LIME Painting Targets Texas’ Strong Labor Market and High-End Real Estate for Growth
LIME Painting consistently aims to raise the bar of the home improvement industry one home at a time. Instead of following the status quo of hiring specialized contractors, LIME Painting has differentiated itself within the industry by creating a holistic model for its high-end property clientele, offering quality painting, restoration solutions, custom coatings and everything in between. Now, the company is looking to expand its professional services to the affluent homes of Texas.
According to founder and CEO Nick Lopez, the state of Texas has been identified as a key market for the LIME franchise due to its strong labor market, abundance of high-end and custom homes and lack of competition within the high-end painting segment.
The luxury home improvement concept is looking to award up to five locations in Houston, three in Dallas, two in Fort Worth, one in San Antonio and two in Austin. With a collective total of more than 60,000 $1 million homes, the Texas metropolitan territories are ideal for LIME’s niche demographic, which comprises the top 5% of each market’s residential and commercial real estate owners.
“Texas features a labor market with an abundance of painters and subcontractors,” said Lopez. “The workforce and real estate market in the larger metropolitan areas of Texas provides the perfect environment for our differentiated business model.”
As opposed to the outdated “Superman Model” in which a one-man operator is responsible for wearing all of the hats of a painting company with a limited amount of resources, LIME franchises through an owner-operator or semi-absentee advisor model in which each job is allocated to a network of local subcontractors capable of taking an extensive scope of work and completing it efficiently and on-budget.
“The business-friendly environment of Texas will ensure that clients never have to worry about becoming ‘hands-on’ customers,” said Lopez. “LIME’s turnkey approach provides our clients with clear and concise communication as we manage the entire process from start to finish. At LIME, we pride ourselves on assessing, advising and auditing all aspects of our painting company, making it an overall seamless process for customer and operator alike.”
LIME Painting franchise owners require no painting experience, but should instead be entrepreneurially-minded and business-focused in order to become a successful and collaborative leader. Ideal franchisees will be able to oversee a network of contractors, lead training sessions and build a team of salespeople to exceed customer expectations.
The company’s proprietary LIMEWare technology platform assists franchisees in all aspects of the business from sales to client management, permitting operators to focus on mastering the details of the proven system. This assistance, along with LIME Painting’s low cost of entry and unparalleled 15 potential revenue streams, bolsters the strength of its franchise opportunity. According to Lopez, the brand’s business model is centered on assuring freedom and flexibility for the franchisee while providing valuable resources and knowledge to its customers.
"Within the painting and home restoration segment of the home improvement industry, we offer a highly differentiated service that does not exist virtually anywhere else in the market,” said Lopez. “The luxury painting market in Texas and beyond is an underserved, almost exclusive market for our franchise owners.”
In addition to saving the customer countless hours by offering custom solutions for a wide range of services with only one provider, the LIME Painting business model incorporates the added value of one-on-one consultation with experts, allowing clients to make an educated decision about their home from a contracting standpoint.
This educational system is an example of LIME’s value-based, people-over-profit attitude. Lopez is excited to bring this holistic service to the communities within the metropolitan areas of Texas and is confident that its core values of Love, Integrity, Mission and Excellence (LIME) will translate to success for franchisees.
With a ramp-up time of 30 to 90 days, LIME Painting franchise owners can start their business for less than $90,000 with a $45,000 franchise fee. LIME is seeking franchisees in California with $50,000 in liquid capital, a net worth of $150,000 and a 650 or higher credit score. Multi-unit incentives are also available.
For more information, visit https://limepaintingfranchise.com/