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Milwaukee Business Journal: Big Blue Swim School Plans to Expand to Milwaukee
The Illinois-based swim school franchise plans to expand to Wisconsin with locations in Milwaukee and Madison.
In a recent article with the Milwaukee Business Journal, Big Blue Swim School announced its plan to expand into Milwaukee and Madison, Wisconsin. Founded in 2009 by national champion swimmer Chris DeJong, the franchise currently has 11 open locations with 15 more planned to open next year and 160 now in development.
The swim school franchise targeted the Milwaukee market for its close proximity to other Midwest stores in development or already open. The brand’s midwest locations include Chicago, Illinois; Sterlinght Heights and Ann Arbor, Michigan, plus one in development in Minneapolis, Minnesota.
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