Why Heating + Air Paramedics Is Targeting Louisville for Franchise Growth

Heating + Air Paramedics, the emerging HVAC service concept backed by multi-brand home services franchisor Threshold Brands, has identified Louisville, Kentucky, as its next target market for franchise expansion. And with no existing locations and five available territories, the area is primed for growth.

As an emerging franchise brand, Heating + Air Paramedics is targeting states surrounding its home state of Indiana to be able to provide direct support and grow its brand recognition in the region. President of Startup Brands Ryan Carpenter says that Kentucky is a logical next step for the brand and, with Louisville being one of the state’s major cities, it is a great fit.

“Franchise owners who open in Louisville will have an attractive proximity to our founding store in Indianapolis, Indiana,” Carpenter said. “It’s about two hours away, so franchisees will be able to come to the corporate headquarters very easily should they need some additional training or in-person support.”

In 2022, Louisville ranked among the top large cities to start a small business, according to an analysis from WalletHub. It was chosen based on factors such as business environment, access to resources and business costs. The city has also seen steady population growth over the last several years, rising 0.81% from 2022 following a 0.82% increase over 2021.

Additionally, it was reported in 2020 that Kentucky was among the top states for HVAC demand, while the state saw the third largest increase in multi-family home construction over the past two years in 2022, making it a great market for home services.

The home services space has seen impressive growth in recent years, and many people are  starting to realize how much potential there is in the market. HVAC businesses, in particular, provide year-round business opportunities. Aside from the standard heating and cooling-related services that may see seasonal spikes, Heating + Air Paramedics owners also provide air quality services such as top-notch air purifiers and programmable purification services, which can be done at any time.

“I think that over the last couple years with COVID-19, and everything that has transpired, a lot of people are opening their eyes to how much opportunity there is in the home services space,” said Carpenter. “The reason I love heating and air is because it is an essential business.”

With the industry becoming more widely recognized, franchising has also risen to the top as an optimal model for entrepreneurs looking to build a business. While capitalizing on the booming market, franchisees in Louisville—and everywhere Heating + Air Paramedics operates—can be confident they will have the support of an experienced corporate team.

Not only does the Heating + Air Paramedics team make themselves available to franchisees, but so does the larger Threshold Brands team of marketing experts, business coaches and long-time franchise professionals. Meanwhile, franchisees have the opportunity to expand their existing portfolio to include other brands within the Threshold Brands family.

Carpenter added that the brand is especially passionate about current business owners looking to convert to the Heating + Air Paramedics model. A conversion changes a business’s name, but its people—the heart of the business—stay the same. Small business owners are able to maintain control of everyday operations while gaining access to the systems and network of support that Heating + Air Paramedics offers.

“When we convert an existing business, we bring the owners to the next level,” he said. “We have the financial expertise to run the business in a profitable way, and we bring the buying power of a national company for equipment and materials.”

Whether opening a brand new business or converting an existing one, the time has never been better to open a Heating + Air Paramedics. The brand is looking for qualified, eager franchise candidates who can help to scale the business in Louisville and other markets across the country.

“It brings a really large value to be able to serve your community in an essential, on-demand business,” said Carpenter. “The timing could not be more perfect for local entrepreneurs, or heating companies that would like to convert their smaller companies to our brand with all the local support we provide.”

To find out more information on costs to buy Heating + Air Paramedics, please visit https://1851franchise.com/heatingandairparamedics/info