Paul Davis Restoration is a leading North American brand specializing in residential and commercial property damage restoration and reconstruction following fires, floods, storms, mold, biohazards and other disasters. It is a franchise network of independently owned locations that emphasizes fast, effective response and a people-first approach.

1. What Is the Brand Overview for Paul Davis Restoration?

About the Brand

Founded in 1966 by Paul Woodall Davis as Paul W. Davis Contracting, the company pioneered insurance‑driven restoration work during a time when insurance restoration was still a niche market. Headquartered in Jacksonville, Florida, it introduced innovations like line‑item pricing, computerized estimating, thermal imaging and service guarantees. In 1969, it began franchising, launching its Owners’ School and distributing an operations manual penned by Davis himself. Today, the brand comprises over 300 franchises across the U.S. and Canada.

Mission: The brand’s mission is to empower great people to deliver best‑in‑class results.

Vision: Paul Davis Restoration’s vision is to provide extraordinary care while serving people in need.

Unique Selling Points (USPs)

  • 24/7 Emergency Response: Paul Davis is available around the clock, ensuring rapid assistance when disasters strike.
  • Comprehensive Services: The brand handles water, fire, mold, storm and biohazard damage — offering both mitigation and full reconstruction.
  • Insurance Industry Integration: Paul Davis works closely with insurance carriers, providing seamless claim support and clear documentation.
  • Certified Technicians: Teams are IICRC-certified and trained to meet industry standards.
  • Personalized Care: The brand emphasizes empathy and communication during stressful restoration processes.
  • Cutting-Edge Technology: Use of thermal imaging, electronic claims processing and detailed damage assessments ensure transparency and accuracy.

2. What Are the Franchise Opportunity Details?

Why Franchise With Paul Davis Restoration?

  • Established Brand: Franchisees join a legacy brand with nearly 60 years of experience and recognition in the restoration industry.
  • Exclusive Territories: Franchise owners are awarded protected markets to support business scalability.
  • Initial and Ongoing Training: New franchisees attend Owners’ School and benefit from continued technical and business development education.
  • National Accounts Program: Access to corporate-generated leads and insurance relationships helps drive business.
  • Proven Systems and Tools: Paul Davis provides proprietary software and operational processes for estimating, job management and client communication.
  • Supportive Culture: Franchisees benefit from a collaborative network and strong field support from dedicated regional teams.

Available Territories

Paul Davis Restoration is currently offering franchise opportunities throughout the U.S. and Canada, with hot markets in Fresno, Long Beach and Sacramento, California; Columbia-Jefferson City, Missouri; Toledo, Ohio; Eugene, Oregon; State College, Pennsylvania; Amarillo, Beaumont, El Paso, Lubbock and Midland-Odessa, Texas; and Olympia, Washington.

A map of the united states

AI-generated content may be incorrect. Investment Overview

Initial Costs: The estimated initial investment required to begin operation of a Paul Davis Restoration franchise ranges from $298,800 to $804,900. The 2025 Franchise Disclosure Document (FDD) breaks these costs down as follows:

Type of Expenditure

Min

Max

Franchise Fee

$65,000

$208,000

Real Property & Improvements

$1,800

$6,000

Marketing & Advertising

$12,000

$72,000

Equipment, Computer, Copier

$13,000

$30,000

Office Furniture

$2,000

$6,000

Branded or Compliant Vehicle

$10,000

$121,000

Equipment & Chemical Package (“Startup Kit”)

$5,000

$54,000

Training Expenses

$5,000

$7,500

Insurance

$20,500

$63,500

Phone Installation & Utility Deposits

$1,000

$2,900

Rent Deposit

$5,000

$18,000

CPA Fees (Initial Work)

$1,000

$2,200

Legal Fees (Incorporation)

$500

$1,800

Additional Funds (3 Months)

$150,000

$200,000

Initial Franchise Fee: Paul Davis Restoration charges an initial franchise fee of $0.26 per person in the population of the franchised territory. $65,000 of this fee is payable upon signing the franchise agreement, with the remainder financeable through a four-year promissory note.

The franchisor offers a 25% discount on the franchise fee for qualified military veterans and may finance up to 67% of the reduced fee for approved veteran franchisees.

Ongoing Fees: According to the 2025 FDD, Paul Davis Restoration franchisees are responsible for the following ongoing payments and fees:

Type of FeeAmount
Royalty Fee4% of gross sales/month
Guarantee Fund Contribution

0.5% of gross sales/month for first 500,000 of population (up to $25,000)

$2,000/month for each additional 100,000 above 500,000

Indemnity Fund Fee

0.1% of gross sales/month (first $2,000,000)

0.08% of gross sales/month ($2,000,001 - $4,000,000)

0.06% of gross sales/month ($4,000,001 - $8,000,000)
0.04% of gross sales/month ($8,000,001 or greater)

Computer Software Support Fee$75/month
Call Center Fee

Lead Dispatch: $38 - $70/month

AnswerNet: $50/month + $1.10 per call + $0.02 per minute

ProAssist/Engage$50/month
Joint Quality Business Review$50/month
Verisk Xactimate Software License Fee$105 - $149 per license/month
Microsoft 365 Software License Fee$Varies/month
Mitigate Software$100 per account/month
Common Software Fee (RMS)$525/month (primary office)
$300/month (secondary office)

ROI Potential: According to the 2025 FDD, the 223 Paul Davis Restoration franchises in the U.S. that were operational for the entirety of FY 2024 reported the following gross sales:

Operating For

# of Franchises

Average

Median

At Least 2 Years

183

$6,006,779

$3,976,094

Less Than 2 Years

45

$1,765,113

$1,006,593

3. What Franchisee Support Does Paul Davis Restoration Provide?

Training Programs

Paul Davis provides franchisees with comprehensive training beginning with Owners’ School, a multiweek program that combines classroom instruction with hands-on experience. The training covers technical restoration skills, business operations, leadership development and customer service. Ongoing education is also available through regional meetings, online modules and advanced specialty courses to support continued growth and operational excellence.

Operational Support

Franchisees receive extensive support from both the corporate team and regional business consultants. This includes help with business planning, marketing, hiring, customer acquisition and financial management. Field coaches offer on-the-ground assistance, while the brand also supports franchisees in navigating insurance relationships, maintaining compliance and ensuring quality across all services.

Technology and Tools

Paul Davis equips franchisees with proprietary software and systems designed to streamline job management and improve efficiency. These tools include estimating platforms, electronic claims processing, customer relationship management software and mobile apps for field teams. Advanced technology such as thermal imaging and moisture detection also supports accurate assessments and consistent, high-quality service.

4. What Are the Franchise Requirements for Paul Davis Restoration?

Eligibility Criteria

Paul Davis Restoration does not stipulate any financial qualifications or experience requirements for its franchisees. Rather, the brand is seeking passionate people who love their work, their teams and the communities they serve. The “perfect candidates” include previous business owners, motivated millennials, corporate leaders and other power partners.

Operational Commitments

Paul Davis franchise ownership typically requires full-time involvement, particularly during the launch and early growth phases, with the brand offering a dedicated Franchise Launch program to help new owners get up and running quickly. 

Owners are expected to function as business leaders, overseeing planning, staffing, marketing and local insurance relationships. However, the model is flexible enough to accommodate semi-absentee ownership, as long as franchisees build a qualified management team to handle day-to-day operations. With robust training, ongoing support and proven systems, Paul Davis enables owners to scale their businesses while tailoring their involvement to match their long-term goals.

Funding Assistance

Paul Davis Restoration offers an in-house financing option ($65,000 or 50% of the franchise fee at the agreement signing, with the rest financeable through a four-year promissory note) to help eligible candidates bridge the upfront capital gap.

5. Are There Franchisee Success Stories?

“We’ve grown our company from a $2 million a year in revenue company to last year, $16 million. It’s all about the people on our team.”

Darren Impson, Franchise Owner — Tampa, Florida

6. What Is the Market Potential for Damage Restoration?

The U.S. damage restoration industry has grown steadily in recent years, driven by rising frequency and intensity of natural disasters. In 2025, the U.S. market is projected at approximately $7.2 billion, with a CAGR of about 4.5% from 2020 to 2025. Analysts expect continued expansion, buoyed by increasing climate-driven events such as wildfires, floods and severe storms, as well as growing demand for mold remediation, fire damage restoration and water extraction services.

Competitor Analysis

Paul Davis stands out in the restoration industry with nearly six decades of experience, a strong reputation for quality and close integration with national insurance providers. The brand offers 24/7 emergency response, advanced job management technology and certified technicians trained to industry standards. Franchisees benefit from a proven business model, low royalty structure and comprehensive operational support. Its culture of service and innovation continues to drive growth and national recognition.

Competitors include Servpro, PuroClean, Rainbow International Restoration, Restoration1, 911 Restoration and Steamatic.

7. What Is the Application Process for Paul Davis Restoration Franchisees?

  1. Initial Inquiry and Information Gathering: Prospective franchisees begin by submitting an inquiry through the Paul Davis website. They receive details about the brand, investment requirements and Franchise Disclosure Document (FDD).
  2. Meet‑the‑Team Day: Candidates are invited to a “meet‑the‑team” event—an opportunity to connect with corporate leaders, ask questions, and gain deeper insight into the brand’s culture and expectations.
  3. Review Investment Requirements: Applicants review the full breakdown of startup costs, including franchise fees, equipment, working capital, royalties and territory exclusivity.
  4. Approval and Signing: Once approved, candidates sign franchise agreements and prepare for financing and launch logistics.
  5. Franchise Launch Program: New owners enter the Paul Davis Franchise Launch program — a structured support system designed to streamline startup. This includes help with site selection, setup, staffing, pre-opening marketing and initial operations.
  6. Training and Onboarding: Franchisees complete hands-on and classroom training through their Launch program, preparing them to manage both business and technical aspects of restoration operations.
  7. Grand Opening and Ongoing Support: With site, staff, and marketing in place, franchisees launch operations. They continue receiving support through regional business consultants, marketing guidance and ongoing technical and operational training.

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Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. 

All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

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Jeff Dwyer

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Jeff Dwyer

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