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Closet & Storage Concepts Capitalizes on the Booming Home Organization Industry
Closet & Storage Concepts Capitalizes on the Booming Home Organization Industry

The brand’s simple and flexible business model sets its franchisees up for success.

Demand for home organization products in the U.S. has never been higher. And it’s a trend that isn’t going away anytime soon—industry forecasts predict that demand across the country will increase by four percent every year to $9.4 billion in 2017.

There are a few different reasons for this trend, but the biggest is the fact that Americans of all generations are moving into smaller spaces. More millennials are flocking to cities and urban centers, while baby boomers are downsizing as they age. Closet & Storage Concepts—the leading space-saving home furnishings franchise—is capitalizing on this opportunity to become the go-to brand for Americans’ space-saving and home organization needs.

For nearly 30 years, the brand has been designing, manufacturing and installing custom closet storage and other organizer systems in homes throughout the U.S. And as it continues to expand at rapid rates by adding new franchisees to its ever-growing system, it’s clear that Closet & Storage Concepts is the brand to beat.

“We really are the leaders in the industry with regard to space saving home furnishings. There’s no doubt that Closet & Storage Concepts has the largest product assortment of any brand in the industry,” said Bob Lewis, president and CEO of Closet & Storage Concepts. “But what really makes us unique is the fact that we’re the only home improvement franchise system that offers three different business models for our franchise owners. That’s ultimately what makes our concept stand out from the competition.”

Those three models open the door for Closet & Storage Concepts’ franchisees to break into the booming industry in the way that works best for them. The first model is the most traditional—local owners can have a showroom and manufacture their own products in-house. The second model gives franchisees the opportunity to operate their individual showroom and purchase their products from the corporate brand’s manufacturing facility in Florida. Lastly, Closet & Storage Concepts’ owners can take their business to the next level by running their own showroom, manufacturing their own products and then selling additional inventory to other franchisees in their region.

“There’s something for everybody at Closet & Storage Concepts. If franchisees want to cut the cost of opening their own business, they don’t have to build out their own manufacturing facility. And if there’s a local owner who wants to add another revenue stream to their bottom line, they can work with other franchisees in our system to manufacture the products they need,” said Lewis. “Our entire concept is designed to set our franchisees up for success. We provide the resources and support that they need to thrive, while giving them the freedom and flexibility required to run and build their own business.”

As the home organization industry’s popularity continues to climb, Closet & Storage Concepts plans to grow right along with it. Right now, the brand has 12 locations, with another one set to open its doors soon. And that number is expected to climb as the brand enters the new year.

“It’s an exciting time to be a part of the home organization industry, especially with a brand like Closet & Storage Concepts. Not only do our franchisees get to do something they enjoy while making customers happy—they also get to be at the forefront of a booming business,” said Tom Harris, director of franchise development for Closet & Storage Concepts. “We’re looking forward to bringing our top tier services to new communities in the coming months with the help of our team of passionate and dedicated owners.”

To learn more about franchising opportunities with Closet & Storage Concepts, click here.

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