Hounds Town USA Has Strong Growth Momentum in 2019 With New Multi-unit Deals in Detroit, Orlando and Philadelphia

What started as a small brand 20 years ago in Long Island, New York has in recent years emerged as a challenger brand in the doggie daycare segment. Hounds Town USA began actively franchising in 2015, and now, with nine open units and 14 in development, the brand is well on its way to achieving its original goal of 30 open units in the next five years, now aiming for 25 to 30 open units by the end of 2020.

Jackie Bondanza, President of Hounds Town USA, said that the brand came into 2019 with the goal of opening an additional eight to 12 units. But, with the recent three-unit deals in Detroit, Orlando and Philadelphia, she and Hounds Town USA CEO and Founder Mike Gould decided to increase that goal.

“We’ve reconfigured our goals with the new influx of signings and we strongly believe Hounds Town USA will end the year with closer to 18 to 20 units,” said Bondanza. “This past year alone we’ve been seeing a fantastic increase in multi-unit deals. It’s definitely a strong start to developing in new markets.”

According to Bondanza, the growing momentum of the brand is through a detailed planning effort through its partnership with RainTree Franchise Sales.

“We needed to partner with the right sales team that knows how to help and attract the right candidates necessary for new markets and individuals who are looking to get involved in an opportunity on the ground floor,” said Bondanza. “We’ve been partnering with business-minded franchisees who are entrepreneurial in the greatest sense as they are ready to pursue ownership with an emerging brand and are excited to grow with Hounds Town USA.”

Bondanza stated that the company has devoted more time with RainTree in order to invest in more capital and expand beyond the New York area where the brand is already well known.

In fact, she said that in the past year, Hounds Town USA franchise development has seen more prospects sign for multi-unit deals than ever before.

“The business is a scalable model and there is great value in opening multiple units with Hounds Town USA,” said Bondanza. “We are about one-third the cost of our competitors, and we offer territory exclusivity. Our franchisees have a greater chance of capitalizing on their markets with these strategies and projections in place. We specifically work with our partners to make them successful in a new region, transforming a single business into a mini empire.”

The company most recently signed three-unit deals for both Orlando, Detroit and Philadelphia, which all have clear development schedules and are slated to open their first locations later this year.

“Over the last 10 years, Detroit has made one of the most incredible comebacks, and it’s so exciting,” said Pete Mourad, Hounds Town USA Detroit multi-unit franchisee. “With a steadily growing economy and a culture of real hometown pride coming back, it’s a great space to be in. And there’s such a love of dogs in the city. I’m confident that Hounds Town USA will be successful here.”

Similarly, Shaun and Paige Allen, who recently signed a three-unit deal to bring Hounds Town USA to Florida, feel that the brand will immediately be embraced by pet owners.

“Most facilities here are mom-and-pop, and a lot of them are at capacity, so there’s an opportunity for a new player,” said Shaun. “Because of the business model that Jackie and Mike have created, we know we have the support behind us to grow this brand and make a significant impact in the communities we will serve. There are plenty of competitors here, but they aren’t operated like Hounds Town USA.”

In addition to the multi-unit deals that are moving the brand forward with force, Hounds Town USA recently opened another two New York locations in Garden City and Hicksville. Both stores opened in April and have been exceeding expectations and monthly sales goals already, according to Bondanza, who also noted that brand awareness has helped them grow significantly in their markets.

“We aim to adhere to our existing and future partners’ personal and professional visions while encouraging them to develop with Hounds Town USA,” said Bondanza. “We are continuing to look for candidates who see value in the scalability of our business model and we encourage multi-unit deals in the new markets we aim to enter by the end of 2019. Our belief is that first-to-market franchisees will be the strongest in their territories, and they are incredible assets to Hounds Town USA.”

Hounds Town USA looks to continue its incredible momentum throughout 2019 and is currently seeking three- and five-unit franchisees. The initial investment for a single-unit Hounds Town USA franchise ranges from $264,000 to $423,000 with a franchise fee of $45,000. The brand provides a multi-unit discount for a three-unit deal in which the combined franchise fee is $90,000. To learn more about franchising opportunities with Hounds Town USA, visit https://www.houndstownfranchise.com/.