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Nick Powills and Charles Internicola interviewed Bob McQuillan, VP of Franchise Development at Hand & Stone Massage and Facial Spa, to learn more about the spa franchise.

  • The Franchisor: Hand & Stone Massage and Facial Spa
  • The Person: Bob McQuillan, VP of Franchise Development
  • The Segment: Salon and spa
  • The Reach: 450+ units
  • The Brand: from Hand & Stone’s 1851 brand page — Hand & Stone Massage and Facial Spa brought luxury spa services to the masses and fueled the growth of the entire industry. The spa franchise far outpaces industry growth and offers a variety of different revenue streams for franchisees including massages, facials and hair removal. The brand prides itself in the start-up and ongoing support they provide their franchisees that is unparalleled in the industry. Hand & Stone is committed to setting up franchisees for success through site selection, construction, through to the Grand Opening. After the opening, franchisees can look forward to classroom and on-site training, ongoing operational support and working with an in-house advertising agency that assists with all aspects of creative development.

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Nick Powills

About the Author

Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

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