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NBA legend Shaq joined <a href="https://www.papajohns.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Papa John&rsquo;s</a> board of directors back in March, but now the struggling brand is taking their partnership to the next level with a <a href="https://www.qsrmagazine.com/pizza/papa-johns-paying-shaq-4-million-rep-brand?utm_campaign=20190618&amp%3Butm_medium=email&amp%3Butm_source=jolt&utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">$4.125 million dollar endorsement deal</a>. &nbsp;Details of the partnership include his investment in 9 Atlanta locations, all of which will be adorned with Shaq&rsquo;s signature on the outside of the building, and his size 22 footprints in the entryway. Shaq is also receiving 87,136 shares of stock valued at $4.4 million.

Shaq himself is no stranger to restaurant branding and ownership, as he owns a Krispy Kreme, a Los Angeles fine dining restaurant and at one point operated 27 Five Guys franchises. Through his own powerful, positive marketing image Shaq plans to turn the brand around, and could potentially even encourage an <a href="https://www.papajohns.com/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">uptick in other franchisees.</a> 

Read the full story <a href="https://www.qsrmagazine.com/pizza/papa-johns-paying-shaq-4-million-rep-brand?utm_campaign=20190618&amp%3Butm_medium=email&amp%3Butm_source=jolt&utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>. 

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Papa John's Releases More Details of Larger Than Life Brand Partnership With Shaquille O’ Neal 

1851 Franchise

The pizza chain is cashing out $4 million to rehabilitate their image with the beloved basketball star.

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Children's Lighthouse

Children’s Lighthouse Ramps Up Growth in First Half of 2025 With Strategic Expansions, Franchise Signings, and New Headquarters

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Right at Home

Right at Home® Named a 2025 Top Franchise Brand for Multi-Unit Owners by Entrepreneur Magazine

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Dog Training Elite

Dog Training Elite -Tips-to-Ease-Dog Anxiety-for-4th of July- July-2025

Dog Training Elite Shares Tips To Ease Dog Anxiety for 4th of July

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Melting Pot

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Lexington Herald Leader: This Restaurant Chain Eyes a Return to Lexington After 10 Years

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Keke's Breakfast Cafe

Keke's Breakfast Cafe - John and Kimberly Ehrhard - 1851 Franchise

Empowering Leadership, One Pancake at a Time: How John and Kimberly Ehrhard Are Building a Franchise Legacy with Keke’s Breakfast Cafe

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Papa John's Releases More Details of Larger Than Life Brand Partnership With Shaquille O’ Neal

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