Name: Caring Transitions Franchise
Brand: 1851 Franchise

Caring Transitions

Caring Transitions Ranks No. 358 on the Franchise Times Top 400 List for 2025

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Caring Transitions Marks the Opening of Its 400th Franchise

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Caring Transitions Celebrates a Strong Start to 2025 With 19 New Franchise Sales and Momentum-Building Training Events

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McKnights Home Care: Caring Transitions Aims To Simplify Moving Process for Downsizing Seniors

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How Home Service Franchises are Supporting Seniors

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Caring Transitions Franchisee in Myrtle Beach Wins Caring for a Cause Award

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Caring Transitions franchisee Carolyn Doerr - 1851 Franchise

Central Penn Business Journal: Mechanicsburg Entrepreneur Proves Perseverance Can Provide Success

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The Journal Record: How This Air Force Veteran Found a New Mission with Caring Transitions

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James Stapleton of Caring Transitions Reveals the Reasons Why Prospects Fall Out of the Sales Pipeline

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Black Enterprise Magazine: Sister Duo Gives Back to Their Community through Caring Transitions

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Can Franchise Ownership Be Less Stressful? How Caring Transitions Supports Owners With Systems, Coaching and Purpose

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Caring Transitions Opens 19 New Locations in Q1 2026 as CTBids Sales Climb 30%

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Is Now the Best Time to Invest in a Senior-Focused Franchise?

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What the First 90 Days Look Like as a New Caring Transitions Franchise Owner

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Caring Transitions Experts Investment Range

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Caring Transitions Closes Out Record-Breaking 2025 With Over 400 Locations, Continued Growth and Vision for 2026

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April is National Stress Awareness Month, a timely reminder that while entrepreneurship offers independence and opportunity, it also comes with real pressures. From operational uncertainty to emotional strain and long hours, many small-business owners find themselves overwhelmed. At&nbsp;<a href="https://www.caringtransitionsfranchise.com/">Caring Transitions</a>, the franchise model is intentionally designed to remove those stressors, replacing them with structure, support and a deeply connected community.Rather than leaving owners to figure things out alone,&nbsp;<a href="https://1851franchise.com/caringtransitions/info">Caring Transitions</a> has built a system that addresses the root causes of entrepreneurial stress: isolation, lack of clarity and operational bottlenecks. The result is a business model that allows franchisees to focus not just on growth, but on sustainability and purpose.<h2>A Structured Start That Eliminates Uncertainty</h2>One of the most stressful phases of any new business is the beginning, when everything feels unknown. Caring Transitions removes that uncertainty through a highly structured onboarding process that guides franchisees from day one.New owners are introduced to the brand’s Strategic Start framework, which outlines exactly how to build and launch their business. From learning service offerings like downsizing, relocation and estate sales to understanding pricing, workflows and marketing strategies, franchisees are given a clear roadmap from the start.“There is an understanding that Caring Transitions offers a tremendous amount of support and training for new owners,” said&nbsp;<a href="https://www.linkedin.com/in/nanhayes">Nan Hayes</a>, Director of Training and Franchise Business Coaching. “We have onboarding coaches, regional coaches, classroom training, field training and specialized business development coaching.”This level of structure helps franchisees replace guesswork with confidence, allowing them to focus on execution rather than worrying about what comes next.<h2>Ongoing Coaching That Reduces Isolation</h2>For many entrepreneurs, stress doesn’t come from the work itself; it comes from feeling alone in making decisions. Caring Transitions addresses that challenge through&nbsp;<a href="https://1851franchise.com/caringtransitions/the-steps-to-owning-a-caring-transitions-franchise-2727519">a layered coaching system</a> that supports owners well beyond their first year.“As franchisees grow, they have a permanent regional coach who is available anytime they need guidance,” Hayes said. “We also provide specialized coaching in areas like business development and operations, along with extensive resources within our CRM platform.”Caring Transitions has also cultivated a collaborative network where franchisees actively support one another. From peer mentorship opportunities to ongoing communication across the system, owners benefit from shared knowledge and real-world insights from others who have been in their shoes.<h2>Technology and Tools That Remove Bottlenecks</h2>The friction of messy operations is often what keeps business owners up at night. Caring Transitions helps quiet that noise by giving franchisees a toolkit of proven systems that take the guesswork out of daily workflows and keep things running smoothly.From hiring platforms that help owners quickly build a team to the brand’s&nbsp;<a href="https://1851franchise.com/caringtransitions/how-franchisees-can-tap-into-the-rising-trend-of-estate-sales-with-ctbids-2728327">proprietary CTBids online auction platform</a>, which connects franchisees to a large built-in audience, the system is designed to reduce friction at every stage of the business.“We have a huge amount of resources available within our systems,” Hayes said, emphasizing how access to tools and technology helps owners operate more efficiently and avoid common startup challenges.By eliminating the need to build systems from scratch, franchisees can focus on delivering services and building relationships rather than troubleshooting operational gaps.<h2>Purpose-Driven Work That Reframes Stress</h2>While operational support is critical, Caring Transitions also addresses a different kind of stress: emotional burnout. The brand’s focus on helping seniors and their families through major life transitions brings&nbsp;<a href="https://1851franchise.com/caringtransitions/10-reasons-why-caring-transitions-stands-out-among-other-franchises-2727831">a level of meaning to the work</a> that many traditional businesses lack.“For anyone who thinks senior relocation is just a business opportunity, it’s important to understand that this work requires compassion and understanding,” Hayes said. “You’re working with people who are going through major life transitions. It’s hard work, but it’s incredibly meaningful.”That sense of purpose often changes how franchisees experience stress. Instead of feeling overwhelmed by the workload, many owners feel motivated by the impact they’re making in their communities.“It’s much more than a business,” Hayes said. “This is truly a calling to work with seniors.”<h2>Redefining What Entrepreneurship Can Feel Like</h2>During National Stress Awareness Month, it’s worth reconsidering what business ownership should feel like. At Caring Transitions, franchisees aren’t left to navigate the challenges of entrepreneurship alone. Instead, they are equipped with training, tools, coaching and community, all designed to reduce stress and create a more sustainable path to success.For entrepreneurs seeking meaningful work with the backing of a proven system, Caring Transitions offers something different: a business model where support isn’t an afterthought — it’s the foundation.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/caringtransitions/info">https://1851franchise.com/caringtransitions/info</a>.

How Caring Transitions is helping franchise owners build sustainable, purpose-driven businesses without burnout during National Stress Awareness Month.

For prospective franchise owners&nbsp;<a href="https://1851franchise.com/caringtransitions/what-makes-caring-transitions-the-premier-franchise-choice-for-senior-move-management-2730948">exploring opportunities in senior services</a>, territory availability is often one of the first — and most important — questions. Even after a record year of expansion,&nbsp;<a href="https://www.caringtransitionsfranchise.com/">Caring Transitions</a> still has room to grow in 2026. The brand has hundreds of locations operating nationwide, but there are still dozens of attractive markets where new owners can step in and build a territory.According to&nbsp;<a href="https://www.linkedin.com/in/james-stapleton-cfe-0aa67629">Jim Stapleton</a>, Vice President of Franchise Development for&nbsp;<a href="https://1851franchise.com/caringtransitions/info">Caring Transitions</a>, that balance of maturity and opportunity is intentional.“The business can be successful anywhere,” Stapleton said. “We are addressing the needs of people who are getting older and needing help, which is always going to be a demand in every ZIP code in the U.S.”.&nbsp;<h2>How Caring Transitions Thinks About Territory</h2>Unlike traditional brick-and-mortar concepts, Caring Transitions operates as&nbsp;<a href="https://1851franchise.com/caringtransitions/why-franchising-with-caring-transitions-is-a-smart-investment-for-entrepreneurs-2731027#featured">a service-based franchise</a>, supporting seniors and their families through downsizing, estate sales, relocation and life transitions. That model allows franchisees to serve clients across homes, estates and facilities — not from a single storefront.Territories are structured around defined ZIP codes and population density —&nbsp; not only to give owners room to build a sustainable business, but also to protect and grow the long-term value of their territory as an asset.As the system has expanded over the past several years, available ZIP codes in prime markets have become more limited. That scarcity can directly increase the long-term resale value of a territory.“Because of how we’ve grown over the past six years, it allows our owners with these prime locations to really ask for a good amount for their territory itself,” Stapleton said. “If anyone wants new ZIP codes, they have to buy them from the owner. That is very good for a service-based brand.”As availability tightens in high-demand markets, territory ownership becomes more than just a service footprint — it becomes an appreciating business asset with long-term equity potential.<h2>A Record Year With Plenty of Room Left</h2>In 2025 alone, Caring Transitions&nbsp;<a href="https://1851franchise.com/caringtransitions/caring-transitions-closes-out-record-breaking-2025-with-over-400-locations-continued-growth-and-vision-for-2026-2731025#featured">awarded approximately 75 new franchises</a>, bringing the system well past 400 locations nationwide. Even so, Stapleton says opportunity remains widespread.“We have over 150 prime cities that are left across the country, as well as a lot of space in between there,” he said. “New franchisees can build equity immediately.”The brand is currently active in 48 states, with only Vermont and New Hampshire entirely unrepresented.<h2>Priority Markets Still Available in 2026</h2>Caring Transitions is a strong fit for almost any area, but right now, the brand is really focusing its franchise development efforts on places with a lot of seniors, high need for the kinds of transition services, or where it doesn’t have many franchises yet.Stapleton highlighted several key areas where the brand is actively seeking owners:<ul><li>Florida: Miami remains wide open, with a strong need for bilingual owners. Orlando is another major opportunity, along with Pensacola, Panama City and Tallahassee.</li><li>Northern California: Markets including Sacramento and Chico continue to be underrepresented.</li><li>Oregon: Multiple openings remain, including Bend.</li><li>Midwest: The Chicago metro area is currently open, along with much of Northern Indiana.</li><li>Northeast: Central New York, particularly around Syracuse, is available.</li><li>South: Memphis, Tennessee is also a priority market.</li></ul><h2>Matching the Right Owner to the Right Market</h2>Ultimately, territory availability at Caring Transitions isn’t just about filling maps. It’s about long-term alignment between the owner, the market and the mission of the brand.“It can be successful anywhere,” Stapleton said. “But how someone operates, who they serve and how they show up in their community — that’s what really determines success.”For entrepreneurs evaluating franchise opportunities in 2026, understanding where Caring Transitions is still growing — and why — can be a critical first step in building a business with both purpose and staying power.To learn more about available territories and franchise ownership with Caring Transitions, visit&nbsp;<a href="http://1851franchise.com/caringtransitions/info">1851franchise.com/caringtransitions/info</a>.

Despite national scale, Caring Transitions has prime 2026 franchise markets all across the country, including cities in Florida, California, New York and more. 

What Territories Are Available for Caring Transitions Franchises in 2026?

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With 19 new locations opened in Q1 alone and a 25% surge in leads,&nbsp;<a href="https://www.caringtransitionsfranchise.com/">Caring Transitions</a> is converting its record-breaking 2025 momentum into a dominant start to 2026. This rapid expansion and heightened consumer engagement signal a defining year for the senior relocation leader.“Q1 has been one of the strongest in Caring Transitions' history,” said Brand President&nbsp;<a href="https://www.linkedin.com/in/joe-lewandowski-822b5011">Joe Lewandowski</a>. “In 2026, we want to expand our footprint, we want to help owners scale, dominate the marketplace and continue to advance the tech stack.”A key driver of&nbsp;<a href="https://1851franchise.com/caringtransitions/info">Caring Transitions</a>’ early-year success has been its continued franchise expansion. “We trained and opened 19 locations in Q1, which is amazing,” Lewandowski said. “Our first location in Vermont — we are very excited about that.”This expansion not only increases the brand’s national footprint but also positions Caring Transitions to better serve a rapidly growing senior population, a demographic trend that continues to fuel long-term demand for relocation, downsizing and estate sale services.Beyond unit growth, Caring Transitions is investing heavily in the systems and people that support franchisee success. One of the most notable additions this quarter is&nbsp;<a href="https://www.linkedin.com/in/nanhayes">Nan Hayes</a>, who joined the brand as director of training and coaching. The brand is also enhancing its operational toolkit with new resources designed to help franchisees improve efficiency and profitability.“We are also working with Caring Quote to help our owners with pricing and productivity,” he said. “We are also adding coaches to help owners expand.”These initiatives reflect a broader strategy of helping franchisees move beyond day-to-day operations and build scalable businesses within the system, giving owners a meaningful advantage as they pursue multi-territory growth.“From a marketing standpoint, we are dominating the conversation — we have a 25% increase in leads in the first quarter and our web traffic is up as well,” Lewandowski said. “Everything is firing on all cylinders.”Another major contributor to the brand’s momentum is its proprietary online estate sale platform,&nbsp;<a href="https://1851franchise.com/caringtransitions/how-franchisees-can-tap-into-the-rising-trend-of-estate-sales-with-ctbids-2728327">CTBids</a>, which continues to deliver strong performance across multiple metrics.“From a CTBids standpoint, we are focused on shipping and creating a consistent experience for customers across all locations,” Lewandowski said. “We are getting ready to launch a new integration we’ve been working on, starting in Q2.”The platform’s Q1 results reinforce its growing importance to the system:<ul><li>New registrations increased 22%</li><li>Premier membership participation increased 240%</li><li>Online auction sales climbed 23%</li><li>Average sale value increased 8%</li><li>Total CTBids sales grew 30%</li><li>Total items sold rose 24%</li></ul>“Everything is really coming together — over a million visits to the website, over a million active users now,” Lewandowski said.These gains not only enhance revenue opportunities for franchisees but also strengthen the overall ecosystem that differentiates Caring Transitions from competitors.“Looking ahead, we are continuing to focus on many of the same things, targeting people who make good owners,” Lewandowski said. “We are looking at Northern California, Miami, Idaho, New Mexico.”By mixing smart market growth with a steady focus on tech, training, and marketing, Caring Transitions is setting itself up to keep that momentum going strong all through 2026 and beyond.ABOUT CARING TRANSITIONS:Caring Transitions provides older adults and their families with the most trusted, respected and comprehensive downsizing, right-sizing, estate sales and online auctions, and move management solutions in the industry. Founded in 2006, the brand is committed to helping people in a compassionate and caring manner during life's many transitions while providing a total and easy solution for clients in their time of need. Through its proprietary online sales platform, CTBIDS, Caring Transitions also prepares clients for the process of liquidating assets through their own online estate sales auction site. With more than 425 locations, Caring Transitions’ compassionate, experienced professionals minimize stress and relieve the burdens of life’s transitions. To learn more visit&nbsp;<a href="https://www.caringtransitions.com/">https://www.caringtransitions.com/</a>.

With new locations, rising consumer demand and continued investment in technology and training, the senior relocation leader enters 2026 with strong systemwide growth.

The United States is entering a demographic moment unlike any in its history. With millions of Americans reaching retirement age, the demand for services that help seniors and their families navigate life's changes is skyrocketing.&nbsp;According to&nbsp;<a href="https://www.linkedin.com/in/joe-lewandowski-822b5011/">Joe Lewandowski</a>, President of&nbsp;<a href="https://www.caringtransitionsfranchise.com/">Caring Transitions</a>, the current demographic wave —&nbsp;<a href="https://www.limraconsumer.com/harris-fichtner-singletary/">often referred to as “Peak 65”</a> — is driving unprecedented demand for senior-focused services.“We are in a time when more Americans in history are turning age 65 than ever before,” Lewandowski said. “That is about 11,000 seniors turning 65 every single day. 2025 was the largest year in U.S. history for Americans reaching that milestone, and as they age, the need for services continues to grow.” If you're an entrepreneur considering a franchise, this trend presents one of the most exciting opportunities in the market right now.<h2>A Demographic Wave Driving Demand</h2>As the baby boomer generation continues to age,&nbsp;<a href="https://1851franchise.com/caringtransitions/the-growing-need-for-senior-downsizing-how-caring-transitions-is-leading-the-way-2728831">more families are facing complex decisions about housing, caregiving and long-term planning</a>. While many seniors hope to remain in their homes, health events and lifestyle changes often necessitate relocation.“The relocation and senior services business is fueled by triggering events,” Lewandowski said. “By age 65, the probability of disability is about 68%. By age 85, there is about a 45% chance of Alzheimer’s or dementia.”These realities mean that many families eventually must navigate difficult and time-sensitive transitions. For many seniors, downsizing or moving into a retirement community becomes the safest and most practical option.“They may need to move to a home that is more manageable or into a retirement community,” Lewandowski said. “Someone has to go through that process with them.”The process itself is rarely simple. Downsizing decades of belongings, coordinating movers, organizing estate sales and preparing homes for sale can take months when families attempt to handle it alone.“There is a lot of downsizing, coordination, movers and logistics involved,” Lewandowski said. “That is not something the senior is going to do on their own — they are already overwhelmed.”Professional services like those offered by&nbsp;<a href="https://1851franchise.com/caringtransitions/info">Caring Transitions</a> are designed to step in during these moments, helping families navigate the emotional and logistical complexities of major life changes.<h2>Families Are Farther Apart Than Ever</h2>Another factor accelerating demand for senior transition services is the geographic distance between generations. Today, many&nbsp;<a href="https://1851franchise.com/caringtransitions/how-caring-transitions-supports-adult-children-in-managing-their-parents-moves-2728833">adult children</a> live hundreds or even thousands of miles away from their aging parents, making it difficult to manage a relocation or estate settlement firsthand.“About 45% to 50% of adult children live in different states than their parents,” Lewandowski said. “So when seniors need help, they may not be able to turn to their kids to handle it. They are finding someone else to help them.”When a health event or urgent move arises, families often realize just how overwhelming the process can be, especially from afar. “Once families get involved, they also need support,” Lewandowski said. “They need to hire someone to help them because it could take months to go through that process, and they may not necessarily have that time.”For entrepreneurs entering the industry, that gap between need and available help creates a clear and growing opportunity. “It really starts to make sense when you look at it from that perspective,” Lewandowski said. “They may not need services today, but the demand is only going to increase as the population continues to age.”<h2>A Category Becoming More Mainstream</h2>Senior relocation services were once a relatively unknown category. But as awareness spreads,&nbsp;<a href="https://1851franchise.com/why-senior-relocation-is-a-growing-industry-2731507">the industry is becoming more widely recognized</a> among families, real estate professionals and senior living communities. That increased visibility has made it easier for companies like Caring Transitions to explain their value proposition.“We can explain in about 30 seconds what Caring Transitions is because people are becoming more aware,” Lewandowski said.Interestingly, the emergence of new companies in the space may actually accelerate that awareness. “As we see more competition entering the space, it can still be positive because it is bringing more awareness to the industry,” Lewandowski said. “It really helps drive everybody’s business.”<h2>Innovation Expanding the Opportunity</h2>The senior transition industry has also evolved significantly over the past decade, creating new ways for franchise owners to serve clients and generate revenue.When Lewandowski first joined Caring Transitions 16 years ago, estate sales were primarily conducted in person. Today, digital platforms have transformed the process.“When I first started here, downsizing and moving meant physical estate sales,” he said. “But as time changed and trends progressed, online and e-commerce became more popular, especially after the pandemic.”That shift led to the creation of&nbsp;<a href="https://1851franchise.com/caringtransitions/how-franchisees-can-tap-into-the-rising-trend-of-estate-sales-with-ctbids-2728327">CTBids</a>, Caring Transitions’ increasingly popular proprietary online auction platform. For franchise owners, innovations like these expand the services they can offer while making operations more efficient.<h2>A Long-Term Opportunity for Entrepreneurs</h2>For those considering franchise ownership, the senior services industry offers a rare combination of strong demand, meaningful work and long-term stability. Demographics alone suggest the need will continue growing for decades.“There has never been a better time to get into the senior-focused business,” Lewandowski said.As America continues to age and families look for trusted help navigating life transitions, entrepreneurs who step into the space today are positioning themselves in one of the most resilient and rapidly expanding sectors in franchising.And for many&nbsp;<a href="https://1851franchise.com/caringtransitions/why-couples-are-choosing-to-own-a-caring-transitions-franchise-together-2731586">Caring Transitions franchise owners</a>, the opportunity goes beyond business success — it also provides the chance to make a real difference in people’s lives during moments that matter most.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/caringtransitions/info">https://1851franchise.com/caringtransitions/info</a>.

With “Peak 65” underway and millions of Americans entering retirement age, demand for senior relocation and transition services is accelerating — creating a powerful opportunity for entrepreneurs.

For many aspiring franchise owners, the first few months after signing an agreement can feel like the biggest unknown. What happens between becoming a franchisee and launching a fully operational business?&nbsp;At&nbsp;<a href="https://www.caringtransitionsfranchise.com/">Caring Transitions</a>, the onboarding process is designed to remove that uncertainty, guiding new owners through a structured ramp-up period that blends training, operational preparation and early client acquisition.<h2>Days 1-30: Training, Strategic Start and Building the Foundation</h2>The first month focuses heavily on training and preparation. New franchisees complete onboarding programs designed to teach the&nbsp;<a href="https://1851franchise.com/caringtransitions/info">Caring Transitions</a> service model, including downsizing services, relocation support, estate sales and online auctions through the brand’s&nbsp;<a href="https://1851franchise.com/caringtransitions/how-franchisees-can-tap-into-the-rising-trend-of-estate-sales-with-ctbids-2728327">proprietary CTBids platform</a>.This period also introduces franchisees to the brand’s Strategic Start framework — a structured approach to launching a new location. Strategic Start helps owners establish the operational and marketing foundation they need before serving their first clients. That includes everything from understanding pricing and job workflows to learning how to market services locally. For franchisees like&nbsp;<a href="https://www.linkedin.com/in/petelankarge">Pete Lankarge</a> in&nbsp;<a href="https://www.caringtransitions.com/locations/newport-ri">Newport, Rhode Island</a>, the structured support system made it possible to hit the ground running.“What was great from the perspective of the Caring Transitions corporate team was that they provided so much guidance to be properly launched and let us hit the ground running,” Lankarge said.Equally important during this phase is building the initial team and tools required to operate efficiently. Caring Transitions provides franchisees with resources that simplify hiring and workforce management.For Lankarge, one of those tools helped him quickly assemble a team capable of handling early jobs. “For example, we have a partnership with a company called&nbsp;<a href="https://www.jazzhr.com/">JazzHR</a>,” he said. “That is how most of our employees have come in. That is one example of how we found staff members, which is how we were able to pull off the jobs that we had.”With operational systems in place and hiring underway, franchisees spend the latter part of the first month preparing for their initial marketing efforts.<h2>Days 30-60: Building Community Connections and Generating Leads</h2>Once the operational foundation is in place, the focus shifts to generating awareness in the local market. Caring Transitions businesses are deeply rooted in their communities, so relationship-building is critical to early growth.New franchisees begin connecting with local organizations, senior living communities, real estate professionals and other referral partners who often encounter families navigating downsizing or relocation decisions.“I went out and quickly joined the Newport Chamber of Commerce,” Lankarge said. “A couple of our jobs have come from that group in particular. The networking and generating word-of-mouth buzz was a big piece of that. Just helping get the word out.”Corporate support also helps franchisees amplify those efforts through established partnerships and brand credibility. “That is a big benefit of the franchise model,” Lankarge said. “You are not by yourself. It makes it much easier as a start-up entrepreneur.”For franchisees operating in markets where Caring Transitions already has a presence, referral pipelines may develop even more quickly.<a href="https://www.linkedin.com/in/jamie-lee-davis-540004155/">Jamie Davis</a>, owner of&nbsp;<a href="https://www.caringtransitionsofgilbertaz.com/">Caring Transitions of South Gilbert, Arizona</a>, quickly found that community relationships played a major role in her early growth.“We have a lot of retirees here, and those communities are very ingrained in what we do,” Davis said. “I have gotten a lot of my work from referrals - I have a few clients who have recommended me to their neighbors or their friends. It’s nice that my clients are so happy that they feel comfortable sharing.”<h2>Days 60-90: Landing First Clients and Learning in the Field</h2>By the third month, many franchisees are actively serving their first clients. Those early projects often become the most valuable learning experiences as owners put their training into practice and refine their operational systems.For Lankarge, the momentum started quickly after his initial team orientation. “We were fortunate to land a very large client two weeks after training,” he said. “Immediately, we got to have the whole team dive in.”The project became an immersive training opportunity for his team. “From that one client, we had a massive home cleanout and ran three separate estate sales from it,” he said. “It launched us to train the team in the field, essentially.”Those early jobs also demonstrate&nbsp;<a href="https://1851franchise.com/caringtransitions/10-reasons-why-caring-transitions-stands-out-among-other-franchises-2727831">the scale and variety of work Caring Transitions franchisees handle</a>. “The project itself was very meaningful - it was a Navy veteran who passed away,” Lankarge said. “They had a lifetime of collecting and a lot of really cool antiques, designer clothing, jewelry and artwork.”For many new owners, the first few months reveal how quickly the business can grow once systems and referrals are in place. “Once we got that big client, I saw why we needed staff assistance,” Lankarge said. “I was able to be the team lead on the project in the field, but the vision down the road is to have others in place who can run the projects.”<h2>Building Systems for Long-Term Growth</h2>As operations ramp up, franchisees begin refining their approach to staffing, marketing and project management. Davis, who opened her Caring Transitions business in July 2025, quickly expanded her team to support growing demand.“I started out with two employees and I now have seven employees,” she said. “I have a business development rep that is connecting with the community, and I also have a social media manager that I brought in part-time. I am also hiring three more people soon.”For Davis, the ability to adapt has been one of the biggest advantages of the franchise model. “A lot of franchises are very cookie-cutter,” she said. “What I like about Caring Transitions is that they have given me tools but really allowed me to adapt them to my strengths and how I want to use the tools.”<h2>A Structured Start With Purpose</h2>While every franchisee’s first 90 days will look slightly different, the overall roadmap remains consistent: training, foundation-building, networking and early client work. With each step,&nbsp;<a href="https://1851franchise.com/caringtransitions/the-benefits-of-owning-a-caring-transitions-franchise-why-entrepreneurs-are-choosing-the-senior-services-industry-2731583">Caring Transitions provides the support systems</a> necessary to help new owners succeed - from operational guidance and hiring tools to marketing resources and coaching.“It’s been amazing - I’ve learned a lot,” Davis said. “It’s hard work at times, but it’s been so rewarding on so many levels that I’m really happy I made this jump.”By the end of the first three months, new franchisees typically have the fundamentals in place: a trained team, an emerging referral network and real experience helping families through some of life’s most emotional transitions. From there, the focus shifts from launching the business to scaling it by continuing to build relationships, serve clients and grow a purpose-driven operation within the community.For entrepreneurs considering franchise ownership, the first 90 days with Caring Transitions demonstrate something important: while the journey requires dedication and hard work, franchisees are never navigating it alone.For more information about franchising with Caring Transitions, visit<a href="https://1851franchise.com/caringtransitions/">&nbsp;https://1851franchise.com/caringtransitions/</a>.

From training and Strategic Start to landing first clients and building community partnerships, the first three months set the foundation for a purpose-driven business.

When&nbsp;<a href="https://www.linkedin.com/in/brenda-c-jackson-0a78a8205/">Brenda Jackson</a>, the franchisee behind&nbsp;<a href="https://www.caringtransitionsfranchise.com/">Caring Transitions</a> of Essex, Maryland, began exploring franchising, she wasn’t just looking for a new career, she was looking for purpose.“I came to franchising really wanting to build something meaningful and stable, but also something that could be flexible enough to serve real people in real situations,” Jackson said. “I have a background in leadership and management, so I was very comfortable with structure. I quickly learned that this business requires patience, adaptability and a thick skin.”What ultimately confirmed her decision was the bigger picture.“Every day, 10,000 Americans are turning 65,” she said. “Within the next decade, we are going to see that population exceed the population under 18. This isn’t just a growing industry, it’s a growing responsibility. Believing in the service and its impact on families is what really kept me here.”For Jackson,&nbsp;<a href="https://1851franchise.com/caringtransitions/caring-transitions-a-recession-resistant-franchise-opportunity-for-entrepreneurs-2730712">the senior services industry</a> isn’t just a demographic trend. It’s a calling.<h2>Choosing the Playbook Instead of Reinventing the Wheel</h2>Jackson was no stranger to entrepreneurship. She had built a successful real estate career and launched a trucking business. As a Seniors Real Estate Specialist, she had already developed a passion for helping older adults and their families navigate complex transitions.In 2024, when her company underwent a reorganization and she was affected by the change, she saw an opportunity.“I felt that was the opportune time for me to go out and start something on my own,” she said. “I thought about trying to really set up something similar to&nbsp;<a href="https://1851franchise.com/caringtransitions/info">Caring Transitions</a> on my own. But as I started doing my research and competitive analysis, I realized I didn’t need to reinvent the wheel.”Franchising offered her something powerful: a proven roadmap. “Franchising would really give me the playbook, there are the systems and a proven model in place,” Jackson said. “I knew I would have to build trust and earn that trust every day. I felt that this was the right opportunity for me to do that.”The&nbsp;<a href="https://1851franchise.com/caringtransitions/caring-transitions-surpasses-400-locations-celebrates-record-breaking-first-half-of-2025-2729880">brand’s strong reputation</a> and the clear demand in her market sealed the deal.<h2>From Training to Launch</h2>Jackson finalized her franchise agreement and began training in October 2024. By February 2025, she officially launched her&nbsp;<a href="https://www.caringtransitions.com/locations/essex">Caring Transitions of Essex, Maryland business</a>.“The year has been great overall,” she said. “It hasn’t been without its challenges, but you have to be able to adapt and meet people where they are.”She entered the business with realistic expectations. “I didn’t expect to break out and hit extremely big numbers right away,” Jackson said. “I knew that it was going to be tough the first couple of years. But I really believe in the service I’m providing and I’m not afraid to make mistakes.”That mindset has shaped how she approaches ownership. “That is the one thing I would tell anyone that is interested in franchising, you will make mistakes. But what matters most is just continuing to show up.”<h2>Supported From Day One</h2>One of the defining aspects of Jackson’s first year has been&nbsp;<a href="https://1851franchise.com/caringtransitions/why-franchising-with-caring-transitions-is-a-smart-investment-for-entrepreneurs-2731027">the strength of the Caring Transitions support system</a>.“The team has ongoing training sessions. The mentoring program with more experienced franchisees has been great,” she said. “The onboarding process is also pretty extensive. Through the first year, they are really handholding and ensuring that you have a good handle on the best practices and your P&amp;L and your staffing and your marketing.”For Jackson, that level of guidance has made a meaningful difference. “I’ve really appreciated all of these things,” she said. “Anytime I need to reach out, they have been available to help me and support me and schedule calls.”<h2>Boots on the Ground and Eyes on Growth</h2>Today, Jackson is deeply hands-on in her business. “I am a boots-on-the-ground type of person and I really wanted to learn how to do everything myself,” she said. “I help with the moves, with everything. And I’m also out there networking and doing the consultations.”At the same time, she’s building for scale. “I had a very ambitious target for my first year, and I am a numbers person,” Jackson said. “My goal now is to double the revenue I did for last year and really focus on training, retraining and ensuring that my team is able to do everything they need to do.”Hiring a business development representative and strengthening her team are key priorities.“You have to be out there in the community so people can see you,” she said. “Making sure that I have a strong person in that role to ensure I have a stronger team is critical.”<h2>Meaningful Work in a Defining Moment</h2>Beyond the numbers, what keeps Jackson energized is&nbsp;<a href="https://1851franchise.com/caringtransitions/how-home-service-franchises-are-supporting-seniors-2725932">the impact</a>. “I’ve met some great people and amazing families,” she said. “I’ve had an opportunity to really support people at challenging times. Every day I knew that this is the right business for me.”She believes franchising can be a powerful pathway to entrepreneurship, but only when approached with humility and commitment. “It’s not about perfection, it’s about commitment to learning, serving and growing,” Jackson said.And in senior services, the opportunity is&nbsp;<a href="https://1851franchise.com/caringtransitions/why-compassion-driven-businesses-are-thriving-how-caring-transitions-leads-with-heart-and-purpose-2729594">both business-driven and deeply human</a>.“This work isn’t easy, but the need is real,” she said. “We are entering a moment when supporting older adults is becoming a defining challenge for families and communities. There is a huge opportunity here for anyone interested in becoming an entrepreneur.”For more information visit:<a href="https://1851franchise.com/caringtransitions/info"> https://1851franchise.com/caringtransitions/info</a>

Maryland-based Caring Transitions franchisee Brenda Jackson set out to build something meaningful and found a business that meets one of America’s most urgent needs.

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