A New York judge ruled that restaurant chains will have to place a warning label next to menu items that surpass 2,300 milligrams of sodium. The National Restaurant Association made a bid to block that requirement, but Judge Eileen Rakower denied it. In her ruling, Judge Rakower explained that restaurants are not prohibited from offering high-sodium foods, but wants the label to act as an informative tool for consumers.

“Some people just love salty foods, and they’re going to go ahead and eat those foods regardless of whether they have a salt icon next to them,” Rakower said. “It’s not a ban. It’s information. It’s a warning.”

The rule applies to outlets or chain restaurants that have 15 or more locations. The National Restaurant Association plans to appeal the ruling.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.