1851

What&rsquo;s the right brand for you and why should you consider buying into a particular franchise brand over another? When a new franchisee is looking to invest in a brand, they often rely on a franchise consultant, family, friends and preliminary research to help guide them throughout their franchise discovery process. Often times, a potential franchisee is found thinking about the top things to consider when buying a brand. Instead, consider these 10 simples tips that don&rsquo;t matter when buying a franchise brand. 

Tips provided by Sean Fitzgerald, Chief Brand Strategist for No Limit Agency* and 1851 Franchise Magazine.

1) You don&rsquo;t have to have previous industry experience to buy a particular brand. The franchisor will show the new franchisee how to operate that business in whatever particular industry they choose. In most cases, franchisors are looking for business minded people that are eager to learn and they can teach you the necessary industry experience.

2) You don&rsquo;t have to have a franchise broker. Franchise brokers can match you up with a franchise system, but they&rsquo;re typically not involved in negotiations. Brokers tend to match people up to the right opportunity to handle the full negotiation. You don&rsquo;t necessarily need a franchise broker. Sometimes it&rsquo;s beneficial to rely on research or word of mouth from family, friends or a current franchise owner. 

3) You don&rsquo;t have to already be in franchising; a majority of those who buy franchises may have never been in the system before. 

4) You don&rsquo;t have to only buy one location when you start &mdash; many brands will allow you to buy multiple locations at a time

5) You don&rsquo;t have to live in the market area where your franchise is going to be. It may be your preference to be local, but if a location isn&rsquo;t available, you can still have a franchise in a different city or even state. 

6) You don&rsquo;t have to find a location prior to signing because the franchisor will help you find the perfect location. You want to rely on the franchisor&rsquo;s expertise because they will be able to lead you in the right direction&nbsp;with their knowledge to secure the most successful location for the brand.

7)&nbsp;You don&rsquo;t have to have your business entity set up before you buy the franchise. Some brands will allow you to sign the agreement&nbsp;before transferring it over to an LLC.

8) Most brands will say that the franchise agreement is non-negotiable, but that&rsquo;s not the case. Franchise agreements are negotiable and you&rsquo;re allowed to make changes. 

9) It doesn&rsquo;t matter how many franchises a brand sells in a total year. There&rsquo;s a misconception that a brand is on fire if hundreds of units are sold, but all that matters is how many locations are actually open. 

10) The development team is a wonderful and trusted source throughout the process, but be sure to rely on franchisees in the system to get their feedback and advice and learn what worked and didn&rsquo;t work for them.

10 Things that Don’t Matter When Buying a Franchise Brand

1851 Franchise

Sean Fitzgerald, Chief Development Strategist for 1851 Franchise Magazine, discussed the top 10 things that a potential franchisee doesn’t have to consider when buying a brand of their own. 

10-things-that-dont-matter-when-buying-a-franchise-brand

TruBlue Home Service Ally

Why TruBlue is the Ideal Franchise for Multi-Unit Owners: Scalable Growth With a Purpose

why-trublue-is-the-ideal-franchise-for-multi-unit-owners-scalable-growth-with-a-purpose

Onigilly Japanese Kitchen

Koji Kanematsu Turned a 2,000-Year-Old Japanese Staple Into One of the Most Scalable Restaurant Franchise Models

koji-kanematsu-turned-a-2000-year-old-japanese-staple-into-one-of-the-most-scalable-restaurant-franchise-models

Lindora

Celebrating the Nurse Behind the Mission: How Melinda Endricks Is Powering Lindora’s Growth and Impact Nationwide

celebrating-the-nurse-behind-the-mission-how-melinda-endricks-is-powering-lindoras-growth-and-impact-nationwide

Sola Salons

Sola Salons Targets Chicago for Strategic Franchise Growth

sola-salons-targets-chicago-for-strategic-franchise-growth

Melting Pot

Photo of Melting Pot white chocolate fondue

How Melting Pot Franchisees Drive Year-Round Success Through Strategic Promotions and Local Marketing

melting-pot-franchise-year-round-success

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight graphic with photo of Amy Lepke and family and Papa Murphy's logo

After 14 Years as a Stay-At-Home Mom, Amy Lepke Returned to Papa Murphy’s — This Time as an Owner

papa-murphys-franchise-amy-lepke

Franchisee Spotlight with Micki Waters and Papa Murphy's Logo

Work Mom: How Micki Waters Became a Mother Figure to Her Entire Papa Murphy’s Team

work-mom-how-micki-waters-became-a-mother-figure-to-her-entire-papa-murphys-team

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

10 Things that Don’t Matter When Buying a Franchise Brand

MORE STORIES LIKE THIS