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The infamous social media &ldquo;<a href="https://1851franchise.com/popeyes-chicken-sandwich-has-started-serious-twitter-beef--2710776#franbuzz" style="text-decoration-line:none" target="_blank">chicken wars</a>&rdquo; of 2019 could have a new, sunglasses-wearing sauce-slinging competitor in the mix: Guy Fieri. In partnership with Robert Earl of Planet Hollywood, celebrity chef Guy Fieri opened the aptly named &ldquo;<a href="https://chickenguy.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mayor-of-flavortown-guy-fieri-launches-latest-restaurant-concept-now-poised-for-franchising-2710800" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Chicken Guy!</a>&rdquo; in mid-2018. The chicken-and-sauce-focused Chicken Guy! flagship store is located in Disney Springs of Lake Buena Vista, Florida and has proven to be wildly popular among the crowds of tourists that come through the area every year. A second location on the way at Miami&rsquo;s Aventura Mall <a href="https://www.qsrmagazine.com/exclusives/guy-fieri-s-chicken-joint-gears-growth?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mayor-of-flavortown-guy-fieri-launches-latest-restaurant-concept-now-poised-for-franchising-2710800" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">according to QSR Magazine</a>.&nbsp;

While not all of Fieri&rsquo;s culinary ventures <a href="https://www.nytimes.com/2012/11/14/dining/reviews/restaurant-review-guys-american-kitchen-bar-in-times-square.html?mtrref=www.google.com&amp%3Bgwh=75F4EB1A8F7B3BC0C746A1EC62DCD831&amp%3Bgwt=pay&amp%3BassetType=REGIWALL&utm_source=1851franchise.com&utm_medium=article&utm_campaign=mayor-of-flavortown-guy-fieri-launches-latest-restaurant-concept-now-poised-for-franchising-2710800" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">have received rave reviews</a>, Chicken Guy! seems to have hit the sweet spot for the lovable, <a href="https://www.nytimes.com/2012/11/14/dining/reviews/restaurant-review-guys-american-kitchen-bar-in-times-square.html?mtrref=www.google.com&amp%3Bgwh=75F4EB1A8F7B3BC0C746A1EC62DCD831&amp%3Bgwt=pay&amp%3BassetType=REGIWALL&utm_source=1851franchise.com&utm_medium=article&utm_campaign=mayor-of-flavortown-guy-fieri-launches-latest-restaurant-concept-now-poised-for-franchising-2710800" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">flame-shirt wearing</a> Food Network personality.&nbsp;

In addition to the two Florida locations, Earl and Fieri are on the cusp of a large-scale expansion. The business partners are looking to entertainment spaces first, including FedEx Field, the Washington Redskins&rsquo; stadium and Levi&rsquo;s Stadium, the home of the San Francisco 49ers.

The business of Chicken Guy! isn&rsquo;t all bleach blonde tips and in-your-face attitude. In spite of their rock-and-roll aesthetic, the restaurateurs plan to be very discerning when it comes to franchising.&nbsp; &ldquo;We want to build out a few locations geographically in Florida first. We are looking for franchisees who have a lot of local knowledge and who are well-funded. Ideally, they will have been in the hospitality business before. We want franchises in places that are geographically sensible,&rdquo; said Earl in a statement <a href="https://www.qsrmagazine.com/exclusives/guy-fieri-s-chicken-joint-gears-growth?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mayor-of-flavortown-guy-fieri-launches-latest-restaurant-concept-now-poised-for-franchising-2710800" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">reported by QSR</a>.&nbsp;

Read the full story <a href="https://www.qsrmagazine.com/exclusives/guy-fieri-s-chicken-joint-gears-growth?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mayor-of-flavortown-guy-fieri-launches-latest-restaurant-concept-now-poised-for-franchising-2710800" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here.</a>

Mayor of Flavortown Guy Fieri Launches Latest Restaurant Concept, Now Poised for Franchising

1851 Franchise

The unique quick-service chicken chain features pickle-brined chicken tenders and 20-plus sauces crafted by the master himself, who intends to start recruiting franchisees soon. 

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Children's Lighthouse

Children’s Lighthouse Ramps Up Growth in First Half of 2025 With Strategic Expansions, Franchise Signings, and New Headquarters

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Right at Home

Right at Home® Named a 2025 Top Franchise Brand for Multi-Unit Owners by Entrepreneur Magazine

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Dog Training Elite

Dog Training Elite -Tips-to-Ease-Dog Anxiety-for-4th of July- July-2025

Dog Training Elite Shares Tips To Ease Dog Anxiety for 4th of July

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Melting Pot

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Lexington Herald Leader: This Restaurant Chain Eyes a Return to Lexington After 10 Years

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Keke's Breakfast Cafe

Keke's Breakfast Cafe - John and Kimberly Ehrhard - 1851 Franchise

Empowering Leadership, One Pancake at a Time: How John and Kimberly Ehrhard Are Building a Franchise Legacy with Keke’s Breakfast Cafe

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