Caring Transitions, the nation’s leading provider of senior relocation, downsizing, and estate sale services, closed out the third quarter of 2025 with continued record-breaking growth, the rollout of new national television campaigns, expanded markets, and major leadership developments.

“We have awarded 50 franchises so far this year,” said Jim Stapleton, Vice President of Franchise Development. “We’ve got pretty good momentum, and one of the things that we’re focusing on is resales. We’re seeing longtime franchisees sell multi-territory businesses — not just one-offs — and walking away with strong profit. We had our first franchisees from 2006 sell their three territories after almost 20 years, which is incredible. It really shows the longevity and value of our model.”

Caring Transitions also expanded into two new states — Rhode Island and Vermont — filling key gaps and bringing the brand closer to full national coverage.

“As of right now, we have 425 territories up and running, but we’ve got plenty of open areas where we still need Caring Transitions owners,” Stapleton said. “We’re not growing for growth’s sake — it’s about putting the right people in the system. We take candidates through a journey to make sure they’re the right fit. That’s responsible franchising.”

This quarter also marked an important leadership milestone for Caring Transitions with the promotion of Joe Lewandowski to Chief Operating Officer. Lewandowski, who joined Caring Transitions in 2010 as an operations manager, has played a critical role in shaping the systems and operational frameworks that drive franchisee success. Over the past 15 years, he has served in multiple leadership roles, including Director of Operations and Vice President.

“When I started with Strategic Franchising, it was always a goal of mine to run a brand,” Lewandowski said. “Caring Transitions makes perfect sense — I’ve been here for 15 years and have watched it grow into something incredible. As COO, I’ll be taking on additional responsibilities with marketing, lead generation and handling the entire operations of the business. I’m most excited for the future of what Caring Transitions is going to look like — how we continue to build on what we have and blaze a trail in the industry.”

One of the most exciting developments this quarter was the rollout of Caring Transitions’ first-ever national television commercials, marking a major step in the brand’s mainstream visibility.

“That is exciting because we’ve never had TV commercials,” Lewandowski said. “We are excited to monitor those markets and see how they’re impacting people. These services are becoming more mainstream, so for us to be on TV and run commercials where people know what we’re talking about — we’ve come a long way.”

In addition, the brand saw a surge in website traffic and engagement across CTBids, its proprietary online estate sale platform. “Overall, we have continued with record growth,” Lewandowski said. “We are seeing increases across the board in all of our service offerings. They are all up over last year, which is great. Add to that the fact that we’re continuing to add new locations at a record pace, and all of those things combined make for a great quarter — especially heading into the rest of the year.”

Looking ahead, Caring Transitions continues to innovate through technology that enhances consistency and efficiency systemwide.

“As we continue to move into Q4, we are going to be launching Caring Quote, which is a proprietary sales and pricing tool,” Lewandowski said. “This mobile app will replace our web-based platform, making it easier for franchise owners to price, quote and serve clients. We’re also finalizing our updated operations manual, which will make it easier for franchise owners to follow step-by-step processes and keep everything consistent.”

With 50 franchises awarded year-to-date and a strong development pipeline, Caring Transitions is on pace to exceed its 2025 goals.

“We are shooting for 80 franchises sold,” Stapleton said. “We’re looking to sell another 30 in Q4, which will break a Strategic Franchising record. We are full steam ahead and looking to the horizon. Our business is booming — we’re breaking records every month on CTBids alone. The senior industry is thriving, and a lot of people want to build a business that gives back to families and makes a difference. Caring Transitions offers that rare combination of purpose and profitability.”

To learn more about franchising with Caring Transitions, visit https://1851franchise.com/caringtransitions/info.

ABOUT CARING TRANSITIONS:

Caring Transitions provides older adults and their families with the most trusted, respected and comprehensive downsizing, right-sizing, estate sales and online auctions, and move management solutions in the industry. Founded in 2006, the brand is committed to helping people in a compassionate and caring manner during life's many transitions while providing a total and easy solution for clients in their time of need. Through their proprietary online sales platform, CTBIDS, Caring Transitions also prepares clients for the process of liquidating assets through their own online estate sales auction site. With 300 locations, Caring Transitions’ compassionate, experienced professionals minimize stress and relieve the burdens of life’s transitions. To learn more visit https://www.caringtransitions.com/.