1851

With the new year comes new opportunities. This coming year, the opportunities, especially in franchising, are looking pretty appealing.<a href="https://www.linkedin.com/in/powills/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Nick Powills</a>, CEO of Mainland* and publisher of&nbsp;<a href="https://1851franchise.com/">1851 Franchise</a>, recently spoke with&nbsp;<a href="https://finance.yahoo.com/video/why-franchising-quite-attractive-2024-223505221.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Yahoo Finance</a> about how attractive franchising will be in 2024.“The franchise industry tends to work opposite that of the economy,” he said. “So when the economy goes down, franchising goes up. As we head into potential turbulence in the early parts of 2024, that's positive. And the other side of that is the presidential election, which creates more turbulence. So for those looking to get into franchising, 2024 will be quite attractive to those that are looking to make a career change.”This has proven true in previous years, as many businesses struggled to remain through the pandemic and to rebuild after closures. However, the franchising model remained resilient, with franchise establishments increasing by&nbsp;<a href="https://www.franchise.org/franchise-information/franchise-business-outlook/2023-franchising-economic-outlook?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">15K units in 2023</a>.Additionally, established and new franchise owners may want to prioritize technology, including social media, even more next year. Proven to be the number one most popular advertising tool, social media is more effective and affordable than traditional methods, with&nbsp;<a href="https://fitsmallbusiness.com/social-media-marketing-statistics/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614#:~:text=However%2C%20social%20media%20marketing%20statistics,maximize%20your%20business'%20digital%20presence." target="_blank" rel="nofollow">7% of small business owners</a> finding it more successful than paid ads.&nbsp;<a href="https://www.forbes.com/sites/stevenbeagelman/2023/12/20/reflecting-on-the-franchising-industry-in-2023-and-the-trends-for-2024/?sh=7c281f642d9d&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">AI</a> has entered the scene too, allowing franchisees to streamline processes and simplify routine tasks.So what should aspiring franchise owners be ready to promote on social media in the new year? Which industries will they want to devote their time to?&nbsp;If you are an entrepreneur looking for your next business venture, the following industries are expected to grow substantially in 2024: wellness, pets and education. These 10 brands, situated within these booming industries, are likely to benefit from the increase in demand and guide franchisees toward success.&nbsp;<h3>Wellness Concepts</h3>The world was forever changed by the pandemic, and the aftermath has led to a heightened awareness of health and wellness. Now more than ever, people are prioritizing their mental health and seeking services for assistance. Not only that, but with raised awareness of the impacts of an unhealthy lifestyle on one’s longevity and links to chronic illnesses, people are signing up for gym memberships and looking to improve their physical fitness.&nbsp;In other respects, the aging population is growing, with baby boomers reaching their senior year, and senior care franchise services seeing an increase in demand. Emerging brands are seeing to it that seniors’ wellness, both mental and physical, is a priority as well.&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-planet-fitness-franchise-costs-fees-profit-and-data-2723399#stories">Planet Fitness</a>Unit Count: 2,400+Initial Investment: $1,625,600 to $4,921,000<a href="https://www.planetfitness.com/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=franchise-deep-dive-planet-fitness-franchise-costs-fees-profit-and-data-2723399&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Planet Fitness</a>, known for its unbeatable low-cost membership, is one of the largest and fastest-growing operators of fitness centers in the world. The brand continues to grow, offering gym-goers a “judgment-free zone” and access to a large variety of fitness equipment.<a href="https://elliementalhealth.com/own-an-ellie/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Ellie Mental Health</a>Unit Count: 125Initial Investment: $168,279 to $331,550Franchise brands that focus solely on mental health are on the rise. Ellie Mental Health offers therapy services for individuals, couples and families, as well as specialist guidance for those who have been diagnosed with anxiety, depression or grief. In 2022, the brand sold&nbsp;<a href="https://www.prnewswire.com/news-releases/ellie-mental-health-sells-100-units-in-100-days-301493166.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">100 units in 100 days</a> and has seen continued growth ever since.&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-orangetheory-fitness-franchise-costs-fees-profit-and-data-2721213#most-recent-stories">Orangetheory Fitness</a>Unit Count: 1,500+Initial Investment: $179,075 to $392,475<a href="https://www.orangetheory.com/en-us/franchising?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=franchise-deep-dive-orangetheory-fitness-franchise-costs-fees-profit-and-data-2721213&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Orangetheory Fitness</a> specializes in group sessions that aim to increase daily energy and productivity, stamina, and cardiovascular health. Group fitness allows individuals to follow a process determined by professionals.&nbsp;<a href="https://1851franchise.com/rightathome">Right at Home*</a>Unit Count: 700+Initial Investment: $88,719 to $157,669<a href="https://rightathomefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Right at Home</a> offers in-home care to seniors and adults with disabilities who want to live independently. Families are seeking in-home care services for their aging loved ones as an alternative to care facilities.&nbsp;<h3>Pet-Centered Brands</h3>Millennials are pet lovers, and this is evident through the swarms of emerging pet-centered&nbsp;<a href="https://1851franchise.com/top-20-next-great-franchise-brands-ready-to-take-over-the-franchising-industry-2722032#stories">franchise brands</a>. Whether the focus is pet care, pet nutrition or pet waste cleanup services, the general population is keen to seek out services that suit their lifestyle, which is largely centered around their beloved pet. In fact, pet owners are spending more on pets than in previous years, with an average of&nbsp;<a href="https://fortunly.com/statistics/pet-spending-statistics/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=Why+Pet+Wants+%2F+Why+Now%3F&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">$4,512</a> spent annually per dog.<a href="https://centralbarkfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Central Bark</a>Unit Count: 34+Initial Investment: $552,769 to $934,172Central Bark is a dog day care franchise. The brand offers a variety of services and streams of revenue through boarding, grooming and training. All franchisees also partner with local dog shelters or rescue groups to give back to their community.&nbsp;<a href="https://1851franchise.com/petwants/info">Pet Wants</a>Unit Count: 150Initial Investment: $131,350 to $202,500Not only are people more concerned about their own wellness and nutrition, but they are more concerned about that of their pets.&nbsp;<a href="https://petwantsfranchise.com/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=Why+Pet+Wants+%2F+Why+Now%3F&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Pet Wants</a> is the only national provider of pet food freshly delivered to customers’ homes. The products consist of fresh, natural ingredients enhanced with vitamins and minerals.&nbsp;<a href="https://1851franchise.com/scoopsoldiers/info">Scoop Soldiers</a>Unit Count: 20+Initial Investment: $68,300 to $118,300<a href="https://www.scoopsoldiers.com/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=About+Scoop+Soldiers&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Scoop Soldiers</a> is a pet waste removal service brand that is available at residential and pet-friendly commercial residences. With people spending more time at home and remote jobs becoming the norm, pet owners are increasingly interested in keeping their spaces clean and outsourcing less desirable cleaning tasks.&nbsp;<h3>Tutoring and Education</h3>The school closures during the pandemic left kids without formal educational instruction for a period of time. It also left parents concerned about their kids’ future academic achievements. Supplemental education brands are booming as a result. Both traditional&nbsp;<a href="https://www.entrepreneur.com/franchises/these-are-the-10-hottest-franchise-categories-for-2024/464723?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">tutoring</a> in core subjects, with&nbsp;<a href="https://www.k12dive.com/news/tutoring-k-12-schools-numbers/636014/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">116% increase</a> in math intervention in 2021 as one example, and after-school educational entertainment brands are beneficial to a child’s academic progress.<a href="https://1851franchise.com/mathnasium/info">Mathnasium*</a>Unit Count: 1,100Initial Investment: $112,860 to $149,155<a href="https://mathnasiumfranchise.com/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=About+Mathnasium&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Mathnasium</a> provides individualized instruction, meeting kids exactly where they are in their math educational journey. The brand prioritizes making&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-mathnasiums-franchise-costs-fees-profit-and-data-2723400">math</a> engaging and helping students build a positive relationship with learning.&nbsp;<a href="https://1851franchise.com/sylvanlearning/info">Sylvan Learning</a>Unit Count: 710+Initial Investment: $85,525 to $186,930<a href="https://sylvanfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Sylvan Learning</a> provides personalized learning for students in grades K-12 in a variety of subjects. The supplemental education brand integrates technology into learning with iPads to make it engaging and inspiring for all students.<a href="https://1851franchise.com/franchise-deep-dive-funtastik-labs-franchise-costs-fees-profit-and-data-2724096#most-recent-stories">Funtastik Labs</a>Unit Count: 2Initial Investment: $257,250 to $352,250<a href="https://funtastiklabs.com/franchise?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=franchise-deep-dive-funtastik-labs-franchise-costs-fees-profit-and-data-2724096&utm_source=1851franchise.com&utm_medium=article&utm_campaign=10-franchise-brands-primed-for-growth-in-2024-2724614" target="_blank" rel="nofollow">Funtastik Labs</a> is a science, technology, engineering, arts and mathematics (STEAM) entertainment center that provides hands-on experiences in science, art and engineering. This new, emerging brand offers STEAM-themed walk-in sessions, birthday parties and camps.Do any of these brands listed above interest you? While keeping industry trends in mind is important, it is vital to your success that you choose a concept you feel passionate about as well. This will give you the motivation you need to build your franchising empire.&nbsp;

Top 10 Franchise Brands for Growth | 2024 Predictions | 1851 Franchise

1851 Franchise

Given the predicted economic trends for 2024, getting into franchising is extra tempting. However, some industries are likely to experience more growth than others.

10 Franchise Brands Primed for Growth in 2024

10-franchise-brands-primed-for-growth-in-2024

SweatHouz

Why This P.E. Expert Left Wall Street To Find a New Passion and Purpose with SweatHouz Franchise

why-this-pe-expert-left-wall-street-to-find-a-new-passion-and-purpose-with-sweathouz-franchise

Workout Anytime

Workout Anytime Announces National Partnership With the American Cancer Society

workout-anytime-announces-national-partnership-with-the-american-cancer-society

BooXkeeping

Max Emma Featured on the Cover of The Inc Magazine

Max Emma Featured on the Cover of The Inc Magazine’s “5 Most Pioneering Business Leaders to Follow in 2025”

max-emma-featured-on-the-cover-of-the-inc-magazines-5-most-pioneering-business-leaders-to-follow-in-2025

CapitalSpring

Graphic with orange chart and hand pointing at graph

CapitalSpring Closes on Initial $505 Million of $1 Billion Target just Two Months After the Launch of its Seventh Flagship Investment Fund 

capitalspring-closes-505m-fund-vii

Children's Lighthouse

How Families Are Building Brighter Futures Together With Children’s Lighthouse

how-families-are-building-brighter-futures-together-with-childrens-lighthouse

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

AI-related job cuts, October U.S. job cuts, American job cut record

AI-Fueled Layoffs Reshape the U.S. Job Market — And Highlight Franchising’s Resilience

ai-job-cuts-franchising-path-forward

Crunch Fitness Franchise - Sixth Street Minority Stake - CR Fitness - 1851 Franchise

Sixth Street Takes Minority Stake in CR Fitness, the Largest Crunch Fitness Franchisee

cr-fitness-crunch-fitness-sixth-street-investment

houses, Why Top Franchises of 2025 Outperform Independent Businesses

Why the Top Franchises of 2025 Outperform Independent Businesses

how-franchises-outperform-independent-business-2025-tech-data

Photo of Happinest Brands teams standing together in front of branded vehicles

Happinest Brands Continues Strong 2025 Trajectory With Major Q3 Growth and Strategic Wins

happinest-brands-q3-franchise-growth

Franchise Owners Step Up To Support Communities During Government Shutdown - 1851 Franchise

Franchise Owners Step Up To Support Communities During Government Shutdown

franchise-community-support-shutdown

Senior Entrepreneurship - Franchising - 1851 Franchise

Senior Entrepreneurship Is Rising — And Franchising Is a Key Outlet

senior-entrepreneurship-franchising-silver-startups

Thursday 1851 Franchise Agg - NASAA’s Noncompete Push

NASAA’s Noncompete Push Puts Franchise Growth on Uncertain Ground

franchise-noncompete-nasaa-advisory-reasonableness-standard

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

10 Franchise Brands Primed for Growth in 2024

MORE STORIES LIKE THIS