1851

Most brands have come to embrace that marketing is a key component&nbsp;to the success of their business. but that&#39;s presents a problem in the fast casual space as companies try to set themselves apart from competitors, who are also employing popular marketing tactics. 
 
While the term &#39;content marketing&#39; has been buzzing for years, <a href="http://nolimitagency.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fast-casual-nick-powills-shares-how-to-set-your-marketing-apart-in-2017-10891" target="_blank" rel="nofollow" target="_blank">No Limit Agency*&#39;s</a> founder and chief brand strategist told Fast Casual that it&#39;s not going anywhere. 
 
&quot;Brands have piled content onto their websites and blogs only to have no one read it,&quot; said Powills.&nbsp;&quot;Brands like Dairy Queen are creating content positionings all over the web, some by influencers, some on Social, some on media sites and then, some on their site, too,&quot; he said to Fast Casual. &quot;Great marketers have been saying for years that a little of everything is the true silver bullet in marketing, yet, many brands fail to listen, rather choosing to put all of their eggs into one bucket. 
 
His plan is to take content further and offer targeted platforms to reach the right kind of audience with earned placements.&nbsp; 
 
And in an increasingly&nbsp;digital world, social media is a more important tool in marketing than ever because it offers a direct connection between brand and consumer. 
 
He suggests upping the engagement on your companies social media channels and using posts to encourage real human interactions. 
 
&quot;Social media will turn back into a marketer&rsquo;s dream versus a tedious task. If it doesn&rsquo;t, brands will be left asking what is the ROI of having all of this content do nothing for you.&quot;

Click <a href="https://www.fastcasual.com/blogs/standing-out-in-2017-how-to-implement-4-fresh-marketing-tips/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=fast-casual-nick-powills-shares-how-to-set-your-marketing-apart-in-2017-10891" target="_blank" rel="nofollow" target="_blank">here</a> to read the full piece. 
&nbsp;

Fast Casual: Nick Powills Shares How to Set Your Marketing Apart in 2017

1851 Franchise

How fast casual brands can compete with innovative marketing.

fast-casual-nick-powills-shares-how-to-set-your-marketing-apart-in-2017

Dog Training Elite

Dog Training Elite - Chris Bergman - Dog Training Tips - National Dog Training Education Month

2News Nevada: Dog Training Expert Provides Tips for National Dog Training Education Month

dog-training-elite-chris-bergman-expert-tips

Workout Anytime

Workout Anytime Showcases Prime Multi-Unit Growth Opportunity at MUFC 2025

workout-anytime-showcases-prime-multi-unit-growth-opportunity-at-mufc-2025

Voodoo Brewing Co.

Photo of Voodoo Brewing Co. main dishes on wood table

Voodoo Brewing Co. Shifts Focus to Food Innovation in 2025

voodoo-brewing-co-shifts-focus-to-food-innovation-in-2025

Famous Dave's

Famous Dave’s Unveils Exciting New Prototype Model for 2025

Famous Dave’s Unveils Exciting New Prototype Model for 2025, Expanding Its Reach With More Affordable, Convenient and Quality Dining Options

famous-daves-unveils-exciting-new-prototype-model-for-2025-expanding-its-reach-with-more-affordable-convenient-and-quality-dining-options

Beef 'O' Brady's

Marketplace: Beef ‘O’ Brady’s Adapts to the Growing Demand for Takeout on Game Days

beef-o-bradys-game-day-takeout-trends

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

Login

facebook

instagram

twitter

linkedin

youtube

NRA: Restaurants Focus On Enhancing In-Store Experiences To Attract Diners in 2025

nra-restaurants-focus-on-enhancing-in-store-experiences-to-attract-diners-in-2025

The Joint Chiropractic - Dr. Anthony Tran - IFA Franchisee of the Year - 1851 Franchise

The Joint Chiropractic’s Dr. Anthony Tran Named Franchisee of the Year by the IFA

joint-chiropractic-dr-anthony-tran-ifa

TruGolf - Hybrid Golf Franchise - Nexus Golf - 1851 Franchise

TruGolf Links Unveils Revolutionary Hybrid Golf Franchise Concept

trugolf-links-unveils-revolutionary-hybrid-golf-franchise-concept

Photo of a basket of chicken wings with dipping sauce and celery

RestaurantNews: Franchisees File Comprehensive Legal Complaint Against Hurricane AMT

restaurantnews-franchisees-file-comprehensive-legal-complaint-against-hurricane-amt

Hooters - Bankruptcy Chapter 11 - 1851 Franchise

Hooters Prepares for Bankruptcy Amid Financial Struggles

hooters-prepares-for-bankruptcy-amid-financial-struggles

Paris Baguette Ranks Among Top Franchises on Entrepreneur’s Franchise 500® for 2025 - 1851 Franchise

Paris Baguette Ranks Among Top Franchises on Entrepreneur’s Franchise 500® for 2025

paris-baguette-ranks-among-top-franchises-on-entrepreneurs-franchise-500-for-2025

DOJ FTC Antitrust Guidelines - Franchise News - 1851 Franchise

DOJ and FTC Issue New Antitrust Guidelines with Implications for Franchising

doj-and-ftc-issue-new-antitrust-guidelines-with-implications-for-franchising

Taco Bell Joins the Beverage Boom With New Live Más Café Concept

taco-bell-joins-the-beverage-boom-with-new-live-mas-cafe-concept

Domonique Downing - Big Frog Franchise - Fayetteville, GA - 1851 Franchise

Coca-Cola Scientist Finds Path to Autonomy with Big Frog Franchise in Fayetteville, Georgia

big-frog-franchise-fayetteville-georgia

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight featuring Ian and Dick Rydholm with gradient blue background and Sylvan logo

Ian and Dick Rydholm Celebrate 30 Years of Transforming Lives Through Sylvan Learning in El Paso, Texas

ian-and-dick-rydholm-celebrate-30-years-of-transforming-lives-through-sylvan

Florida Franchisee Reflects on Success and Growth with Sylvan Learning

florida-franchisee-reflects-on-success-and-growth-with-sylvan-learning

Military Veteran and Craft Beer Enthusiast to Bring Voodoo Brewing Co. to Toledo, Ohio

Fast Casual: Nick Powills Shares How to Set Your Marketing Apart in 2017

MORE STORIES LIKE THIS