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Home Clean Heroes Closes Out Q2 with Impressive Customer and Revenue Growth

The fast-growing residential cleaning brand is showing serious promise as a valuable franchising opportunity and making moves to capitalize on a booming industry.

By Katie Porter1851 Franchise Contributor
SPONSOREDUpdated 4:16PM 07/18/22

Home Clean Heroesthe residential cleaning franchise with 10 franchisees across five states, had a busy first half of 2022 full of impressive accolades. The brand celebrated its fifth anniversary, new franchise signings and openings, customer and revenue growth, new partnerships and prestigious honors in the franchising community. It was also recognized on Entrepreneur Magazine’s Top New and Emerging Franchises in 2022 list that came out in April. 

Home Clean Heroes has continued its national expansion, establishing a strong footprint in Houston, Texas, with the new opening of a West Houston location and an additional signing in Houston North.

The company has also continued to grow its customer base by 71% year-to-date and 47% in Q2 alone. Revenue growth has also been increasing impressively for Home Clean Heroes, up 88% year-to-date and 78% for Q2. 

The brand recently launched its Heroes First Initiative, a partnership with the First Responders Children’s Foundation, a philanthropic organization supporting first responders. Home Clean Heroes is participating in a franchisee/franchisor matching contribution — $1 of every recurring or one-time service fee collected will be donated to first responder families and aid with financial hardships for those who have suffered tragic circumstances or death in the line of duty.

The initiative, announced in January, has already raised over $8,000 donated to the First Responders Children’s Foundation. Over 60% of that money was raised in Q2, due to the increase in customer growth and awareness of the cause. 

These numbers reflect the record revenue months many Home Clean Heroes franchisees have experienced this year due to the booming industry. According to IBIS World, the proven pandemic-resistant cleaning industry is estimated to be worth $6 billion. This segment provides enormous growth opportunities for new franchise owners looking to get their business off the ground or for expansion. 

The corporate team is ready to aid new franchise owners on a path to joining their success. Parent franchisor Buzz Franchise Brands recently hired Chris Davenport as vice president of franchise development, and he will be spearheading the efforts to scale Home Clean Heroes and capitalize on the opportunities present within the space.

“The ideal Home Clean Heroes franchisee needs to be willing to follow a process,” said Home Clean Heroes president Joe Delatte. “We’ve put in the time to build this business model, and without a doubt, the franchisees that are most successful are the ones that follow the system. Our hiring, training and retention tools are a great example of how we can provide franchisees with the necessary resources to grow the right way and achieve their dream of business ownership, regardless of any challenges that may come up.”

Home Clean Heroes aims to award 10 franchise locations in 2022 and is targeting markets such as Denver, Colorado and Houston, Texas where demand is high to make it happen. Currently, the brand is offering a summer signing incentive worth up to  $30,000 for new franchisees who commit between now and September 5, 2022.

The startup costs for a Home Clean Heroes single-unit franchise range from $76,902 to $100,851. To learn more about franchising with Home Clean Heroes, visit

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.