Franchisor Stories
Why is Get Up And Go Kayaking catching the wave of franchise interest, and does its innovative model hold water in a sea of outdoor activity opportunities?
Get Up And Go Kayaking has quickly paddled to the forefront of outdoor adventure franchises. Recognized for its 100% clear kayak tours that offer unique experiences through scenic waterways, this brand aims to combine the thrill of exploration with environmental stewardship. Its rapid ascent in the franchising world has been powered by a compelling blend of innovative ideas and organic social media traction.
Justin Buzzi launched Get Up And Go Kayaking to tap into the growing demand for clear kayak tours, aiming to offer professional services that could captivate customers and potentially go viral in every market. Within a year of inception, the business showed promising growth, necessitating expansion to meet the surging interest and waiting list of customers.
Toward the end of 2017, the brand started going viral on Facebook and Instagram as people shared videos of their clear kayak rides. Buzzi decided to franchise the concept not long after.
Today, Get Up And Go Kayaking features 25 locations in Florida, Texas and Tennessee and has over 300 million views on social media. The brand was recently rated No. 33 on Entrepreneur Magazine’s "Top New & Emerging Franchises" in 2023.
The Get Up And Go Kayaking business model emphasizes sustainability, unique outdoor experiences and conservation awareness. With a growing interest in ecotourism and adventure travel, clear kayak tours provide a unique way for people to explore nature and see the world from a new perspective. They also offer a low-impact and sustainable way to enjoy the outdoors, which is becoming increasingly important to consumers.
Franchisees are responsible for the operation of a 100% clear kayak tour business. They can start as their own tour guide or hire other tour guides.
Since the business model is fairly simple and overhead costs are lower than a brick-and-mortar concept, Get Up And Go Kayaking claims to boast a strong return on investment in comparison to the rest of the outdoor activities and adventures industry.
Get Up And Go Kayaking does not have any public financial performance representations. Reach out to the team to read the brand’s official Franchise Disclosure Document to learn more.
The estimated total investment necessary to start the operation of a Get Up And Go Kayaking location ranges from $55,000 to $99,000.
The Get Up And Go Kayaking franchise fee is $30,000.
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