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Franchise Deep Dive: Famous Toastery Franchise Costs, Fees, Profit and Data

The breakfast and lunch concept continues to open new restaurants alongside the ever-expanding industry.

By Jeff DwyerStaff Writer
Updated 8:08AM 05/12/23

LAST UPDATED: January 9, 2024
Famous Toastery is featured as a part of 1851Franchise's Deep Dive segments. if this brand doesn't fit what you are looking for as a prospective franchise buyer, see below for additional options. Additionally, you can connect with 1851 Growth Club at www.1851growthclub.com to be connected to other franchise opportunities.

FRANCHISE WEBSITE: https://bestbreakfastfranchise.com/
NUMBER OF LOCATIONS: 26
REPORTED COST TO GET IN: $575,500 to $999,500

Famous Toastery is a breakfast, lunch and brunch concept that was founded in Huntersville, North Carolina in 2005. The brand was created by Brian Burchill and Robert Maynard, who have been best friends since they were eight years old. They created Famous Toastery out of their love for “good times, good foods and the performing arts.” According to its website, the brand aims to make its customers feel Famous by catering to each and every guest’s specific needs.

Famous Toastery offers what it calls a “best-in-class” dining experience, and creates inclusive recipes using all-fresh ingredients. In addition to its breakfast menu, the franchise also offers a wide-array of traditional lunch options including wraps, sandwiches, burgers and more.

How Many Famous Toastery Locations Are There?

As of February 2023, there are 26 Famous Toastery locations along the East Coast and Southeast, with more on the way.

The brand began franchising in 2013, and by 2015, Famous Toastery had already opened five new locations. Now, just 10 years later, the brand has emerged as a community gathering place and is making its name in the “better breakfast” niche.

Famous Toastery is currently seeking new franchisees in places like North Carolina, South Carolina, Tennessee and Virginia.

What Is the Famous Toastery Business Model?

The breakfast, brunch and lunch industry has grown to over $11 billion, and Famous Toastery claims to fill that void and is providing its franchisees with a support system that will allow them to scale their business. As part of that, the brand says its main focus is putting its customers and food first. The brand believes it has managed to create a successful business model by putting a team effort into serving each customer that walks through its doors.

By also placing a heavy focus on serving high-quality menu items, the brand believes it has created an atmosphere that customers are excited to return to.

They also keep their startup costs relatively low to take the burden off franchise owners, allowing them the flexibility to get started. Through this model, the brand says it has been able to keep expanding Famous Toastery’s footprint in as many communities as possible. The brand’s leadership team also says it’s always looking for ways to reduce costs for its franchisees and does so by using cost-efficient décor and equipment packages, offering competitive food pricing and buying power, as well as choosing very specific real estate.

According to its website, the brand runs a “landlord-friendly restaurant model,” so landlords have the option to reach out directly to Famous Toastery to request it in their spaces.

How Much Can Famous Toastery Franchise Owners Make?

In 2021, Famous Toastery franchisees reported average gross sales of $1,316,080.

What Sort of Training Is Offered to Franchisees?

The brand’s leadership team provides an ample amount of training to get its new franchisees up and running. In addition to their hours of on-the-job and classroom training, they provide support for grand opening, site selection and lease negotiation, field operations, meetings and conventions and more.

They also provide ongoing marketing support in the form of brand awareness, marketing, research and construction.

It’s important to note, new franchisees are expected to be in their respective restaurants on a day-to-day basis, and as such, Famous Toastery is not an absentee franchise.

How Much Does It Cost to Open a Famous Toastery?

The initial investment required to begin the operation of a Famous Toastery location can range from $575,500 to $999,500. A minimum $500,000 net worth is required, as well as a liquidity requirement of $250,000. The brand also offers 50% off franchise fees for Veterans.

Ongoing Costs and Fees include:

 

  • Royalty Fee: 5%
  • Ad Royalty Fee: 1.5%

 

What Is the Franchise Fee for Famous Toastery?

The initial franchise fee to open your own Famous Toastery location is $45,000.

Who is the Leadership of Famous Toastery?

 What Helpful Articles Can I Read to Learn More About Famous Toastery?

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