Outback Steakhouse parent company Bloomin’ Brands is unveiling its new fast-casual sandwich concept Aussie Grill by Outback in Tampa, Florida next month, according to a recent Restaurant Business article.

Per the article, Aussie Grill by Outback was originally conceived as an international growth vehicle for Bloomin’ Brands through franchising, but the brand has decided to open locations in the Tampa market “to monitor and fine-tune the concept as needed,” a spokeswoman for Bloomin’ said in an email to Restaurant Business. “The fast-casual service model allows franchisees to operate in a smaller footprint, with lower investment while still serving high-quality food.”

There are several interesting aspects to Aussie Grill, including a four-day workweek for the general manager of the concept as advertised on the concept’s job posting for the role, the article notes.

The recent string of full-service restaurants creating spinoffs with smaller footprints and more streamlined menus, Hooters and Cheesecake Factory among them, is indicative of a changing restaurant landscape that other operators, franchise brands included, should take note of.

Read the full article here.

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Madeline Lena

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Madeline Lena

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Maddie has spent her career in the media industry, serving in various editorial roles before migrating into a hybrid content strategy and PR role with No Limit Agency. Her passion for storytelling and love of writing help her create meaningful content on behalf of her clients and fulfill No Limit Agency’s mission to tell people-driven stories. 

Maddie is a graduate of Saint Louis University, where she studied Communications with a focus in journalism and media studies as well as Sports Business. In her spare time, Maddie can be found exploring Chicago’s food scene, watching an NBA game or lamenting over her middling fantasy baseball team.