1851

There are a variety of differentiators that set&nbsp;<a href="https://bigblueswimschool.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=understanding-the-value-of-big-blue-swim-schools-technology-as-a-franchise-partner-2718617" target="_blank" rel="nofollow">Big Blue Swim School</a> apart from competitors in the learn-to-swim space; however, one that both parents and franchise partners have come to embrace is the brand’s proprietary&nbsp;<a href="https://1851franchise.com/bigblueswimschool/five-reasons-why-investors-should-be-looking-at-big-blue-swim-school-in-2019-2709470">LessonBuddy™</a> software. This technology allows franchise partners to manage their operations and parents to easily schedule or reschedule lessons at the tap of a finger. Ultimately, the platform and its associated fee helps franchise partners save time and money by allowing them to run their business more efficiently while meeting the needs of the customer.Denver-based&nbsp;<a href="https://www.linkedin.com/in/wendy-skaalerud-1bb45766/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=understanding-the-value-of-big-blue-swim-schools-technology-as-a-franchise-partner-2718617" target="_blank" rel="nofollow">Wendy</a> and&nbsp;<a href="https://www.linkedin.com/in/erik-skaalerud-0bb71b5?utm_source=1851franchise.com&utm_medium=article&utm_campaign=understanding-the-value-of-big-blue-swim-schools-technology-as-a-franchise-partner-2718617" target="_blank" rel="nofollow">Erik Skaalerud</a>, who&nbsp;<a href="https://1851franchise.com/bigblueswimschool/big-blue-swim-school-signs-5-unit-deal-with-former-orangetheory-fitness-franchisees-to-develop-the-brand-in-denver-2709622#stories">signed a five-unit deal in March 2019</a>, elaborated on the value of the&nbsp;<a href="https://bigblueswimschool.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=understanding-the-value-of-big-blue-swim-schools-technology-as-a-franchise-partner-2718617" target="_blank" rel="nofollow">Big Blue Swim School</a> tech fee and how LessonBuddy continues to help their first location run with ease. Wendy says because the brand has its own proprietary system with its own dedicated developers, those professionals are better able to listen to feedback and adjust to customer and franchise partner needs.&nbsp;“They're constantly evolving the experience to keep us at the forefront of technology,” Wendy said. “It's a super interactive experience, and it’s because they provide undivided attention to Big Blue and to making it the best business possible. Other brands don’t have that level of focus nor are they constantly updating their own technology.”&nbsp;Additionally, as the brand is uniquely well-positioned to be a leader in the $3 billion learn-to-swim industry, its tech platform is also prepared for the franchise’s rapid growth in the coming years. Casey Morford, Chief Technology Officer at Big Blue, noted his team has designed the tech with scalability at the forefront.&nbsp;“That's the benefit of self-hosting and self-developing,” Morford said. “We have full control over the environment and the delivery of the system. We're not at the mercy of a third party, which makes us able to ensure our brand’s quality to every single location as we scale.”&nbsp;&nbsp;Morford also mentioned that LessonBuddy is critical for franchise partners to run their businesses more efficiently.“Everything the franchise partner needs to do day-to-day can be done in a single platform. They’re not wasting time with manual processes or keeping track of the customer-service aspects or scheduling,” Morford said. “Scheduling is a really challenging problem, really in any space. Our technology makes it super easy for parents to schedule for one or multiple children in various time slots, enter their credit card, agree to our waiver and get enrolled.”&nbsp;Wendy said she and Erik have been able to run their Colorado location so successfully thanks to their adoption of LessonBuddy, allowing them to truly focus on the day-to-day operations.“It’s comforting to have this tech solution that continues to evolve with the parent and the child and ensures their experience with Big Blue is simple and straightforward, and I know the corporate team is focused on that,” Wendy said. “This is not just another fee; it’s something that truly gives us an advantage in the market and makes us the best. The LessonBuddy technology gives us so much leverage, and because of it, we’ll always continue to stay ahead.”&nbsp;Multi-unit franchise opportunities are available for qualified candidates looking for their next big opportunity, and veterans can receive a 10 percent discount on the $80,000 franchise fee. The total investment necessary to begin operation of a new Big Blue Swim School is $2,475,200 to $3,966,700 (refer to item 7 in FDD) To learn more or inquire about Big Blue Swim School, visit&nbsp;<a href="https://www.bigblueswimschool.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=understanding-the-value-of-big-blue-swim-schools-technology-as-a-franchise-partner-2718617" target="_blank" rel="nofollow">https://www.bigblueswimschool.com/franchising/.</a>

Understanding the Value of Big Blue Swim School’s Technology as a Franchise Partner

1851 Franchise

The fast growing learn-to-swim brand’s cutting-edge technology platform helps franchise partners optimize costs and run their businesses more efficiently.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

understanding-the-value-of-big-blue-swim-schools-technology-as-a-franchise-partner

TruBlue Home Service Ally

Why TruBlue is the Ideal Franchise for Multi-Unit Owners: Scalable Growth With a Purpose

why-trublue-is-the-ideal-franchise-for-multi-unit-owners-scalable-growth-with-a-purpose

Onigilly Japanese Kitchen

Koji Kanematsu Turned a 2,000-Year-Old Japanese Staple Into One of the Most Scalable Restaurant Franchise Models

koji-kanematsu-turned-a-2000-year-old-japanese-staple-into-one-of-the-most-scalable-restaurant-franchise-models

Lindora

Celebrating the Nurse Behind the Mission: How Melinda Endricks Is Powering Lindora’s Growth and Impact Nationwide

celebrating-the-nurse-behind-the-mission-how-melinda-endricks-is-powering-lindoras-growth-and-impact-nationwide

Sola Salons

Sola Salons Targets Chicago for Strategic Franchise Growth

sola-salons-targets-chicago-for-strategic-franchise-growth

Melting Pot

Photo of Melting Pot white chocolate fondue

How Melting Pot Franchisees Drive Year-Round Success Through Strategic Promotions and Local Marketing

melting-pot-franchise-year-round-success

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

HTeaO Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-hteaos-franchise-costs-fees-profit-and-data

Lumin Lash Franchise Deep Dive - Costs, Fees, Profit and Data - 1851 Franchise

Lumin Lash Franchise Costs, Fees, Profit and Data for 2025

lumin-lash-franchise-deep-dive

Photo of Happinest Brands vans and teams standing together

Happinest Brands Closes Strong Q1 With Strategic Growth, System-Wide Enhancements

happinest-brands-q1-2025-growth

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

Health Care Professional in the Non-Profit Space Brings TruBlue to North Pittsburgh

health-care-professional-in-the-non-profit-space-brings-trublue-to-north-pittsburgh

The Ultimate Guide to Selling Franchises: Building Your Brand’s Growth Machine

ultimate-guide-to-selling-franchises

Understanding the Value of Big Blue Swim School’s Technology as a Franchise Partner

MORE STORIES LIKE THIS