site_logo
turning low franchisee satisfaction scores into a win
Buying a Franchise

Communicating Poor Franchisee Satisfaction Results: How to Make It Less Painful and More Productive

Asking franchisees for feedback is a critical step in becoming a high-performing brand. But what if the results aren’t what you expected? Or worse, you’re afraid to survey because you know your franchisees are dissatisfied? Franchise Business Review's president & COO Michelle Rowan shares insights and tips from FBR's recent webinar on how and why you need to communicate survey results to your franchisees--even if they're not what you'd hoped.

By Michelle RowanMichelle is the president of FBR, an active member of the International Franchise Association, and a Certified Franchise Executive. She has facilitated CEO Performance Groups and Executive Networking Groups and is also a mentor of UNH college students. When she is not at work she is usually reading, playing outside, or hanging out with her husband and daughter. https://www.linkedin.com/in/michellemonroerowan
SPONSORED 1:12 PM • 12/12/16

MORE STORIES LIKE THIS

Best Franchises To Buy - Franchise Business Opportunities - 1851 Franchise

What Defines the Best Franchises To Buy in a Shifting Consumer Economy?

petbar-Brand-Page-Deep-Dive–June-2025

petbar Franchise Costs, Fees, Profit and Data for 2025

Design with outline of three houses and people working on laptops within them

Top 10 Low-Cost Home-Based or Mobile Franchises for 2025

Design with image of person holding briefcase looking at arrow pathways

Why Franchise Opportunities Remain a Resilient Path to Business Ownership

iconBuy A Franchise