Franchise News

Captain D’s diversifies with new grilled product line

Captain D’s diversifies with new grilled product line

For some franchise brands a new product or product line can be the way to spur traffic and sales, and most importantly, profitability. With big brands like Taco Bell recently introducing a new menu, the questions soon arise. How can a new menu idea come to fruition? What are the steps to spur traffi.....

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PATRICK LAUGHLIN

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PATRICK LAUGHLIN

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Patrick Laughlin is an 1851 contributor and a graduate of Northern Illinois University