1851

What&rsquo;s the right brand for you and why should you consider buying into a particular franchise brand over another? When a new franchisee is looking to invest in a brand, they often rely on a franchise consultant, family, friends and preliminary research to help guide them throughout their franchise discovery process. Often times, a potential franchisee is found thinking about the top things to consider when buying a brand. Instead, consider these 10 simples tips that don&rsquo;t matter when buying a franchise brand. 

Tips provided by Sean Fitzgerald, Chief Brand Strategist for No Limit Agency* and 1851 Franchise Magazine.

1) You don&rsquo;t have to have previous industry experience to buy a particular brand. The franchisor will show the new franchisee how to operate that business in whatever particular industry they choose. In most cases, franchisors are looking for business minded people that are eager to learn and they can teach you the necessary industry experience.

2) You don&rsquo;t have to have a franchise broker. Franchise brokers can match you up with a franchise system, but they&rsquo;re typically not involved in negotiations. Brokers tend to match people up to the right opportunity to handle the full negotiation. You don&rsquo;t necessarily need a franchise broker. Sometimes it&rsquo;s beneficial to rely on research or word of mouth from family, friends or a current franchise owner. 

3) You don&rsquo;t have to already be in franchising; a majority of those who buy franchises may have never been in the system before. 

4) You don&rsquo;t have to only buy one location when you start &mdash; many brands will allow you to buy multiple locations at a time

5) You don&rsquo;t have to live in the market area where your franchise is going to be. It may be your preference to be local, but if a location isn&rsquo;t available, you can still have a franchise in a different city or even state. 

6) You don&rsquo;t have to find a location prior to signing because the franchisor will help you find the perfect location. You want to rely on the franchisor&rsquo;s expertise because they will be able to lead you in the right direction&nbsp;with their knowledge to secure the most successful location for the brand.

7)&nbsp;You don&rsquo;t have to have your business entity set up before you buy the franchise. Some brands will allow you to sign the agreement&nbsp;before transferring it over to an LLC.

8) Most brands will say that the franchise agreement is non-negotiable, but that&rsquo;s not the case. Franchise agreements are negotiable and you&rsquo;re allowed to make changes. 

9) It doesn&rsquo;t matter how many franchises a brand sells in a total year. There&rsquo;s a misconception that a brand is on fire if hundreds of units are sold, but all that matters is how many locations are actually open. 

10) The development team is a wonderful and trusted source throughout the process, but be sure to rely on franchisees in the system to get their feedback and advice and learn what worked and didn&rsquo;t work for them.

10 Things that Don’t Matter When Buying a Franchise Brand

1851 Franchise

Sean Fitzgerald, Chief Development Strategist for 1851 Franchise Magazine, discussed the top 10 things that a potential franchisee doesn’t have to consider when buying a brand of their own. 

10-things-that-dont-matter-when-buying-a-franchise-brand

Children's Lighthouse

Why Children’s Lighthouse Is a Great Opportunity for Swim School Franchisees

why-childrens-lighthouse-is-a-great-opportunity-for-swim-school-franchisees

Children’s Lighthouse Closes the Third Quarter with Record Franchise Signings and New School Opening

childrenslighthouse-q3-2025-growth

Pet Wants

How Pet Wants Is Redefining the Customer Experience in the Pet Industry

pet-wants-redefining-customer-experience

Jollibee

How Much Can You Really Make With a Jollibee Franchise? Inside the Numbers of Item 19

how-much-can-you-really-make-with-a-jollibee-franchise-inside-the-numbers-of-item-19

United Water Restoration Group

United Water Restoration Group Opens New Locations and Expands Digital Tools in Q3

united-water-restoration-group-franchise-q3-2025

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Thursday 1851 Franchise Agg - NASAA’s Noncompete Push

NASAA’s Noncompete Push Puts Franchise Growth on Uncertain Ground

franchise-noncompete-nasaa-advisory-reasonableness-standard

How a Steady Economy Could Help Franchisors Plan Their Next Move

how-a-steady-economy-could-help-franchisors-plan-their-next-move

Bed Bath & Beyond - Franchise Expansion - Retail Strategy - 1851 Franchise

Bed Bath & Beyond Launches Franchise Model as Part of Comeback Strategy

bed-bath-beyond-franchise-expansion-retail-strategy

Senior Entrepreneurship - Franchising - 1851 Franchise

Senior Entrepreneurship Is Rising — And Franchising Is a Key Outlet

senior-entrepreneurship-franchising-silver-startups

U.S. Government Shutdown - Impact on Franchises - 1851 Franchise

Government Shutdown Stalls SBA Loans: How the Shutdown Could Impact Franchises

government-shutdown-impacts-sba-loans-tourism-franchises

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

McDonald’s Is the Latest Franchise To Bet Big on Beverages with 500-Store Premium Drink Test

mcdonalds-is-the-latest-franchise-to-bet-big-on-beverages-with-500-store-premium-drink-test

Subway Franchisees Resist Expensive Remodel Directives

subway-franchisees-resist-expensive-remodel-directives

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

1851 Franchisee Spotlight graphic with photo of Barb Volk and KidStrong logo

Why This Orangetheory Fitness Franchise Owner Is Developing KidStrong Franchises

kidstrong-franchise-owner-barb-volk-2025

graphic image of an 1851 franchisee spotlight brayden and johnny steven of teriyaki madness

Father-and-Daughter Team Bring Teriyaki Madness to Wichita, Kansas, With Big Expansion Plans

johnny-brayden-steven-teriyaki-madness-wichita

10 Things that Don’t Matter When Buying a Franchise Brand

MORE STORIES LIKE THIS