Kitchen Wise INFO
About Kitchen Wise
Kitchen Wise is a fast-growing home-services franchise that helps people organize and declutter their homes by making their kitchens, pantries and bathrooms more intelligent, efficient and elegant. Multi-brand franchisor Premium Service Brands acquired Kitchen Wise in September 2019, recognizing the emerging franchise as a strong brand with a great business model and immense growth potential. Leveraging PSB’s unparalleled franchise-support systems, including resources for technology, marketing, customer service and much more, Kitchen Wise is quickly fulfilling that potential, partnering with talented and ambitious franchisees in markets across the U.S.
Why This Industry?
American homeowners spent a whopping $383.3 billion on home improvement projects in 2017, making the industry 38% larger than full-service restaurants, 55% larger than clothing stores, and an astounding 154% larger than department stores. And according to The National Association of Realtors, kitchens are the most popular rooms for home renovations. But for many Americans a traditional rehab is out of their price range. Kitchen Wise solves that problem by providing strategic upgrades that transform kitchens without any construction or demolition, dramatically reducing the cost of upgrades. The average kitchen renovation is around $20,000 to $40,000, but the average Kitchen Wise project is only $3,500. That approach has opened up the renovation market to a vast new pool of potential clients — a pool that only Kitchen Wise is uniquely equipped to service.
People are more invested in their homes than ever before. The COVID-19 crisis changed the way people live — and work — in their homes, and those changes will not soon be reversed. People are spending more time at home, and they want their homes to be more comfortable, more functional and more attractive.
Kitchen Wise has pioneered a new method for providing high-quality and inexpensive home upgrades, and it is quickly becoming one of the most sought-after service providers in the industry. And for ambitious franchisees, Kitchen Wise still offers plenty of room for growth, with a range of available territories all across the country.
The initial investment to franchise with Kitchen Wise ranges from $101,875 to $144,000 including a $65,000 franchise fee.
CEO & Founder, Premium Service Brands: Paul Flick
Chief Development Officer, Premium Service Brands: Iric Wexler
SVP of Franchise Development, Premium Service Brands: Luke Schulte
VP of Marketing, Premium Service Brands: Samantha Lin
VP of Operations, Premium Service Brands: David Raymond
VP of Brand Performance, Premium Service Brands: Dave Rychley
VP of Insight Business Solutions Contact Center, Premium Service Brands: Tracey Felts
Director of Marketing, Premium Service Brands: Courtney Spain
Kitchen Wise Brand Lead: Brit Roberts