1851

<a href="http://facebook.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=facebook-expands-video-advertising-options-2708000" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank">Facebook</a> has announced that advertisers will have access to more selective video options. According to a<a href="https://www.cnbc.com/2018/09/27/facebook-takes-on-youtube-with-more-video-advertising-options.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=facebook-expands-video-advertising-options-2708000" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank"> recent article in CNBC</a> the social media giant is offering the ability for businesses to target specific video categories through the In-Stream Reserve program. This will allow them to target based on interests ranging from sports to entertainment.

The program will also allow businesses to place their ads on premium videos. This is content that Facebook itself has identified as particularly high quality and engaging. In order to access this option, brands will need to buy placements in advance.

The company also announced that it will only charge advertisers if their placement is watched for at least fifteen seconds. This will be done with the ThruPlay program, which is rolling out in Ad Manager. Facebook plans to roll it out globally within the next few weeks. &nbsp;

Read the full article <a href="https://www.cnbc.com/2018/09/27/facebook-takes-on-youtube-with-more-video-advertising-options.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=facebook-expands-video-advertising-options-2708000" target="_blank" rel="nofollow" style="text-decoration:none" target="_blank">here</a>.

Facebook Expands Video Advertising Options 

1851 Franchise

Advertisers will only be charged if viewers watch the first fifteen seconds of the ad on the platform.

facebook-expands-video-advertising-options

Benjamin Franklin Plumbing

Benjamin Franklin Plumbing - Jeff Hunter - Franchisee Feature - 1851 Franchise

Air Force Veteran Jeff Hunter Trades Corporate Life for a Successful Franchise Future with Benjamin Franklin Plumbing

benjamin-franklin-plumbing-franchise

Comfort Keepers

From Coast to Heartland: Why One Comfort Keepers® Franchisee Keeps Expanding

from-coast-to-heartland-why-one-comfort-keepers-franchisee-keeps-expanding

Filta Environmental Kitchen Solutions

Filta Franchise - David Hoover Franchisee Feature - 1851 Franchise

From Stadiums to Sustainability: How David Hoover Is Scaling Impact With Filta

filta-franchise-david-hoover-scaling-impact

TruBlue Home Service Ally

Be a Community Hero: How TruBlue Franchisees Are Changing Lives Beyond Business

be-a-community-hero-how-trublue-franchisees-are-changing-lives-beyond-business

Caring Transitions

Caring Transitions Wraps Up Record-Breaking Q3 With National TV Launches, Platform Growth and Key Leadership Promotion

caring-transitions-wraps-up-record-breaking-q3-with-national-tv-launches-platform-growth-and-key-leadership-promotion

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

How a Steady Economy Could Help Franchisors Plan Their Next Move

how-a-steady-economy-could-help-franchisors-plan-their-next-move

Bed Bath & Beyond - Franchise Expansion - Retail Strategy - 1851 Franchise

Bed Bath & Beyond Launches Franchise Model as Part of Comeback Strategy

bed-bath-beyond-franchise-expansion-retail-strategy

Senior Entrepreneurship - Franchising - 1851 Franchise

Senior Entrepreneurship Is Rising — And Franchising Is a Key Outlet

senior-entrepreneurship-franchising-silver-startups

U.S. Government Shutdown - Impact on Franchises - 1851 Franchise

Government Shutdown Stalls SBA Loans: How the Shutdown Could Impact Franchises

government-shutdown-impacts-sba-loans-tourism-franchises

Subway Franchisees Resist Expensive Remodel Directives

subway-franchisees-resist-expensive-remodel-directives

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

Friendly’s Parent Company Acquired by Multi-Unit Franchisee as More Owners Take the Lead in Brand Acquisitions 

friendlys-parent-company-acquired-by-multi-unit-franchisee-as-more-owners-take-the-lead-in-brand-acquisitions

Top Early Childhood Education and Child Care Franchises for 2025 - 1851 Franchise

Top Early Childhood Education and Child Care Franchises for 2025

early-childhood-education-child-care-franchises

Top Education Franchises To Consider for 2025 - 1851 Franchise

Top Education Franchises To Consider Investing In for 2025

top-education-franchises-investment-opportunities

1851 Franchisee Spotlight graphic with photo of Barb Volk and KidStrong logo

Why This Orangetheory Fitness Franchise Owner Is Developing KidStrong Franchises

kidstrong-franchise-owner-barb-volk-2025

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

Facebook Expands Video Advertising Options

MORE STORIES LIKE THIS