1851

As the year comes to a close and everyone is reflecting on the big moments of the year, 1851 has taken some time to reflect on the big successes and what everyone in the franchise industry needs to be on the lookout for in 2018.

Without further ado, here are 2017&rsquo;s biggest success stories in franchising:

1. Women and Millennial Franchisees

The franchise industry is used to seeing men from 50 to 60 years old take advantage of franchise opportunities but the industry is starting to see new faces. Both women and millennials are joining at faster rates than ever.

&ldquo;More women are being elevated into senior level positions and when those women are laid off or are seeking other options, they already have great a business background, leadership experience, and money so they are choosing to invest in&nbsp;franchise opportunities,&rdquo; said John Blair, Vice President of Marketing and PR at <a href="https://www.frannet.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">FranNet</a>.

As for millennials, many are leaving college with a different view of the workforce and what their options are for employment. Many feel companies in corporate America have no loyalty to employees and aren&rsquo;t interested in job hopping, and franchise opportunities seem like a nice hybrid option if their parents&nbsp;are willing to provide assistance with finances.

2. Semi Absentee Franchise Options

&ldquo;The dynamics of the employment industry have changed. We&rsquo;re seeing a lot of people now hedging their bets and investing in semi-absentee franchise options,&rdquo; said Blair.

Franchisees are using their businesses as their safety net in case they lose their job and either use the franchise as their full-time job or continue to run it while they look for their next position.

Enterprise opportunities where you can operate one as easily as you can operate five franchises are great for this. Automotive or any type of retail outlet are both good bets for this category.

3. Less Government Pressure

With the new administration, political challenges for the franchising industry and small businesses have certainly lessened, providing franchise brands the opportunity to continue to create jobs and therefore grow the overall industry.

Building off of the successes in 2017, here is what every franchise&nbsp;prospect and franchise industry professional should have their eye on in the new year in terms of industries.

4. Health &amp; Wellness Brands

As consumers continue to focus on health and wellness, so does the franchise industry due to its success. Whether it is a healthy food franchise, niche fitness concept, or health-related franchise, these brands continue to grow with interested prospects and consumers.

<a href="https://www.coolgreensfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">Coolgreens</a>, the healthy lifestyle eatery committed to providing the highest quality, fresh and natural dining experience, is standing out in the space by offering options besides salads and being a part of every community they are located in.

In terms of niche fitness, <a href="http://marketing.orangetheoryfitness.com/franchisees-2/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">Orangetheory</a> continues to see a snowball effect taking place for their growth crossing 500 locations this year and nearing 1,000 with no closures. The brand plans to focus on technology moving forward and wants to be known as a lifestyle brand more than a fitness brand.

<a href="http://www.gymguyzfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">GYMGUYZ</a> is another brand offering something unique and convenient for those interested in living healthier lives with in-home personal training. With a focus on culture and family, franchisees are inspired to change people&#39;s&nbsp;lives, and many are opting in to be a part of the system.

5. Brands Offering Delivery &amp; Online Ordering

In 2018, if your brand doesn&rsquo;t offer delivery or online ordering, you will be missing out on opportunities to reach customers while other brands are jumping on board. &ldquo;To me, that will have the most impact on franchising moving forward in 2018 and beyond. Brands are now looking outside their four walls, even with dedicated franchise concepts. From the speed of ordering to pick up and delivering, brands cannot ignore this trend,&rdquo; said Sean Fitzgerald, <a href="http://nolimitagency.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">No Limit Agency*</a> Chief Development Officer.

Brands like <a href="http://www.ihop.com/about-ihop/franchise-opportunities?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">IHOP</a> are finding ways to offer online ordering for food that is not traditionally in the convenience business. <a href="https://www.portillos.com/index.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">Portillo&rsquo;s</a> and <a href="https://www.redrobin.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise-2704945" target="_blank" rel="nofollow">Red Robin </a>also recently launched delivery options for customers across the country.

6. Senior Care Services

&ldquo;With what is going on with the demographics of the US, as baby boomers are getting older, this huge population of people will have a significant impact because of their amount of buying power,&rdquo; said Blair.

The buying power of baby boomers and the aging population creates a perfect storm of need for senior care services that will not be going away anytime soon.

6 Biggest Success Stories in Franchising in 2017: Brands and Industries that are On the Rise

6 Biggest Success Stories in Franchising in 2017: Brands and Industries on the Rise

1851 Franchise

Sean Fitzgerald & other franchise executives lay out the successes of the past year and what the franchising industry should look out for in 2018.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

6-biggest-success-stories-in-franchising-in-2017-brands-and-industries-on-the-rise

Spadea Lignana Franchise Attorneys

Spadea Lignana - La Bottega - Client Spotlight - 1851 Franchise

How Giuseppe Ruta Built La Bottega From a “Hole-in-the-Wall” to a Thriving Franchise With Help From Spadea Lignana

la-bottega-franchise-spadea-lignana

Woodhouse Spas

Photo of exterior of Woodhouse Spa location

What Should I Expect When Opening My Woodhouse Spa Franchise?

opening-woodhouse-spa-franchise-support

Fresh Coat

Photo of two Fresh Coat vans parked outside a building

Scaling With Fresh Coat Painters: Insights and Tips From the Field

fresh-coat-painters-franchise-scaling-tips

Pigtails & Crewcuts

A Business That Fills Your Heart: Why Pigtails & Crewcuts Franchisees Say It’s More Than a Career

a-business-that-fills-your-heart-why-pigtails-crewcuts-franchisees-say-its-more-than-a-career

Caring Transitions

Why Consider a Corporate Career Change? Find Meaningful Work Helping Others With Caring Transitions

why-consider-a-corporate-career-change-find-meaningful-work-helping-others-with-caring-transitions

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

U.S. Budget Deficit Rises as Tariff Revenues Increase — Potential Considerations for Franchising

us-budget-deficit-rises-as-tariff-revenues-increase-potential-considerations-for-franchising

Dickey's Franchisee Backlash - Lawsuits - Disputes - 1851 Franchise

Texas-Based Dickey’s Barbecue Pit Grapples with Franchisee Backlash

dickeys-barbecue-pit-franchisee-lawsuits

Design with person in blazer, with laptop, holding sign that reads "LOOKING FOR A JOB"

Uptick in Jobless Claims Points to Continued Instability in Labor Market

jobless-claims-franchise-growth

Extraordinary Brands Acquires CycleBar and Rumble, Shaking Up Boutique Fitness Franchising

extraordinary-brands-cyclebar-rumble-boxing-acquisition

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

"Come in, We're OPEN" sign against abstract background

Small Business Optimism Dips, Raising Concerns for Franchise Owners

small-business-optimism-dips-raising-concerns-for-franchise-owners

Wendy's CEO Kirk Tanner Steps Down - Breaking News - 1851 Franchise

Wendy’s CEO Kirk Tanner Steps Down Amid Challenges, Leaving Franchisees Facing Uncertainty

wendys-ceo-transition-kirk-tanner-franchisee-uncertainty

Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising

rising-jobless-claims-affect-franchising

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Navy Veteran and Professional Artist Couple Open Caring Transitions in Texas

6 Biggest Success Stories in Franchising in 2017: Brands and Industries on the Rise

MORE STORIES LIKE THIS