Growth Club
1851 Growth Club
FranX | Google Analytics and the Predictability of Lead Generation for Franchisors
Before there was a lead, there was a visit. Before there was a visit, there was a franchise education moment. How can you add predictability to your lead outcomes.
Everyone wants to chase leads, but it's smart to first understand the areas of opportunity within your pipeline and funnel. In this episode of FranX, Mainland* CEO Nick Powills discusses the predictability of lead generation and offers insights into what you can do from a Google Analytics standpoint to establish a game plan for expansion.
Watch the full video here on YouTube.
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*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.
