Franchise News
KFC and Beyond Meat Test New Finger Lickin' Fake Chicken
Could this fried chicken chain be the new go-to spot for vegans?
Kentucky Fried Chicken has opened its doors to a market that few expected––vegans. According to QSR, KFC is planning to debut its first plant-based chicken with Beyond Meat on August 27 in Atlanta, Georgia.
Beyond Meat has been on a roll lately, partnering with some of the most popular chains in the QSR industry––Subway, Dunkin’ and Tim Hortons have all recently added meat-free options to their menus. What makes this partnership so special for both KFC and Beyond Meat? KFC is the “first national U.S. quick service restaurant to introduce a plant-based chicken, in partnership with Beyond Meat,” said QSR.
“KFC Beyond Fried Chicken is so delicious, our customers will find it difficult to tell that it’s plant-based,” said KFC president and Chief Concept Officer Kevin Hochman, according to QSR. “I think we’ve all heard ‘it tastes like chicken’––well our customers are going to be amazed and say ‘it tastes like Kentucky Fried Chicken.’”
Plant-based options have been a recent trend in the restaurant industry and KFC is doing its part to keep up with its customers’ cravings. The plant-based revolution doesn’t seem to be slowing down anytime soon thanks to the rise in chains jumping on the meatless bandwagon.
Popeyes, Chick-fil-A––where you at?
To read the full article on QSR, click here.
Kentucky Fried Chicken has opened its doors to a market that few expected––vegans. According to QSR, KFC is planning to debut its first plant-based chicken with Beyond Meat on August 27 in Atlanta, Georgia.
Beyond Meat has been on a roll lately, partnering with some of the most popular chains in the QSR industry––Subway, Dunkin’ and Tim Hortons have all recently added meat-free options to their menus. What makes this partnership so special for both KFC and Beyond Meat? KFC is the “first national U.S. quick service restaurant to introduce a plant-based chicken, in partnership with Beyond Meat,” said QSR.
“KFC Beyond Fried Chicken is so delicious, our customers will find it difficult to tell that it’s plant-based,” said KFC president and Chief Concept Officer Kevin Hochman, according to QSR. “I think we’ve all heard ‘it tastes like chicken’––well our customers are going to be amazed and say ‘it tastes like Kentucky Fried Chicken.’”
Plant-based options have been a recent trend in the restaurant industry and KFC is doing its part to keep up with its customers’ cravings. The plant-based revolution doesn’t seem to be slowing down anytime soon thanks to the rise in chains jumping on the meatless bandwagon.
Popeyes, Chick-fil-A––where you at?
To read the full article on QSR, click here.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
