Franchise News

Fast Casual: 6 Ways Technology Can Conquer 2017’s Top Challenges
Industry insider shares how technology can help restaurant operators tackle 2017.

Franchise News

Industry insider shares how technology can help restaurant operators tackle 2017.

Between increases in minimum wage and same-store sales growth across most segments of the restaurant industry, restaurant operators had a busy 2016.
“We're such a huge part of the U.S. and global economy — a huge part of the lives of a lot of people who dine with us daily,” writes David Cantu, co-founder and chief revenue officer of HotSchedules. “As a result, we're always going to be at the center of change and we'll always have to deal with a degree of unpredictability. Looking forward to 2017, the technology trend line will be in lock step with the complexity trend line.”
For Fast Casual, Cantu laid out how technology can help the restaurant industry manage the challenges ahead, including wage increases, overtime regulations, labor forecasting and brand makeovers.
“What we know for sure in 2017, is that technology is no longer a nice-to-have, it's a competitive edge with your consumers and your employees,” writes Cantu. “Staying competitive, means restaurants will have to cultivate a culture of technology, engagement and collaboration and then empower their teams to use to navigate, control, optimize, plan or power through and succeed in spite of whatever the market throws your way.”
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.