FranX | Don't Buy a Franchise, Invest in Bitcoin and GameStop

The Next McDonald's (Big Idea)

Blockchain, Bitcoin, and Franchising… Disruption is Coming!

How exactly this disruption will plays out, no one knows, but it’s coming.

To put things in context:

Web 1.0: Static web pages published by a few content creators with data stored on isolated computer servers. Consumer use limited to consuming/reading information.

Web 2.0: Interoperability and usability of web pages and social media. The rise of the social web. Consumers became content creators.

Web 3.0: The decentralized, artificial intelligence, blockchain. Content accessible everywhere and through every device.

Now, we all know the impact that Web 1.0 and 2.0 had on, well, just about everything.

But early on, many people, including Nobel Prize-winning economist Paul Krugman, predicted the internet would be no more impactful than the fax machine.

Turns out, the internet was bigger than the fax machine.

Web 3.0 will be even bigger. Massive disruption is coming, and it will be driven by the potential of a decentralized, always-on, encrypted wall of computing power that no-one controls — blockchain technology. 

Bitcoin is only one element of Blockchain technology and represents the disruption of central banks and bankers. But blockchain technology is much bigger than currency; it's an advancement that will disrupt everything from payment systems to IPOs to banking and every aspect of business. It will also disrupt how we do business and give rise to decentralized autonomous organizations. Imagine a Facebook or Twitter that is uncensorable and is not controlled by any one company but, rather, is controlled by the people?

The change is coming. So should you buy Bitcoin instead of a franchise? Check out this week’s bottom thoughts.

News You Can (Actually) Use

$1.9 trillion isn’t just for the founders of Amazon — what the new stimulus bill means for restaurants

The bill’s stimulus checks, small business grants, increased minimum wages and vaccination support could help the foodservice industry recover.

Get me in that damn restaurant. I’m hungry!

Restaurants Brace For Post-Pandemic Pent-up Demand.

Franchisees Kicking Ass: The Franchisee Is King

The Great Franchisee: Carrie and Casey Williams, BIGGBY® COFFEE, Independence, KY

After building careers in education and marketing, respectively, Carrie and Casey Williams are changing course, adding Business Owners to their resumes as the newest franchise owners with BIGGBY® COFFEE, the 240-plus-location gourmet coffee franchise that is rapidly expanding in markets across the country.

Carrie had been working as an elementary teacher in Kenton County, Kentucky for 13 years when she found herself itching to make a change. At the same time, Casey was taking a business leadership class, where he was introduced to the Cincinnati/Northern Kentucky area representative for BIGGBY® COFFEE, Shanna Novosel. Novosel introduced the Williamses to the brand, and they quickly fell in love.

The Williams’ BIGGBY location — the first in Independence, Kentucky — opened in February, and they are already using the location as a way to give back to the community, using proceeds to donate to causes like the Family Resource Center at Summit View Academy.

Yo Broker, Sell My Franchise

Some categories that are worthy of note:

Here are some of the Best Home-Based, Fast Food, and Art Franchises to Buy in 2021.

The Bottom Thoughts

Deal value. Deal value. Deal value.

What is the value of a deal?

If you were to have invested what you would spend on opening a franchise into Bitcoin or GameStop, you might be filthy rich by now.

And that’s the problem.

Remember when our grandmothers would sit us down and say, “there are no get-rich-quick schemes?” Well, that has changed thanks to these lotto scenarios.

But, when kids went out and took out bank loans to buy up the GME, and then it tanked, they panicked. BIG TIME. And, then just like most things in life, it went back up (north of $3 bills this week). Lesson? Patience — and wealth — takes time.

So a franchise empire still seems a lot safer of a bet than a jump at something else, especially if you match the profile of a franchisee.