JDog Brands INFO
Why JDog Brands
JDog Brands’ two franchise concepts, JDog Junk Removal & Hauling and JDog Carpet Cleaning & Floor Care, stand out in the franchising world due to their unique, veteran-focused business models. For America’s 19 million military veterans, the transition to civilian life can be challenging, especially when it comes to work. Jerry Flanagan, JDog’s co-founder and a veteran himself, designed his company specifically to provide lucrative work opportunities that align with the skills, needs and values of veterans.
JDog launched its junk removal franchise opportunity in 2012 and quickly became one of the most popular franchise investments among veterans. This also proved to be a valuable consumer differentiator, as customers quickly came to appreciate JDog’s diligent work ethic and reliability. In 2019, when Flanagan decided to expand JDog Brands with a new franchise concept, he found that carpet cleaning was a perfect, recession-resistant companion to junk removal.
Now, since JDog Brands encapsulates both a carpet cleaning and a junk removal concept, franchisees can benefit from both cross-promotional referrals and increased brand awareness across markets. The JDog Brands business models are service-based and flexible, requiring no brick-and-mortar space and minimal overhead costs. That ease of operations allows JDog to work with franchise owners from virtually any military background, so long as they demonstrate an alignment with JDog’s core values of respect, integrity and trust.
While 2020 brought a series of challenges for businesses across nearly every segment, JDog proved to be uniquely well-positioned and pandemic-resident. As a result, JDog Brands have signed an impressive 50 units so far in 2021, including both JDog Junk Removal & Hauling and JDog Carpet Cleaning & Floor Care. Additionally, several existing owners have continued to expand their portfolio with new territories.
Looking ahead, the emerging brand is preparing to build on its momentum and strong customer loyalty, with a goal of opening 20 new locations by the end of 2021. JDog is actively seeking qualified franchisees to open franchise territories in markets across the country, starting with New York, New Jersey, Ohio, Georgia and Pennsylvania.
Why This Industry?
The home services industry is an evergreen category that has traditionally proven to be resistant to downturns in the economy. Both residential and commercial property owners will always need to keep up with their spaces, and both junk removal and carpet cleaning are specialized services that are difficult for individuals to do on their own and can not be automated by technology.
Last year, the COVID-19 pandemic created a boom in the home services industry, which is why both the $10 billion junk removal segment and the $5 billion carpet cleaning industry are thriving. Now, savvy entrepreneurs are starting to take notice. In fact, the home services franchise category made up nearly 25% of all franchise inquiries in Q4 of 2020 — up nearly 50% from Q4 in 2019 — according to Franchise Insights. On the commercial side, as the economy recovers post-pandemic and the demand increases rapidly for a wide range of industries, the demand for commercial junk removal and floor care services is set to grow accordingly.
How Much Does It Cost?
The total investment necessary to begin operation of a JDog Junk Removal & Hauling ranges from $30,00 to $110,000, including a $35,000 franchise fee. This puts JDog Junk Removal & Hauling on the low-end of the medium level investment in franchising.
The total investment necessary to begin operation of a JDog Carpet Cleaning & Floor Care ranges from $37,909 to $169,947, including a $10,000-$25,000 franchise fee. This puts JDog JDog Carpet Cleaning & Floor Care on the low-end of the medium level investment in franchising.