Pollo Campero, the fast-casual chicken franchise with 85-plus U.S. locations and another 270 around the world, will be exhibiting at the Multi-Unit Franchising Conference (MUFC) in Las Vegas between Tuesday, April 25, 2023, and Friday, April 28, 2023. The conference is a highly anticipated event each year where multi-unit and multi-brand franchisees gather to build their businesses to achieve their growth goals.

Prospects will be able to learn more about the Pollo Campero brand and meet the leadership team at booth 1116/1118, as well as during a Pollo Campero-sponsored luncheon on April 27 at Caesars Forum in Las Vegas. Attending MUFC will accelerate the brand’s nationwide growth plans, which include opening 250 locations by 2026.

“We're excited about the event because we have been very successful over the last five years,” said Director of Franchise Development Blas Escarcega. “We've had tremendous same-store sales growth, and each one of our locations across the system continues to exceed expectations. Our franchisees are very happy with the brand. And with plenty of whitespace around the country, we can’t wait to partner with new owners.” 

After maintaining record U.S. sales throughout the COVID-19 pandemic, Pollo Campero launched nationwide growth plans to become one of the dominant players in the $55.6 billion fast-casual chicken franchise segment. The brand is leveraging a proven business model, loyal fanbase and experienced leadership team to attract multi-unit, multi-brand franchisees in markets around the country, such as Utah, Colorado, North Carolina, South Carolina, Tennessee, Oklahoma, Louisiana, Arizona, North Florida and Texas. 

“We have the opportunity to allow multi-unit franchisees to include us in their existing portfolio of restaurant concepts,” said Escarcega. “Franchisees who have a burger or pizza concept, for example, are able to seamlessly add Pollo Campero and join the growing chicken category — which continues to exceed the average in the restaurant industry. We believe that our brand is a perfect fit for someone who wants to diversify.” 

By adding a Pollo Campero to their portfolio, multi-unit franchisees will be a part of a brand with a legacy, distinctive flavor profile, built-in customer base and proven ability to enter new markets with ease. The brand boasts unique Central American flavors, including everything from classic fried chicken and empanadas to corn salad and sweet plantains. 

Pollo Campero also has exceptional brand recognition among consumers with ties to Central America, which is a strong differentiator as the franchise expands in the U.S., where Hispanics are projected to reach 30% of the total population by 2050. 

Escarcega says ideal franchise candidates have multi-unit operational restaurant experience with at least one concept that matches Pollo Campero’s capital investment, as well as the capital to invest in the development of multiple locations. Additionally, it is equally important that franchisees demonstrate a passion for the Pollo Campero brand and embrace the values it upholds.

“We want someone who understands our brand, our traditions and our core values,” said Escarcega. “We’re not just looking at the money and the experience, but also the passion for the product. We want franchise candidates who really love our products, who really love our history and who want to grow with us.” 

Initial investments range from $1,287,250 – $2,491,500*. For more information, visit https://camperofranchise.com/.

*To see the brand’s full reported financials, please reference Pollo Campero’s Franchise Disclosure Document (updated July 13, 2022). 

ABOUT POLLO CAMPERO:

Pollo Campero is a fast-casual restaurant chain focused on delighting guests with better-chicken offerings. Through its flavor and quality, Pollo Campero offers a unique and convenient feel-good eating experience for individual, group/family and catering occasions. Chicken entrees can be ordered either Campero Fried or Citrus-Grilled, bone-in or boneless and paired with an array of fresh sides, drinks and desserts for a complete meal. Pollo Campero started as a small family-owned restaurant in Guatemala in 1971 and has grown into one of the biggest chicken chains in the world.

Pollo Campero

SPONSORED
Why Pollo Campero Is the Perfect Brand for Diversifying Your Restaurant Portfolio

Why Pollo Campero Is the Perfect Brand for Diversifying Your Restaurant Portfolio

The growing Central American chicken franchise is exhibiting at the Multi-Unit Franchising Conference and sponsoring a luncheon on Thursday, April 27 at Caesars Forum in Las Vegas.

Pollo Campero, the fast-casual chicken franchise with 85-plus U.S. locations and another 270 around the world, will be exhibiting at the Multi-Unit Franchising Conference (MUFC) in Las Vegas between Tuesday, April 25, 2023, and Friday, April 28, 2023. The conference is a highly anticipated event each year where multi-unit and multi-brand franchisees gather to build their businesses to achieve their growth goals.

Prospects will be able to learn more about the Pollo Campero brand and meet the leadership team at booth 1116/1118, as well as during a Pollo Campero-sponsored luncheon on April 27 at Caesars Forum in Las Vegas. Attending MUFC will accelerate the brand’s nationwide growth plans, which include opening 250 locations by 2026.

“We're excited about the event because we have been very successful over the last five years,” said Director of Franchise Development Blas Escarcega. “We've had tremendous same-store sales growth, and each one of our locations across the system continues to exceed expectations. Our franchisees are very happy with the brand. And with plenty of whitespace around the country, we can’t wait to partner with new owners.” 

After maintaining record U.S. sales throughout the COVID-19 pandemic, Pollo Campero launched nationwide growth plans to become one of the dominant players in the $55.6 billion fast-casual chicken franchise segment. The brand is leveraging a proven business model, loyal fanbase and experienced leadership team to attract multi-unit, multi-brand franchisees in markets around the country, such as Utah, Colorado, North Carolina, South Carolina, Tennessee, Oklahoma, Louisiana, Arizona, North Florida and Texas. 

“We have the opportunity to allow multi-unit franchisees to include us in their existing portfolio of restaurant concepts,” said Escarcega. “Franchisees who have a burger or pizza concept, for example, are able to seamlessly add Pollo Campero and join the growing chicken category — which continues to exceed the average in the restaurant industry. We believe that our brand is a perfect fit for someone who wants to diversify.” 

By adding a Pollo Campero to their portfolio, multi-unit franchisees will be a part of a brand with a legacy, distinctive flavor profile, built-in customer base and proven ability to enter new markets with ease. The brand boasts unique Central American flavors, including everything from classic fried chicken and empanadas to corn salad and sweet plantains. 

Pollo Campero also has exceptional brand recognition among consumers with ties to Central America, which is a strong differentiator as the franchise expands in the U.S., where Hispanics are projected to reach 30% of the total population by 2050. 

Escarcega says ideal franchise candidates have multi-unit operational restaurant experience with at least one concept that matches Pollo Campero’s capital investment, as well as the capital to invest in the development of multiple locations. Additionally, it is equally important that franchisees demonstrate a passion for the Pollo Campero brand and embrace the values it upholds.

“We want someone who understands our brand, our traditions and our core values,” said Escarcega. “We’re not just looking at the money and the experience, but also the passion for the product. We want franchise candidates who really love our products, who really love our history and who want to grow with us.” 

Initial investments range from $1,287,250 – $2,491,500*. For more information, visit https://camperofranchise.com/.

*To see the brand’s full reported financials, please reference Pollo Campero’s Franchise Disclosure Document (updated July 13, 2022). 

ABOUT POLLO CAMPERO:

Pollo Campero is a fast-casual restaurant chain focused on delighting guests with better-chicken offerings. Through its flavor and quality, Pollo Campero offers a unique and convenient feel-good eating experience for individual, group/family and catering occasions. Chicken entrees can be ordered either Campero Fried or Citrus-Grilled, bone-in or boneless and paired with an array of fresh sides, drinks and desserts for a complete meal. Pollo Campero started as a small family-owned restaurant in Guatemala in 1971 and has grown into one of the biggest chicken chains in the world.

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Victoria Campisi

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