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As business owners, franchisors have likely heard of the value of utilizing&nbsp;AI technology. But without an&nbsp;in-house expert or extensive personal knowledge, it may seem impossible to know how to utilize the technology yourself. <a href="https://venturebeat.com/2018/03/18/how-to-get-started-with-ai-integration-in-a-growing-business/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">VentureBeat</a>&nbsp;understands that not everyone is a tech genius, so they broke down four entry-level implementations of the machine learning technology that can take your business to the next level.&nbsp;

<ul>
	<li>Analytics: Since Watson may be out of budget for many franchisors, Salesforce offers <a href="https://www.salesforce.com/products/einstein-analytics/products/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">Einstein&nbsp;Analytics</a> to help brands identify more efficient&nbsp;ways to serve customers.&nbsp;</li>
	<li>Customer Service: <a href="https://www.forbes.com/sites/shephyken/2017/07/15/ai-and-chatbots-are-transforming-the-customer-experience/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962#1e15cdf741f7" target="_blank" rel="nofollow" target="_blank">Smart chatbots</a> are changing the game for customer service.&nbsp;If your company serves a wide customer base, this can help manage call volume without sending your customers to offshore call centers.&nbsp;</li>
	<li>Marketing: Marketing solutions platforms such as <a href="https://www.acquisio.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">Acquisio</a>, <a href="https://www.bookmark.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">Bookmark</a> and <a href="https://www.google.com/analytics/attribution/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">Attribution</a>&nbsp;can help gather customer behavior so you can adapt to fit their needs.&nbsp;</li>
	<li>Administration: Admin tasks cost time and money. <a href="https://irpaai.com/what-is-robotic-process-automation/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">RPA (robotic process automation)</a> can leverage your&nbsp;record&nbsp;keeping and banking tools to help transactions go smoother, data transfers easier and can even help interpret&nbsp;legal documents.&nbsp;</li>
</ul>

The right tools can help you save money and free up time to focus on growing your business.&nbsp;

<a href="https://venturebeat.com/2018/03/18/how-to-get-started-with-ai-integration-in-a-growing-business/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=venturebeat-how-to-get-started-with-ai-integration-in-a-growing-business-2705962" target="_blank" rel="nofollow" target="_blank">Click here</a> to read the full story.&nbsp;

VentureBeat: How to get started with AI integration in a growing business

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