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Home Clean Heroes’ Business Model Provides a Great Franchise Opportunity for Veterans

How residential cleaning service franchise Home Clean Heroes leverages its established systems to attract veterans to its franchise offering

By Madeline LenaStaff Writer
SPONSORED 10:41 PM • 12/19/18

As residential cleaning service franchise Home Clean Heroes continues rolling out its offering in its home state of Virginia and beyond, the brand is seeking franchisees with an interest in following a proven model to create a stable and profitable future. With the support of parent company Buzz Franchise Brands’ seasoned leadership and ample experience, Home Clean Heroes is an alluring opportunity to anyone, but the brand’s structured business operations that bring strong staying power to a $6 billion industry are particularly well-suited for veterans interested in buying a franchise.

“We have put together something where you can come out of the military and step into a business structured to succeed,” said VP of Franchise Development Walter Ewell. A savvy industry executive with over four decades of experience, Ewell explained that veterans tend to thrive in franchise systems due to their attention to detail, procedure-oriented mindset and ability to respond to processes. The brand’s emphasis on comprehensive support and systems makes it an ideal business ownership opportunity for veterans.

Home Clean Heroes’ company headquarters is located in Virginia Beach, Virginia, a city that Ewell characterized as having “deep military roots.” Ewell described his team’s efforts to recruit veterans locally, noting that the brand is a part of the VetFran program, which gives veterans a $5,000 discount on Home Clean Heroes’ $25,000 initial franchise fee.

Perhaps the most significant benefit the Home Clean Heroes franchise opportunity gives veterans is the chance to make an easy transition from military life into business ownership through support systems in every aspect of the business. “We have systems in place to aggressively recruit customers, from digital marketing to direct mail campaigns, that are all managed at the corporate level so franchisees aren’t overwhelmed and can focus on local marketing and running the business,” Ewell said.

“Another advantage, from my perspective, is our automated training program for Home Clean Heroes service providers,” Ewell said, noting the extensive training with real-life application resonates with a veteran audience. “Our six-module online grime-fighter training program walks cleaning specialists through a step-by-step explanation and how-to of our services before they ever enter the field.”

Home Clean Heroes created, developed and perfected its year-round service offering on company time before turning to the franchise model. The company now hosts an extensive new franchisee training program at the corporate office at its first territory in Virginia Beach. “We distinguish ourselves because the service we provide is consistent,” Ewell said. “We are committed to delivering exactly what our customers want time and time again,” he added.

Ewell also mentioned that Home Clean Heroes’ commitment to acting in the best interest of its franchisees falls in line with the military ideology of support. From customer scheduling systems that optimize service routes to bulk purchases that aim to provide discounts where possible, these little details fuel the brand’s customizable and recurring service model, its key differentiator from its competitors. “What this means for the veteran franchisee and investor is that we have worked out all of the kinks, to minimize the early struggles,” Ewell noted.

Home Clean Heroes’ tested model and strategic development plan bring stability and resources to its franchise offering. By responding to the need for a simplified, modernized and flexible home cleaning service, Home Clean Heroes’ dedication to personalized service has proved lucrative for veterans willing to be attentive and put in effort. Based on their shared values and strength of offering, the brand continues to target heroes for opportunities to become Home Clean Heroes.

For more information on franchise opportunities with Home Clean Heroes, visit https://www.homecleanheroesfranchise.com.

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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