Category of One: How Papa Murphy’s CMO is Using ‘Uniqueness’ to Corner the Market
The brand stands alone in the industry by mixing its dough, freshly shredding real mozzarella cheese and slicing fresh vegetables and toppings in-store each day.
MORE STORIES LIKE THIS
The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive
Top 25 Franchise Marketing Leaders: Amanda Evans — Senior Vice President of Marketing, Stellar Service Brands
Franchise Opportunities for Minorities: Expanding the Franchise Network
Franchise Growth Is Messy. Lead Gen Is Uncomfortable. Let’s Fix It.