bell Joins the Beverage Boom With New Live Más Café Concept

taco-bell-joins-the-beverage-boom-with-new-live-mas-cafe-concept

100% Chiropractic's Mission to Transform Health Care Through Education and Wellness

100-chiropractics-mission-to-transform-health-care-through-education-and-wellness

How Bella Ballerina Is Redefining Dance Studio Franchising With a Community-Focused and Scalable Business Model

how-bella-ballerina-is-redefining-dance-studio-franchising-with-a-community-focused-and-scalable-business-model

How UrSwim Is Transforming the Swim School Industry Through Franchising

how-urswim-is-transforming-the-swim-school-industry-through-franchising

Tiam Behdarvandan’s Let’s Get Moving Offers a Franchise Opportunity Rooted in Growth and Support

tiam-behdarvandans-lets-get-moving-offers-a-franchise-opportunity-rooted-in-growth-and-support

How To Set up Digital Marketing for Your Franchise Brand

how-to-set-up-digital-marketing-for-your-franchise-brand

Air Force Veteran and Family Find Perfect Fit with TruBlue Franchise in Fort Collins, Colorado

air-force-veteran-and-family-find-perfect-fit-with-trublue-franchise-in-fort-collins-colorado

Threshold Brands’ Franchise Discovery Process Emphasizes the Right Fit, Not Just Selling

MORE STORIES LIKE THIS