BoConcept to Open 5th South Florida Location at The Gateway at Wynwood in Miami Midtown

Miami, Fla. – Premium Danish furniture company BoConcept will be opening a new location, BoConcept Midtown, at The Gateway at Wynwood this month in Miami, Florida. The fifth South Florida location for the sought-after retailer will give people near Midtown a convenient option for stylish and functional products for their homes.

The location is set to open late April at 2916 N Miami Avenue, Miami, FL 33127. BoConcept plans on becoming a staple in the community for anyone looking for unique and eye-catching furniture.

The Danish brand designs, produces and sells bold and functional furniture, accessories and lighting for living, dining, sleeping, home-office and outdoor spaces. The upcoming Miami Midtown location is the latest of BoConcept’s expansion efforts and marks the fifth BoConcept store in the South Florida area. With the opening of this store, it will soon be even easier for Miami residents to find a BoConcept near them.

“This new location at The Gateway at Wynwood plays an important part in BoConcept’s expansion plan,” said Steen Knigge, director of U.S. marketing for BoConcept. “This storefront will help us introduce the brand to an entirely new audience while making our fantastic products more available to our loyal fan base. Not to mention, it will help reinforce BoConcept’s commitment to creating modern design elements that elevate interior spaces to achieve their true potential.”

The new Wynwood location will be the fifth Florida store opened by Carlos Salamonovitz, who is one of BoConcept’s largest franchisees. He now owns 14 total stores throughout South Florida and Mexico.

“Florida has been a perfect growth market for BoConcept,” said Salamonovitz. “Since opening our first few locations, we’ve seen major demand for premium furniture from a very international clientele. There are still a lot of untapped opportunities in Florida, too, and we’re excited to keep growing.”

BoConcept has more than 300 stores across 65 countries. Following the launch of the Midtown location, Salamonovitz is eying real estate to open another storefront in Boca Raton, Florida.

To learn more about franchising with BoConcept, visit https://www.boconcept.com/en-us/franchise.

About BoConcept

Since opening its first franchise in Paris in 1993, BoConcept has become a global leader in the design of bold, stylish furniture, boasting nearly 300 locations in 65 countries around the world. Founded in Denmark in 1952, BoConcept differentiates itself by offering premium-quality, modern designs that elevate interior spaces to achieve their full potential. The company remains focused on creating functional furniture for the urban consumer through partnerships with the world’s leading interior designers. Backed by a proven global concept and strong franchise support system, BoConcept’s U.S. locations include a flagship store, which opened in December 2017 on New York City’s famed Madison Avenue.