Paris Baguette

<a href="https://www.parisbaguette.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-this-restaurant-industry-veteran-signed-on-with-paris-baguette-in-houston-2718810" target="_blank" rel="nofollow">Paris Baguette</a>, the bakery café franchise with more than 4,000 units across the globe, is gearing up for major U.S. expansion as qualified, multi-unit franchisees like&nbsp;<a href="https://www.linkedin.com/in/james-wang-205004b?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-this-restaurant-industry-veteran-signed-on-with-paris-baguette-in-houston-2718810" target="_blank" rel="nofollow">James Wang</a> continue to join the brand in droves. Wang recently signed on for a six-unit development deal with Paris Baguette in Houston.With 20 years of experience under his belt, Wang is certainly no stranger to the restaurant industry. “I grew up in the restaurant business, and my family has always been in it,” he said. “As for myself, I started off with a chain of sushi and hibachi restaurants, eventually franchising with Jinya Ramen Bar system as their biggest franchisee.”When Wang discovered the Paris Baguette concept, he knew it would be the perfect fit for his growing portfolio. “Everytime I visited California, I had to stop at a Paris Baguette,” said Wang. “There is nothing like it in Texas, so we started researching the brand and the franchise opportunity. I’ve created my own concepts before, and I’ve owned franchises before, and I’ve learned that the most important thing is the uniqueness of the concept. Paris Baguette has a long history and established&nbsp;<a href="https://1851franchise.com/parisbaguette/paris-baguette-ranked-1-in-entrepreneurs-top-bakery-cafe-franchises-2717616#featured">brand recognition</a>. It really offers something for everyone, and the brand is poised for&nbsp;<a href="https://1851franchise.com/parisbaguette/paris-baguette-opening-first-houston-location-plans-to-develop-more-bakery-cafes-in-texas-2716655#featured">tremendous growth in Texas</a>.”Specializing in freshly made pastries, croissants, breads, sandwiches, cakes and coffee, the brand developed an international presence with its focus on quality and creating a friendly neighborhood atmosphere.And according to Wang, Houston is in need of some classic, neighborhood bakery cafés like Paris Baguette. The Houston metro area is growing rapidly, with a population of 6,603,000, a&nbsp;<a href="https://www.macrotrends.net/cities/23014/houston/population?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-this-restaurant-industry-veteran-signed-on-with-paris-baguette-in-houston-2718810#:~:text=The%20current%20metro%20area%20population,a%201.88%25%20increase%20from%202020." target="_blank" rel="nofollow">1.73% increase from its population in 2021</a>. The metro area ranked third in overall population growth in the United States behind Dallas and Phoenix. Since 2010, the population has increased about 20.8%, adding more than 1.23 million people.“Texas has been increasing in population over the past few years as more and more people move to the South,” Wang said. “There is a tremendous amount of opportunity in Texas, and the demographics align well with the Paris Baguette brand. The South is always a few years behind the East and West Coasts, so I like to go to the coasts and find what concepts are growing and then bring them here. I’ve done that with several other brands, and Paris Baguette is something I always knew would do well here. In five years, I believe Paris Baguette will be a household name.”As local mom-and-pop bakery cafés disappear in cities like Houston, Paris Baguette is&nbsp;<a href="https://1851franchise.com/parisbaguette/paris-baguette-announces-brand-redesign-hopes-to-attract-community-focused-owners-2718100#featured">filling a major gap</a> in the marketplace by serving made-on-site products in a relaxed, welcoming environment, not unlike a Parisian café.&nbsp;When it comes to the business model, Wang says Paris Baguette empowers franchisees with a&nbsp;<a href="https://1851franchise.com/parisbaguette/paris-baguette-is-winning-franchisees-thanks-to-a-great-labor-model-and-tightly-focused-menu-2716603#featured">streamlined operational model</a> for multi-unit operations,&nbsp;<a href="https://1851franchise.com/parisbaguette/paris-baguette-sees-a-big-future-in-a-small-footprint-2716657#featured">a small footprint</a> and a dedication to quality craftsmanship. And competition from other bakery café concepts is dwindling as other brands begin to cook off-site and develop a scattershot approach to their menu. With a relentless focus on quality, Paris Baguette puts its bakery skills first. It bakes croissants, breads, cakes and other assorted pastries on-site at each of its locations, in-house in a way that doesn’t break the bank on labor costs.&nbsp;“I’ve always been in the full-service restaurant industry, which requires high labor costs,” said Wang. “Now, as the industry is shifting toward automation and eliminating labor, I wanted to find a concept that was less labor intensive, but also prioritized human interaction and quality experience. Paris Baguette offers an efficient and simplified operational model that is well-positioned in today’s market.”Wang signed a six-unit development deal in Houston and is also looking to develop in San Antonio in the future. He works in collaboration with his business partner Phil Gao, who signed a four-unit deal in Dallas.&nbsp;“Overall, we want to make sure each location we open is successful, and we want to grow the smart way,” said Wang. “I’ve opened 30 locations of previous concepts I’ve worked with in Texas, and those were niche, full-service restaurant concepts. If I can do that with a concept like that, then the sky is really the limit for a globally beloved concept like Paris Baguette.”With multi-unit franchisees like Wang joining the brand, Paris Baguette is well on its way to achieving its goal of&nbsp;<a href="https://1851franchise.com/parisbaguette/paris-baguette-looks-forward-to-2022-after-signing-121-franchise-agreements-in-2021-2717614#featured">opening 1,000 units in the U.S.</a> over the next 10 years.&nbsp;“We want the brand to reestablish the neighborhood bakery café in every community, and qualified entrepreneurs like James Wang are helping us do that,” said&nbsp;<a href="https://www.linkedin.com/in/markmele?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-this-restaurant-industry-veteran-signed-on-with-paris-baguette-in-houston-2718810" target="_blank" rel="nofollow">Mark Mele</a>, chief development officer for Paris Baguette. “There’s so much joy to be had in having the opportunity to visit a neighborhood bakery café that offers expertly crafted baked and brewed goods to guests. We want our guests to be able to understand our values and the idea that our brand is really about spreading joy.”The total investment to franchise with Paris Baguette ranges from $528,270 and $1,638,554, including a $50,000 franchise fee. For more information, please visit:&nbsp;<a href="https://parisbaguette.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-this-restaurant-industry-veteran-signed-on-with-paris-baguette-in-houston-2718810" target="_blank" rel="nofollow">https://parisbaguette.com/franchising/</a>.

Why This Restaurant Industry Veteran Signed on with Paris Baguette in Houston

1851 Franchise

After recognizing an unmet demand for high-quality neighborhood bakery cafés in his community, James Wang decided to expand his restaurant portfolio and sign a six-unit deal to bring Paris Baguette to Space City.

This brand page has been paid for by PARIS BAGUETTE. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

why-this-restaurant-industry-veteran-signed-on-with-paris-baguette-in-houston

FRANCHISE INFORMATION

Own a Paris Baguette

Paris Baguette Expanding

How Paris Baguette Innovates

Why Franchisees Love Paris Baguette

Learn

Visit Website

PARIS BAGUETTE

Facebook

Instagram

LinkedIn

SOCIAL MEDIA

Paris Baguette Celebrates Record Growth With 163 New Franchises Awarded, Sets Sights on 100+ Café Openings in 2025

Bakery Franchise: Top 4 Traits of a Successful Paris Baguette Franchisee

Paris Baguette North America Announces Expansion With First North American Manufacturing Plant in Texas

PARIS BAGUETTE MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT PARIS BAGUETTE

CONTACT PARIS BAGUETTE

facebook

instagram

twitter

linkedin

First Name

Last Name

Email

Phone

City Of Interest

State Of Interest

Country

Net Worth

Liquidity

Franchisee spotlight graphic with photo of Raj Pingili and Paris Baguette logo

How a Family Vacation Inspired Raj Pingili to Bring Paris Baguette to Towson, Maryland

how-a-family-vacation-inspired-raj-pingili-to-bring-paris-baguette-to-towson-maryland

1851 Franchisee Spotlight graphic with photo of Steve & Mia Kim & Paris Baguette logo

After Falling in Love with Paris Baguette, This North Carolina Couple Decided To Open One of Their Own

paris-baguette-franchise-charlotte-nc

Franchisee Spotlight with Huanyu Li and Paris Baguette Logo

A Longtime Love for Paris Baguette Led Huanyu Li To Open One of Her Own

a-longtime-love-for-paris-baguette-led-huanyu-li-to-open-one-of-her-own

franchisee spotlight graphic with photo of Chetan Khatri and Paris Baguette logo

Local Pharmacist Gears Up To Open Paris Baguette Franchise in the Phoenix Community

local-pharmacist-gears-up-to-open-paris-baguette-franchise-in-the-phoenix-community

Photo of table of pastries and donuts in Paris Baguette

IndyStar: Bakery Café Paris Baguette Expanding to Indiana. What’s on the Menu?

paris-baguette-expands-to-indiana

Photo of Paris Baguette Chief Development Officer Nick Scaccio

Paris Baguette Announces Nick Scaccio as New Chief Development Officer

paris-baguette-promotes-nick-scaccio-chief-development-officer

Photo of Paris Baguette cake featuring layers with cream and berries, topped with fresh berries

The Bakery Café Industry Is Booming, and Paris Baguette Is Leading the Charge

bakery-cafe-franchise-paris-baguette-opportunity

Paris Baguette’s Recipe for Expansion: Leadership, Community and A Vision for 1,000 Cafés by 2030

paris-baguettes-recipe-for-expansion-leadership-community-and-a-vision-for-1000-cafes-by-2030

Photo of array of Paris Baguette pastries

Paris Baguette Redefines Morning Routines With Fresh Breakfast and Premium Coffee Strategy

paris-baguette-breakfast-strategy-growth

CoStar: Paris Baguette Accelerates Southern California Expansion

costar-paris-baguette-accelerates-southern-california-expansion

Why This Restaurant Industry Veteran Signed on with Paris Baguette in Houston

MORE STORIES LIKE THIS